{"id":2605586,"url":"https://alion.io/job/docplanner-global-performance-marketing-manager","title":"Global Performance Marketing Manager","company":{"id":6247,"name":"Docplanner","domain":"docplanner.com","url":"https://alion.io/company/docplanner","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"A","score":93,"open_postings":7,"ghost_share":0,"stale_share":0.286,"repost_share":0,"time_to_fill_p50_days":38,"computed_at":"2026-10-15T05:46:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":["Guadalajara, Mexico","Curitiba, Brazil","São Paulo, Brazil","Bogotá, Colombia","Rio de Janeiro, Brazil"],"countries":["MX","BR"],"hiring_countries":["BR","MX"],"hiring_countries_total":2,"salary":null,"salary_estimate":{"min_usd":40000,"max_usd":95000,"period":"year","method":"role_seniority_country_cell","sample_n":8},"experience_years_min":6,"visa_sponsorship":true,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Agile","optional":false},{"name":"Google Ads","optional":false},{"name":"LinkedIn Ads","optional":false},{"name":"Meta Ads","optional":false}],"status":"live","first_seen_at":"2026-09-29T13:21:36Z","employer_posted_date":"2026-09-29","last_verified_at":"2026-10-15T23:43:39Z","board_verified":true,"closed_at":null,"days_open":16,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":16},"description":"Company Description\nAt Docplanner Group, we’re on a mission to help people live longer, healthier lives. As the world’s largest healthcare platform, each month, we connect 24 million patients with 280k doctors across 13 countries (through brands like ZnanyLekarz, Doctoralia, MioDottore, DoktorTakvimi, and jameda). Our marketplaces, SaaS and AI tools simplify daily tasks and help doctors, clinics and hospitals work more efficiently, so they can focus on what really matters: caring for their patients.\nLearn more about our products here:pro.doctoralia.es\nWhy join us?\nReal impact - We help doctors help patients. Your work truly makes a difference.\nAt scale, yet agile - 3,000+ employees, but still fast, flexible, and hands-on.\nShape the future, sustain growth - Make a difference now and build for long-term success.\nJob Description\nThe Global Performance Marketing Manager - B2B will be responsible for paid advertising channels (Meta Ads, Google Ads, LinkedIn Ads, and other relevant upcoming channels) that drive our B2B growth in our mission to help people live longer, healthier lives. You will strengthen our paid marketing team with your deep expertise in paid ads channels and your ability to think analytically and creatively.\nThis is a hands-on role that combines strategic thinking with day-to-day campaign ownership. You will oversee a multi-million euro annual paid media budget across multiple markets, products and customer segments, while collaborating closely with cross-functional stakeholders. Success in this role will be driven primarily by your ability to develop strategy, work full-funnel, solve complex performance challenges, and execute at a high level.\nHow will you make an impact?\nBe the global subject matter expert and owner for paid advertising in lead generation at Docplanner, especially in Meta, Google, TikTok and LinkedIn Ads\n\nMake sure we are generating the highest possible volume of leads from paid marketing channels while ensuring lead quality and staying within budget and CPA goals\n\nProvide data-driven guidance to content and design teams on creative concepts, messaging, formats, and offers\n\nSet up structured creative tests and turn insights into scalable best practices\n\nProactively identify creative opportunities and drive a strong pipeline of new assets across markets\n\nManage and develop paid marketing specialists across different markets, providing guidance, feedback, and support in their daily work\n\nIdentify and implement AI-powered workflows to reduce manual, repetitive tasks and enable teams to operate more efficiently at scale\n\nServe as strategic advisor and mentor for your direct reports and other team members on matters related to paid ads\n\nForecast, set, and monitor pacing for the channel budgets in consultation with local marketers to ensure all stakeholders have an overview of spending\n\nDevelop new hypotheses for how to improve paid advertising approach and work with paid marketing specialists across local teams to implement tests based on them\n\nTogether with stakeholders from marketing operations, lead generation, and marketing analytics, regularly analyse performance of paid marketing campaigns and recommend improvements to campaigns based on insights generated\n\nSupport junior paid marketing specialists in their skill and knowledge development while not being afraid to “get your hands dirty” with day-to-day work\n\nProactively bring solutions to improve processes and workflows as budgets and the organisation grow\n\nQualifications\nDeep paid marketing experience with 6-8+ years managing paid ads campaigns hands-on, ideally in international high-growth or performance agency environments\n\nAn opinion and point of view when it comes to topics like: hooks, ad formats, and making the connection between ads that attract attention and ads that convert\n\nA proven track record in managing and executing paid marketing strategies that have a direct impact on company revenue\n\nStrong analytical and reporting skills to connect campaign, funnel, and business metrics in order to identify opportunities and root causes of underperformance\n\nExperience using AI to analyze performance trends, generate testing hypotheses, and uncover growth opportunities\n\nAbility to give feedback, structure priorities, and help others grow\n\nFamiliarity with modern targeting strategies and automation in the ad platforms - while still using tried and true techniques for ad optimization\n\nA strategic thinker who enjoys hands-on execution\n\nStrong project management skills with ability to work cross functionally, manage, implement and analyse various initiatives in a fast-paced environment\n\nStrong level of business English and secondary language amongst the following would be a plus: Portuguese, Spanish, Italian, German, Polish\n\nWhat to Expect from Our Hiring Process\nWe like to keep things transparent and efficient! Here’s what the process usually looks like (though it might vary slightly depending on the role):\n1⃣Intro Chat - A first call with our Talent Partner, to explore mutual fit around relevant skills, value alignment, and motivation.\n2⃣TestGorilla - (SHL numerical reasoning assessment).\n3⃣Hiring Manager Interview - A deeper conversation about your background, aspirations, and experience with the hiring manager and your potential manager in this role. Take this chance to ask anything on your mind-it’s just as much about making sure we’re the right fit for you, too.\n4⃣Business Case - A take-home exercise incl. a few days' preparation time, designed to understand how you approach real-life problems. You’ll then walk us through your approach in a collaborative discussion with the hiring manager and the team to discuss your thoughts and findings.\n5⃣ Additional/ Final Interview (Optional) - A final conversation with another senior leader from our Global Team.\n6⃣ References & Offer!\nWhy You’ll Love It Here\nGlobal Benefits - No matter where you are, you’ll have access to:\nHealthcare insurance - so you can focus on what matters.\n\nWellness that works for you - from gym memberships to mental health support, we’ve got you covered.\n\nTime off that counts - whether it’s a vacation, your birthday, or just a day to recharge, we believe in balance.\n\nLocal Perks - Depending on your location, you will be entitled to local benefits like meal vouchers (ticket restaurant), transport allowances, or extended parental leave.\nCareer Growth - We’re growing, and so can you! You’ll find lots of chances to learn, develop, and explore new paths-whether within your team or through cross-functional projects.\nA Truly Global Team - Work with talented people from all over the world in a diverse and inclusive environment.\nFlexibility That Works for You - Remote work and flexible hours aren’t just buzzwords here. While the extent of flexibility depends on your role and team, we value results over rigid schedules. Prefer an office setting? You're welcome at any of our hubs in Barcelona, Warsaw, Curitiba, Rio de Janeiro, Mexico City, Bogotá, Munich, Rome or Bologna.\nPlease note: At this time, we are not able to sponsor visas for this position. To apply, you must already have the legal right to work in your country of residence or the location of the role.\nWhat We Believe In\nAt Docplanner, our values guide everything we do:\nFocus on results - we're here to make an impact.\nThink like an owner - take responsibility, drive outcomes.\nKeep it simple, keep it lean - smart solutions over complexity.\nBe respectful and radically honest - openness builds trust.\nLearn and be curious - growth is part of the job.\nDon’t just take our word for it-check out our Glassdoor to hear what our people say!\n_________________________________________________________________________\nWe are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We welcome applicants from all walks of life, regardless of gender, disability, or background, and are dedicated to fostering an inclusive workplace where everyone feels valued and empowered to contribute.","description_format":"text","description_chars":8056,"description_truncated":false,"requirements":{"experience_years_min":6,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"Portuguese","level":"All levels","optional":false},{"language":"English","level":"Upper-Intermediate (B2)","optional":false}]},"benefits":["Growth opportunities","Gym membership","Parental leave"],"hiring_locations":[{"name":"Brazil","iso":"BR","kind":"country"},{"name":"Colombia","iso":null,"kind":"country"},{"name":"Mexico","iso":"MX","kind":"country"},{"name":"São Paulo","iso":null,"kind":"city"},{"name":"Bogotá","iso":null,"kind":"city"},{"name":"Rio de Janeiro","iso":null,"kind":"city"},{"name":"Guadalajara","iso":null,"kind":"city"},{"name":"Curitiba","iso":null,"kind":"city"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Practice Management Software","Patient Access & Booking"],"lifecycle":[{"event":"open","at":"2026-10-15T09:25:35Z"}],"visa":[],"liveness":{"score":73,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.813,"p_room":0.9,"age_days":16,"expected_fill_days":38,"reasons":["conf:0","win:mid"],"computed_at":"2026-10-16T00:31:16Z"},"pay":null,"html_url":"https://alion.io/job/docplanner-global-performance-marketing-manager","json_url":"https://alion.io/job/docplanner-global-performance-marketing-manager.json","meta":{"generated_at":"2026-10-16T00:31:16Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":965,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-17T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":6247},"rest":"https://alion.io/mcp/rest/get_company?id=6247"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdocplanner-global-performance-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdocplanner-global-performance-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdocplanner-global-performance-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/docplanner-global-performance-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdocplanner-global-performance-marketing-manager"}]}