Gerente de Planejamento - Freelancer

dentsu • Portuguese: C1 • 5 years ago
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dentsu

Dentsu is a Japanese advertising and marketing group founded in 1901 that grew into the dominant agency holding company in Japan before expanding worldwide through the acquisition of Aegis in 2013. It plans and buys media, produces creative work, and runs customer experience, commerce and data practices for brands through networks including Carat, iProspect, Dentsu Creative and Merkle. Headquartered in Tokyo and listed on the Tokyo Stock Exchange, it employs tens of thousands of people across more than one hundred markets.
dentsu.com • HQ: Tokyo, Japan • E-commerce Marketing • Data & Analytics • Commerce • Digital Marketing • Creative Agencies • Media & Entertainment • Sales & Marketing • Advertising • 5000+ employees • Est. 1901

Job Title:

Gerente de Planejamento - Freelancer

Job Description:

Vaga freelancer, com prazo de 2 meses.

Planejamento de comunicação com o objetivo de estabelecer estratégias de Aquisição, Manutenção e Retenção da base de clientes, desde réguas, ações pontuais, sazonais e recorrentes;

  • Suportar na definição da estratégia criativa para demanda das peças criativas
  • Estimar budget de comunicação
  • Aprofundamento da concorrência e oportunidades
  • Desenvolvimento de templatese tom de voz (identidade da comunicação) para o CRM .
  • Planejamento de Conceito criativo de Campanhas e réguas.
  • Planejamento para desdobramento das peças de acordo com os segmentos, praças, targete ou canais.

Requisitos para inscrição e participação:

Experiência de 5 anos em planejamento estratégico e CRM

Gestao de equipes

Conhecimento de metodologias ágeis

Desejável experiência com o segmento financeiro

Desejável experiência em setup de mesa de performance

Location:

Brand:

Isobar

Time Type:

Full time

Contract Type:

Freelancer
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