{"id":1529587,"url":"https://alion.io/job/dentsu-senior-martech-consultant","title":"Senior Martech Consultant","company":{"id":888,"name":"dentsu","domain":"dentsu.com","url":"https://alion.io/company/dentsu-polska","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":80,"open_postings":131,"ghost_share":0.008,"stale_share":0.779,"repost_share":0.038,"time_to_fill_p50_days":29,"computed_at":"2026-11-01T06:10:25Z"}},"role":"Solutions","role_family":"Solutions","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Rotterdam, Netherlands","Amsterdam, Netherlands"],"countries":["NL"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":56000,"max_usd":126000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":18},"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Braze","optional":false}],"status":"live","first_seen_at":"2026-09-30T15:50:19Z","employer_posted_date":"2026-09-30","last_verified_at":"2026-11-01T00:59:47Z","board_verified":true,"closed_at":null,"days_open":31,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":31},"description":"Job Description:\nAs a Senior Martech Solution Consultant, you define the technical direction of large-scale personalisation ambitions and customer experience transformations. You translate future-state ambitions into concrete technical architectures, covering platform choices, integrations, delivery sequencing, and execution approaches.\nTo do so, you assess complex existing martech landscapes and design future-state architectures that enable advanced personalisation, decision-making, and orchestration capabilities across marketing, sales, and service. From there, you lead vendor scenario analysis and selection and translate architectural choices into phased roadmaps and high-level implementation plans.\nYou act as the architectural authority and sparring partner for senior business and IT stakeholders, working closely with strategy consultants, business analysts, and project managers to bridge vision and execution.\nWhat You Will Do\nAssess existing Martech platforms, integrations, and architectural constraints\nDesign future-state technical and solution architectures that drive new capabilities\nTranslate strategic use cases into platform, vendor, and capability implications\nCompare and recommend architecture and vendor scenarios\nSupport vendor evaluation and selection with clear trade-offs and recommendations\nDefine implementation roadmaps and high-level delivery approaches\nProvide architectural guidance and decision support across internal teams, vendors, and client stakeholders\nEmbed AI capabilities and implications into the overall vision, architecture, and roadmap\nClearly communicate architectural decisions and their impact to senior stakeholders\nAI & Personalisation Perspective\nAI is an integral part of this role: not as a bolt-on, but as a driver of future vision, strategic concepts, and roadmap decisions. You help clients understand how AI reshapes personalisation, decision-making, and time-to-value.\nYou guide clients from experimentation toward structural, scalable AI adoption within their Martech landscape.\nQualifications & Experience\n7+ years of experience in Martech, CX, digital architecture, or technology consulting\nStrong experience with enterprise Martech platforms such as:Salesforce (Marketing Cloud, Data Cloud, Customer 360)\nAdobe (Experience Platform, Journey Optimizer, Analytics)\nBraze or comparable engagement platforms\n\nProven experience translating future-state vision into technical architecture, roadmaps, and implementation approaches\nExperience with vendor selection, road mapping, and implementation planning\nStrong understanding of data, identity, orchestration, and integration concepts\nStrong analytical skills to assess solution scenarios across technology, organisation, skills, and operating models\nExperience guiding clients through complex architecture and transformation decisions\nTrusted advisor to senior IT stakeholders, architects, and business leaders\nComfortable operating in complex, multi-stakeholder enterprise environments\nAble to clearly explain architectural decisions and consequences to non-technical audiences\nStructured, pragmatic, and outcome-driven, with a strong consulting mindset\nPlatform-agnostic with the ability to focus on capabilities rather than tools\nWhy This Role Will Help You Grow\nYou work on strategy-to-execution transformation engagements\nYou influence long-term Martech and AI-driven personalization strategies\nYou operate at architectural board and decision-making level\nYou help clients turn ambition into executable, future-ready roadmaps\nYou collaborate with talented colleagues who enjoy delivering impact while having fun together\nCompany Description\nMerkle, a dentsu company, powers the experience economy. For more than 35 years, we've put people at the heart of digital business transformation. As the world's only integrated experience consultancy with deep roots in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty.\nMerkle’s expertise has earned recognition as a “Leader” by top industry analyst firms in digital transformation, commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management.\nWith more than 16,000 employees globally, Merkle operates across 30+ countries in the Americas, EMEA, and APAC regions. In Denmark, we have over 300 talented colleagues working from offices in Copenhagen and Aarhus.\nFor more information, visit www.merkle.com.\nInclusion and Diversity:\nAt Merkle we believe in the power of diversity. We welcome all applications regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.\nContact:\nWe look forward to receiving your application for any questions, please contact the TA in charge of this role: David Ryall, Senior Talent Acquisition Partner, EMEA, NE by email at:  EMEA, NE. #LI-MERKLE #LI-Hybrid #LI-DR2\nLocation:\nRotterdamBrand:\nMerkleTime Type:\nFull timeContract Type:\nFixed Term Contract (Fixed Term)","description_format":"text","description_chars":5202,"description_truncated":false,"requirements":{"experience_years_min":7,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"Netherlands","iso":"NL","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Media & Entertainment","Creative Agencies","E-commerce Marketing","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-09-30T15:50:19Z"}],"visa":[],"liveness":{"score":32,"band":"fade","label":"Fading","p_open":1,"p_active":0.591,"p_room":0.55,"age_days":31,"expected_fill_days":29,"reasons":["conf:5","stale_co","velocity","win:tail","comp:brand"],"computed_at":"2026-11-01T06:10:25Z"},"pay":null,"html_url":"https://alion.io/job/dentsu-senior-martech-consultant","json_url":"https://alion.io/job/dentsu-senior-martech-consultant.json","meta":{"generated_at":"2026-11-01T10:11:30Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":15707,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-02T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":888},"rest":"https://alion.io/mcp/rest/get_company?id=888"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdentsu-senior-martech-consultant"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdentsu-senior-martech-consultant"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdentsu-senior-martech-consultant"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/dentsu-senior-martech-consultant\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdentsu-senior-martech-consultant"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":1529587}},{"tool":"search_jobs","arguments":{"company":"dentsu.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":1529587},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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