{"id":1228564,"url":"https://alion.io/job/dmg-events-performance-marketing-executive","title":"Performance Marketing Executive","company":{"id":673782,"name":"dmg events","domain":"dmgevents.com","url":"https://alion.io/company/dmgevents","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":79,"open_postings":6,"ghost_share":0,"stale_share":0.833,"repost_share":0,"time_to_fill_p50_days":35,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Dubai, United Arab Emirates"],"countries":["AE"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"GA4","optional":false},{"name":"Google BigQuery","optional":false},{"name":"LinkedIn","optional":false},{"name":"SQL","optional":false}],"status":"live","first_seen_at":"2026-09-25T10:58:05Z","employer_posted_date":"2026-09-25","last_verified_at":"2026-11-13T18:04:49Z","board_verified":true,"closed_at":null,"days_open":49,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":49},"description":"JOB PURPOSE:\nWe are hiring a Performance Marketing Manager to own the growth engine end-to-end: attracting the right audiences through paid and organic channels and converting first-time readers into loyal, returning users.\nThis is an opportunity to make a visible impact. Beyond improving traffic, engagement and marketing efficiency, you will help drive audience growth and play a key role in preparing the business for the launch of our subscription model.\nFUNCTIONAL RESPONSIBILITIES:\nAcquisition - bring the right audience in\n Plan and run paid acquisition across Google, Meta, LinkedIn, X, and Microsoft, optimising every channel against cost per acquisition (CAC), not vanity traffic.\n Grow organic and SEO-driven traffic in partnership with our editorial team, building a durable, lower-cost acquisition base that reduces reliance on paid spend.\n Test and scale new channels, audiences, and creative.\n Conversion & retention - turn first-time readers into loyal readers, and eventually into subscribers\n Own and develop a conversion funnel.\n Partner with lifecycle/CRM to reduce churn through onboarding, engagement, and win-back journeys, using first-party data to personalise.\n Improve trial-to-paid and free-to-paid conversion rates as a primary KPI.\nAnalytics\n Build and own the acquisition analytics stack: CAC, LTV, payback period, cohort analysis, and multi-touch attribution.\n Ensure conversion tracking is accurate and trustworthy - no inflated or under-counted conversions distorting spend decisions.\n Report MRR growth, funnel health, and channel efficiency to leadership, and translate the numbers into clear budget recommendations.\nQUALIFICATIONS, EXPERIENCE, & SKILLS: \nWhat we look for in the ideal candidate\n 3+ years in performance, growth, or acquisition marketing - ideally with a subscription, media, or SaaS product.\n Strong command of both paid acquisition and SEO / organic growth - you have driven traffic from both sides of the house.\n Fluency in growth analytics: CAC, LTV, cohort, funnel, and churn. GA4 essential; SQL / BigQuery strongly preferred.\n A track record of optimising conversion funnels, paywalls, or registration flows.\n Commercial instinct - you think in revenue and payback, not just impressions and clicks.\ndmg events is an equal opportunity employer. If you have not had feedback from us within 14 days, please consider your application as unsuccessful for this round.","description_format":"text","description_chars":2420,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Events & Ticketing","Exhibitions"],"lifecycle":[{"event":"open","at":"2026-09-25T14:11:16Z"}],"visa":[],"liveness":{"score":30,"band":"fade","label":"Fading","p_open":1,"p_active":0.552,"p_room":0.55,"age_days":47,"expected_fill_days":35,"reasons":["conf:0","win:tail"],"computed_at":"2026-11-12T10:38:37Z"},"pay":null,"html_url":"https://alion.io/job/dmg-events-performance-marketing-executive","json_url":"https://alion.io/job/dmg-events-performance-marketing-executive.json","meta":{"generated_at":"2026-11-13T22:43:17Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":45252,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-14T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":673782},"rest":"https://alion.io/mcp/rest/get_company?id=673782"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdmg-events-performance-marketing-executive"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"free","price":{"credits":0,"usd":0},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdmg-events-performance-marketing-executive"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdmg-events-performance-marketing-executive"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/dmg-events-performance-marketing-executive\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdmg-events-performance-marketing-executive"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":1228564}},{"tool":"search_jobs","arguments":{"company":"dmgevents.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":1228564},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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