{"id":3220091,"url":"https://alion.io/job/dual-seo-specialist","title":"SEO Specialist","company":{"id":717933,"name":"DUAL","domain":"dualinsurance.com","url":"https://alion.io/company/dualinsurance","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":84,"open_postings":52,"ghost_share":0,"stale_share":0.577,"repost_share":0.115,"time_to_fill_p50_days":28,"computed_at":"2026-10-28T05:59:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["London, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":57000,"max_usd":108000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":41},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Sheets","optional":false},{"name":"Python","optional":true}],"status":"live","first_seen_at":"2026-10-23T00:00:00Z","employer_posted_date":"2026-10-23","last_verified_at":"2026-10-27T21:33:53Z","board_verified":true,"closed_at":null,"days_open":5,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":5},"description":"Who are we?\nHowden is a global insurance group with employee ownership at its heart. Together, we have pushed the boundaries of insurance. We are united by a shared passion and no-limits mindset, and our strength lies in our ability to collaborate as a powerful international team comprised of 24,000 employees spanning over 56 countries.\nPeople join Howden for many different reasons, but they stay for the same one: our culture. It’s what sets us apart, and the reason our employees have been turning down headhunters for years. Whatever your priorities - work / life balance, career progression, sustainability, volunteering - you’ll find like-minded people driving change at Howden.\nWhat is the role?\nThis role will be offered on a temporary basis to cover a maternity leave for a period of between 9 -12 months.\nWe are looking for a skilled SEO Specialist to join our forward-thinking and dynamic team to help implement and maintain our international SEO strategy and improve our overall organic search visibility.\nSituated within the wider Digital Customer Experience team, this role reports to the Digital Optimisation Lead. As an integral part of the team, you will play a key role in enhancing and optimising our estate of website’s organic search performance, carrying out a number of on-page and technical activities, whilst collaborating with various stakeholders, including marketing professionals, developers, content teams, and product owners.\nWe are looking for someone who is passionate about SEO, with a minimum of 4 years’ experience working within the field and ideally with hands on experience involved with website migrations. We look for team members who are confident in their role, passionate, curious, and often have varied and interesting backgrounds - both at work and personally.\nThis role is based in our Central London office and supports hybrid working, with the expectation to attend the office 2 days per week on average and as needed.\nWhat will you be doing?\nSupport the Digital Optimisation Manager with the rollout and maintenance of the International SEO strategy across markets, with a strong emphasis on regional content localisation and management.\nCollaborate with content and marketing teams to ensure user-first, SEO optimised content.\nConduct comprehensive data-led site audits delivering actionable insights and optimisations to the business to bolster their organic visibility.\nCarry out necessary technical and on-page updates in our proprietary CMS, such as URL structure changes, internal link updates, fixing broken links, correcting heading hierarchy’s, adding missing metadata, and other SEO optimisations.\nConduct topic, keyword, competitor and user intent research to inform content build and optimisation\nRegularly run test and learn activity, detailing and communicating findings and rolling out successful tests across broader pages/sites.\nStay on top of new and updated content and ensure necessary on-page and technical requirements are met.\nCarry out existing content performance analysis to identify opportunities for improvement.\nMonitor and analyse the impact of activities, reporting on key SEO KPIs such as organic traffic, rankings, query counts, brand vs non brand clicks, and leads, and present findings in a clear and engaging manner.\nCreate and contribute towards the improvement of team processes and documentation, and where relevant, identify and utilise supporting tools to upskill and teach other colleagues across the business.\nWhat are we looking for?\nA thorough understanding of how search engines work, and modern practices.\nGood understanding of core updates as well as user-centric principles such as E-E-A-T, Helpful Content, YML etc.\nGood proficiency with Excel / Google Sheets to work with heavy datasets.\nExperience with Google Search Console, SEMrush or similar, and Google Analytics.\nConfident communicating professionally with people across the business, using a range of styles and techniques to adapt to different stakeholders and language and cultural barriers.\nGood numerical ability: you’ll need to be comfortable with numbers and able to spot trends and patterns.\nB2B &/or Financial Services Industry experience desirable.\nExperience with AI APIs, automation and running or building python scripts to support with research and analysis a plus.\nWhat do we offer in return?\nA career that you define. At Howden, we value diversity - there is no one Howden type. Instead, we’re looking for individuals who share the same values as us:\nOur successes have all come from someone brave enough to try something new\n\nWe support each other in the small everyday moments and the bigger challenges\n\nWe are determined to make a positive difference at work and beyond\n\nReasonable adjustments\nWe're committed to providing reasonable accommodations at Howden to ensure that our positions align well with your needs. Besides the usual adjustments such as software, IT, and office setups, we can also accommodate other changes such as flexible hours* or hybrid working*.\nIf you're excited by this role but have some doubts about whether it’s the right fit for you, send us your application - if your profile fits the role’s criteria, we will be in touch to assist in helping to get you set up with any reasonable adjustments you may require.\n*Not all positions can accommodate changes to working hours or locations. Reach out to your Recruitment Partner if you want to know more.\nFixed Term Contract (Fixed Term)","description_format":"text","description_chars":5488,"description_truncated":false,"requirements":{"experience_years_min":4,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Hybrid work"],"hiring_locations":[{"name":"United Kingdom","iso":"GB","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Property & Casualty Insurance","Insurance Brokers & Agencies"],"lifecycle":[{"event":"open","at":"2026-10-25T02:37:00Z"}],"visa":[],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":5,"expected_fill_days":28,"reasons":["conf:8","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-10-28T05:59:10Z"},"pay":null,"html_url":"https://alion.io/job/dual-seo-specialist","json_url":"https://alion.io/job/dual-seo-specialist.json","meta":{"generated_at":"2026-10-28T10:09:27Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":13242,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-29T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":717933},"rest":"https://alion.io/mcp/rest/get_company?id=717933"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdual-seo-specialist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdual-seo-specialist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdual-seo-specialist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/dual-seo-specialist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdual-seo-specialist"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3220091}},{"tool":"search_jobs","arguments":{"company":"dualinsurance.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3220091},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}