{"id":264398,"url":"https://alion.io/job/doit-data-platform-marketing-manager-select-by-doit-3","title":"Data Platform Marketing Manager - SELECT by DoiT","company":{"id":3934,"name":"DoiT","domain":"doit-intl.com","url":"https://alion.io/company/doit","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"B","score":70,"open_postings":9,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":62,"computed_at":"2026-10-19T05:45:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":77000,"max_usd":149000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":391},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[{"name":"Databricks","optional":false},{"name":"FinOps","optional":false},{"name":"LinkedIn","optional":false},{"name":"Snowflake","optional":false},{"name":"AWS","optional":true},{"name":"Azure","optional":true},{"name":"GCP","optional":true},{"name":"Kubernetes","optional":true}],"status":"live","first_seen_at":"2026-03-03T17:43:10Z","employer_posted_date":"2026-08-10","last_verified_at":"2026-10-19T11:47:00Z","board_verified":true,"closed_at":null,"days_open":229,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":229},"description":"Location\n Our Data Platform Marketing Manager - SELECT by DoiT, will be an integral part of our global Marketing team. This role is based remotely on the East Coast of the US, in the Central US, or in Canada.\nWho We Are\nDoiT is a global technology company that works with cloud-driven organizations to leverage the cloud to drive business growth and innovation. We combine data, technology, and human expertise to ensure our customers operate in a well-architected and scalable state - from planning to production. \nDelivering DoiT Cloud Intelligence, the only solution that integrates advanced technology with human intelligence, we help our customers solve complex multicloud problems and drive efficiency.\nWith decades of multicloud experience, we have specializations in Kubernetes, GenAI, CloudOps, and more. An award-winning strategic partner of AWS, Google Cloud, and Microsoft Azure, we work alongside more than 4,000 customers worldwide. \nThe Opportunity\n The Data Platform Marketing Manager - SELECT by DoiT, reporting to VP, Global Marketing, is the strategic marketing leader responsible for driving growth, pipeline, and market positioning for DoiT’s data lake and Snowflake optimization business.\nThis role is not simply a coordinator of campaigns. It is the centralized marketing owner of the business unit’s go-to-market strategy.\nYou will partner directly with the Business Unit Head of Sales, Product leadership, and Marketing functional heads to define priorities, sharpen ICP focus, shape economic messaging, and orchestrate integrated programs that position SELECT and data workload optimization as mission-critical for modern cloud and data teams.\nThis role sits at the intersection of:\nSnowflake & Databricks optimization\nData lake cost governance\nPerformance and cost efficiency for enterprise data workloads\nYou are accountable for turning strategy into measurable revenue impact.\nRead more about SELECT.\nResponsibilities\n1. Business Unit GTM Strategy & Centralization\nServe as the primary marketing lead for the SELECT / Data Platform business unit\nTranslate revenue targets and expansion goals into a unified quarterly marketing strategy\nDefine ICP segmentation across Snowflake customers, enterprise data teams, and cloud data platform operators\nCentralize campaign prioritization across Growth, Content, BDR/MDR, and Creative\nEnsure SELECT positioning is clearly differentiated in the data optimization market\nYou are responsible for ensuring the business unit has focus, clarity, and a defined market story.\n2. Integrated Campaign Strategy & Execution\nLead and direct cross-functional execution across:\nGrowth and Digital\nPaid search around Snowflake optimization\nLinkedIn targeting for data engineering and FinOps leaders\nRetargeting strategies tied to data workload interest\nSDR campaign enablement and follow-up strategy\nContent\nData platform optimization guides\nData lake cost efficiency playbooks\nCase studies showing measurable cost reduction outcomes\nEconomic value narratives tied to cost savings\nCreative\nCampaign themes for data optimization\nVisual positioning aligned to enterprise data workloads\nDevelop and manage strategic campaign briefs that align messaging, audience, and economic value.\n3. Data Workload Demand Generation\nOwn the strategy and execution of programs that drive awareness and pipeline within the data ecosystem:\nData Platform digital campaigns\nData platform optimization webinars\nExecutive roundtables for data and FinOps leaders\nCampaign landing pages tied to measurable cost outcomes\nContent programs built around “data platform optimization”\nDrive performance against:\nMarketing sourced pipeline\nCustomer expansion\nCost per qualified meeting\nPipeline velocity\n4. Webinar & Thought Leadership Strategy\nMove beyond one-off webinars and build a repeatable data workload narrative:\nDevelop quarterly thought leadership themes around data efficiency\nPosition SELECT as the intelligent optimization layer for Snowflake and additional data platforms\nAlign with Product and BU Sales to highlight roadmap and innovation\nEnsure conversion from registrant to opportunity is structured and measurable\n5. Performance & Revenue Accountability\nPartner with Content, Growth, Sales, and RevOps to create visibility into:\nCost per lead and cost per meeting\nConversion to opportunity\nPipeline contributionInfluenced revenue\nContinuously refine programs based on performance data and economic outcomes.\nThis role thinks in revenue impact, not campaign volume.\nWhat Success Looks Like\nA clearly articulated quarterly GTM strategy for SELECT \nCentralized prioritization of marketing initiatives aligned to revenue\nMeasurable growth in Snowflake-focused pipeline\nClear differentiation in the data optimization market\nStrong alignment with BU Sales and Product leadership\nDemonstrated contribution to expansion and net new pipeline\nQualifications\n3 to 5 years in B2B marketing, demand generation, or product marketing\nExperience marketing to data engineering, data platform, or FinOps audiences\nFamiliarity with Snowflake, data lakes, or cloud data workloads\nStrong strategic planning capability combined with hands-on execution\nDemonstrated success driving pipeline growth in a technical B2B environment\nExperience partnering closely with sales leadership\nIdeal Profile\nThinks in terms of revenue, expansion, and economic value\nUnderstands enterprise data teams and cloud cost pressures\nComfortable owning a business unit narrative\nCan centralize and prioritize across competing marketing inputs\nMoves fluidly between strategy and execution\nData-driven and outcome-oriented\nAre you a Do’er?\n Be your truest self. Work on your terms. Make a difference. \nWe are home to a global team of incredible talent who work remotely and have the flexibility to have a schedule that balances your work and home life. We embrace and support leveling up your skills professionally and personally. \nWhat does being a Do’er mean? We’re all about being entrepreneurial, pursuing knowledge, and having fun! Click here to learn more about our core values. \nSounds too good to be true? Check out ourGlassdoor Page.\nWe thought so too, but we’re here and happy we hit that ‘apply’ button. \nFull-time employee benefits include:\nUnlimited Vacation\nFlexible Working Options\nHealth Insurance\nParental Leave\nEmployee Stock Option Plan\nHome Office Allowance\nProfessional Development Stipend \nPeer Recognition Program\nMany Do’ers, One Team\n DoiT unites as Many Do’ers, One Team, where diversity is more than a goal-it's our strength. We actively cultivate an inclusive, equitable workplace, recognizing that each unique perspective enhances our innovation. 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