{"id":697454,"url":"https://alion.io/job/doctronic-paid-media-manager","title":"Paid Media Manager","company":{"id":673395,"name":"Doctronic","domain":"doctronic.ai","url":"https://alion.io/company/doctronic","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"A","score":95,"open_postings":11,"ghost_share":0,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":131,"computed_at":"2026-11-15T07:52:55Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States","San Francisco, United States","Los Angeles, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":135000,"max":185000,"currency":"USD","period":"year","gross":null,"usd_annual":185000},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HIPAA","optional":false},{"name":"Claude","optional":true}],"status":"live","first_seen_at":"2026-08-28T13:02:03Z","employer_posted_date":"2026-09-21","last_verified_at":"2026-11-15T10:05:02Z","board_verified":true,"closed_at":null,"days_open":79,"trust":{"level":"ok","repost_count":0,"flags":[],"days_open":77},"description":"Paid Media Manager\nNew York City, NY, or CA\nReports to SVP of Marketing and Growth\nAbout Doctronic\nDoctronic is the first AI legally authorized to practice medicine. We are processing millions of consultations monthly with 99%+ treatment plan accuracy validated by board-certified clinicians.\nAbout the role\nAs the paid media manager, you will own paid acquisition across every channel we run: Google, Meta, TikTok, CTV, direct mail, and other channels. This is an individual contributor role with real channel ownership. You'll craft and execute the strategy for how the channels are structured, tested, and scaled, and work with internal and external creative teams to guide creative development. Working with our analytics lead, you'll dig for insights, and provide detailed reporting to the leadership team.\nWhat you'll do\nRun and scale paid efforts\nOwn strategy and execution across our live channels, including account and campaign structure, budgets, bidding, and ongoing optimization to achieve business goals\n\nDevise and drive ongoing experimentation that generates actionable learnings and helps us find new growth opportunities\n\nWork inside health-category, HIPAA-compliant limits on tracking and targeting, and partner with marketing engineering on what can be measured with privacy as priority\n\nPropose strategic and novel ways to diversify our channel mix. Then execute and scale\n\nGuide the creative\nWrite the briefs that tell our internal and external creative teams what each channel needs next, then share results to inspire the next round of creative\n\nOwn the testing structure that isolates variables and applies learnings to future work\n\nEnsure all creative passes clinical review\n\nOwn reporting & budget\nIn partnership with our analytics lead, you’ll own ongoing reporting on our paid efforts, including incrementality testing\n\nRecommend budgets grounded in data to increase our rate of growth\n\nWho you are\n7+ years running paid acquisition across SEM, paid social, and other channels, with direct budget ownership, including at least one channel you took from zero to material scale\n\nHands on keyboard in at least two of Google, Meta, TikTok, connected TV, and direct mail, and eagerness to quickly learn those you don't have experience with\n\nStrong analytical capabilities. While we have an analytics team, you should be able to run the numbers yourself\n\nYou’re adept at how AI can help media planning, buying, and optimization, and excited by developing new tools to improve the impact of your efforts\n\nComfortable in a fast-paced, often ambiguous environment, and deploying increasingly large budgets\n\nA direct communicator who readily shares informed recommendations\n\nNice to have\nConsumer health, telehealth, or another regulated category where you’ve been restricted in terms of what you can say and who you can reach\n\nEnough fluency in a BI tool (and/or Claude) to answer your own questions without filing a ticket\n\nWhat we offer\nCompetitive comp Salary + Equity - you grow with us\n\nFlexible time off We trust you to manage your time\n\nHybrid in New York City or remote in California working directly alongside the SVP of Marketing and Growth and both co-CEOs\n\nParental Leave 12 weeks fully paid parental leave for all parents, regardless of gender or path to parenthood - no distinction between birthing and non-birthing parents\n\nReports to: SVP of Marketing and Growth Location: New York City, NY (Hybrid) or CA (Remote)\nDoctronic is an equal opportunity employer. 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