{"id":138117,"url":"https://alion.io/job/dyson-ecommerce-analytics-manager-measurement-strategy-customer-analytics","title":"eCommerce Analytics Manager (Measurement Strategy & Customer Analytics)","company":{"id":160,"name":"Dyson","domain":"dyson.com","url":"https://alion.io/company/dyson","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":93,"open_postings":43,"ghost_share":0,"stale_share":0.233,"repost_share":0.093,"time_to_fill_p50_days":39,"computed_at":"2026-11-03T05:54:40Z"}},"role":"Analytics","role_family":"Analytics","seniority":null,"employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Amsterdam, Netherlands"],"countries":["NL"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":54000,"max_usd":107000,"period":"year","method":"role_country_seniority_unknown","sample_n":65},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-08-27T22:09:37Z","employer_posted_date":"2026-10-01","last_verified_at":"2026-11-03T15:07:02Z","board_verified":true,"closed_at":null,"days_open":67,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":67},"description":"About us\nDyson is a global technology company built on problem solving, invention and continuous improvement. Within Global eCommerce, the Analytics team acts as a commercial decision partner, turning trusted measurement, clear performance interpretation and prioritised action into sharper eCommerce decisions. This role sits in Global eCommerce Analytics and will lead the Measurement Strategy & Customer Analytics capability, building the foundations for trusted data, reliable attribution and clearer customer journey visibility across Dyson’s digital ecosystem.\nWorking policy\nOur campus culture is built on connection - collaboration in person, shared creativity and hands-on learning. That’s why we don’t offer a regular hybrid arrangement. Working side by side powers our best ideas, fuels belonging and keeps us pushing boundaries together.\nAbout the role\nAs our eCommerce Analytics (Manager, Measurement Strategy & Customer Analytics), you will own the global measurement vision, governance, business requirements and analytical interpretation needed to improve data trust, attribution clarity and customer journey understanding. Technical implementation will remain a partnership with Digital Tracking, Product and platform teams.\nOwn measurement governance across Adobe Analytics, GA4 and key platforms, including tracking standards, KPI definitions, documentation and data-quality monitoring. \nTranslate business questions into clear measurement requirements and prioritise improvements by business value and commercial impact. \nImprove source-of-truth clarity by reducing dashboard duplication and increasing confidence in reported digital performance. \nClarify attribution, channel contribution, acquisition quality and the role of paid, owned and earned touchpoints in customer conversion and value creation. \nIdentify customer journey friction, conversion barriers and digital experience opportunities across Dyson’s eCommerce ecosystem. \nSet consistent standards for experimentation measurement, including test design, success metrics and post-test evaluation. \nCreate common definitions, interpretation guides, reusable standards and knowledge-sharing forums so teams can self-serve trusted answers and apply measurement outputs confidently. \nPartner with Digital Tracking, Product, Marketing, Commercial, Finance, Revenue Analytics and Insights, Legal, markets and local analytics teams to embed governed measurement standards and improve decision quality globally. \nAbout you\nRequired\nSignificant experience in digital analytics, measurement, marketing analytics, customer insights or eCommerce performance, ideally in a complex international organisation. \nStrong working knowledge of Adobe Analytics, GA4, attribution methodologies, customer journey analytics and experimentation measurement. \nProven ability to improve data quality, tracking governance and measurement consistency across multiple platforms and stakeholder groups. \nAbility to define, prioritise and communicate measurement requirements while partnering with technical teams on implementation. \nStrong stakeholder management and influencing skills across Product, Marketing, Commercial, Analytics and Digital Tracking teams. \nAbility to simplify complex analytical topics into clear recommendations that help senior stakeholders make confident decisions. \nDesirable\nExperience creating governance frameworks, standards, playbooks or training materials that improve organisational capability and consistency. \nExperience working with global and market teams to improve adoption of measurement standards and insight-led decision-making. \nA continuous-improvement mindset, with a strong focus on data accuracy, governance and scalable business impact. \nBenefits\nDiscount on Dyson products. \nCompany pension scheme. \n29 days annual holiday plan. \nCompany fitness plan. \nEAP, Employee Assistance Programme. \nLife Assurance Plan. \nTransportation allowance, €0.23 per kilometre regardless of means of transport. \nHealth insurance medical contribution. \nEye examination and computer glasses reimbursement. \nPlease note: new employees to Dyson in the Netherlands commence employment on a 12-month, fixed-term basis.\nDyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. 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