Manager, Planning

Job Description:

Role Overview:The Manager, Planningrole is a critical junior/mid-levelrole,they will report directly into theAssociate Director.The Manager works very closely with theonshoreManagerto divideandconquerday-to-dayresponsibilities,strategic directionandoverallbeing a marketing partner for the clients. The Manager mustdemonstratea strong working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems.The Manager helps manage the day-to-day by assuring focus on key client objectives and communicating appropriate resource needs to meet ongoing client goals and objectives.

Key:Responsibilities:

• Experience working on one large account

• Understanding of all media channels and experience coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radioetc)

• Experience with upper funnel media awareness campaigns

• Ability to coordinate with creative agencies on creative assets and accounts needs

• Ability to coordinate with multi-channel teams to designcutting-edge,strategicand thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio)

• Comfort owning and communicating directly with clients on questions/concerns and specific media initiatives

• Helps evaluate timelines and manage day to day deliverables

• Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights

• Managing a large Media Budget and Flowchart

• Drive media channelselectionand be forward thinking on new opportunities

Qualifications:

• 3- 4 years of total experience

• Relevant media planning and buying experience with specific digital focus

• English Languageproficiencyfor emailand verbalclient communication

• Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel,Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.

• Hands on experience with media planning and/or activation across the followingchannels: Paid Search, Paid Social, Programmatic, Native, Video, CTV/OTT, etc.) and traditional (TV, Print, OOH, etc.)

• Thrives in a fast paced, constantly changing environment; can adapt plans due to changes in clientobjectives, priorities or budgets while minimizing impact on project momentum

• Strong analytical skills, ability to relate results to client business objectives

• Strong project management skills.

• Excellent communication and negotiation skills.

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