{"id":3582110,"url":"https://alion.io/job/dicks-sporting-goods-digital-marketing-manager","title":"Digital Marketing Manager","company":{"id":3415,"name":"Dick's Sporting Goods","domain":"dickssportinggoods.com","url":"https://alion.io/company/dickssportinggoods","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":81,"open_postings":136,"ghost_share":0,"stale_share":0.949,"repost_share":0,"time_to_fill_p50_days":14,"computed_at":"2026-11-06T05:58:05Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":77000,"max_usd":154000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":3011},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Agentforce","optional":false},{"name":"ChatGPT","optional":false},{"name":"MuleSoft","optional":false},{"name":"Outlook","optional":false},{"name":"Salesforce","optional":false},{"name":"Apex","optional":true}],"status":"live","first_seen_at":"2026-11-01T04:25:53Z","employer_posted_date":"2026-11-01","last_verified_at":"2026-11-06T14:59:06Z","board_verified":true,"closed_at":null,"days_open":5,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":5},"description":"At DICK’S Sporting Goods, we believe in how positively sports can change lives. On our team, everyone plays a critical role in creating confidence and excitement by personally equipping all athletes to achieve their dreams. We are committed to creating an inclusive and diverse workforce, reflecting the communities we serve.\nIf you are ready to make a difference as part of the world’s greatest sports team, apply to join our team today!\nOVERVIEW:\nJob Duties & Responsibilities\nExecute the Basics\nOwn the strategy and execution of the paid search, SEO, email and marketing automation channels to ensure channel goals are met and align with company initiatives\n\nPartner with Merchandising and Technology to ensure product descriptions and eCommerce content enhance the customer experience and SEO optimization\n\nDevelop and maintain an organized asset library for marketing initiatives\n\nDevelop and maintain channel roadmaps and test and learn plans\n\nLead large-scale projects to affect positive change in all channels\n\nDevelop and enhance strategic partnerships with internal teams\n\nMaintain reporting, budgets and forecasts\n\nFund Our Future\nChampion our Account-Based Marketing strategy from end-to-end across all channels, driving incremental revenue through new leads and new sales opportunities for existing accounts\n\nServe as A.D. STARR’s subject matter expert on marketing technology and data integrations that drive personalization, segmentation and dynamic content\n\nMaximize opportunities and efficiencies with available technology (Salesforce Account Engagement, Sales/Service Cloud, Data Cloud, Agentforce, Commerce Cloud, MuleSoft) while also owning the long-term vision and planning of marketing technology at A.D. STARR\n\nCreate and maintain campaign attribution reporting, adapting data structure and reportability as the business changes over time\n\nPower of Opinion\nEducate internal teams on A.D. STARR marketing initiatives in an effort to ensure all cross-functional partners understand the “B2B” use case and who our target market is.\n\nKeep up with industry best practices through networking, webinars, trainings, etc. and communicating learnings to the team\n\nTeammate Development\nBuild effective teams that apply their diverse skills and perspectives to achieve common goals.\n\nManage execution responsibilities and workload of direct reports to achieve department deliverables on time and with quality.\n\nProvide direct reports with timely and regular feedback to support teammate development/ growth in role.\n\nDevelop talent on your team to meet both their career goals and the organization’s goals\n\nPartner with department leadership to establish strategic staffing and succession plans; successfully deliver on proposed staffing objectives.\n\nDrive the talent selection process in alignment with the company’s talent philosophy for open direct reporting positions; Ensure all direct reports are appropriately trained and on-boarded.\n\nDrive engagement by creating a climate where people are motivated to do their best to help the organization achieve its objectives; focus on voice of teammate data (e.g., Engagement & Pulse results), partnering with organization leadership to drive necessary changes.\n\nQUALIFICATIONS:\nBachelor's Degree in Marketing, Mathematics, or related field\n\nMaster’s Degree preferred\n\n5-7 years experience in Analytics, Programmatic, Affiliate, Management\n\nMicrosoft Outlook, Word, Excel, PowerPoint\n\nGoogle Marketing Platform\n\nSalesforce Account Engagement/Pardot, Salesforce CRM, Salesforce Commerce Cloud\n\nVIRTUAL REQUIREMENTS:\nAt DICK’S, we thrive on innovation and authenticity. That said, to protect the integrity and security of our hiring process, we ask that candidates do not use AI tools (like ChatGPT or others) during interviews or assessments.\nTo ensure a smooth and secure experience, please note the following:\nCameras must be on during all virtual interviews.\n\nAI tools are not permitted to be used by the candidate during any part of the interview process.\n\nOffers are contingent upon a satisfactory background check which may include ID verification.\n\nIf you have any questions or need accommodations, we’re here to help. Thanks for helping us keep the process fair and secure for everyone!","description_format":"text","description_chars":4252,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Footwear","Sporting Goods","Sportswear & Activewear"],"lifecycle":[{"event":"open","at":"2026-11-01T04:25:53Z"}],"visa":[{"country":"US","licensed_sponsor":true,"evidence":"H-1B filings in 12 months: 19 · green card filings: 5","filings_12m":19,"filings_prev_12m":14,"green_card_filings_12m":5,"median_offered_wage_usd":125417,"route":null,"cap_exempt":false,"checked_at":"2026-10-29T16:27:21+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)","US Department of Labor: PERM disclosure data (green cards)"],"filings_for_role_12m":0}],"liveness":{"score":57,"band":"ok","label":"Likely open","p_open":1,"p_active":0.628,"p_room":0.9,"age_days":5,"expected_fill_days":14,"reasons":["conf:1","stale_co","velocity","win:mid","comp:brand"],"computed_at":"2026-11-06T05:58:05Z"},"pay":null,"html_url":"https://alion.io/job/dicks-sporting-goods-digital-marketing-manager","json_url":"https://alion.io/job/dicks-sporting-goods-digital-marketing-manager.json","meta":{"generated_at":"2026-11-06T16:05:36Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":29973,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-07T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":3415},"rest":"https://alion.io/mcp/rest/get_company?id=3415"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdicks-sporting-goods-digital-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdicks-sporting-goods-digital-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdicks-sporting-goods-digital-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/dicks-sporting-goods-digital-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdicks-sporting-goods-digital-marketing-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3582110}},{"tool":"search_jobs","arguments":{"company":"dickssportinggoods.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3582110},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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