{"id":2051395,"url":"https://alion.io/job/dyson-fixed-term-marketing-manager-home","title":"Fixed-Term Marketing Manager, Home","company":{"id":160,"name":"Dyson","domain":"dyson.com","url":"https://alion.io/company/dyson","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":90,"open_postings":56,"ghost_share":0,"stale_share":0.357,"repost_share":0.054,"time_to_fill_p50_days":33,"computed_at":"2026-10-26T05:57:25Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Toronto, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":112000,"max":140000,"currency":"CAD","period":"year","gross":null,"usd_annual":98215},"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Microsoft Excel","optional":false}],"status":"live","first_seen_at":"2026-10-07T21:57:59Z","employer_posted_date":"2026-10-07","last_verified_at":"2026-10-26T15:05:19Z","board_verified":true,"closed_at":null,"days_open":18,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":18},"description":"About Us:\nDyson is a global technology enterprise. We’re growing fast and our ambition is huge - more categories, more locations and more people. Dyson launched in Canada in 2006 with our headquarters in the heart of Toronto, where we’ve been recognized as one of the top employers to work for. In recent years, we’ve expanded our reach and grown exponentially across many teams, from digital and direct, to field sales, and our growing number of Dyson Demo stores.\nWe're committed to our campus culture and want to have people collaborating, developing, and learning from each other. By having everyone on campus together, we have been able to nurture a fantastic social and dynamic environment.\nAbout the Role:\nDyson Canada is seeking a strategic, commercially driven, and highly collaborative Marketing Manager, Home to join the Marketing team on an 18-month fixed-term contract.\nReporting to the Head of Marketing, this role leads the marketing strategy and execution for Dyson Canada's Home portfolio, including Floorcare, Environmental Care, and future Home innovation categories. The successful candidate will be responsible for developing and executing end-to-end marketing plans that drive awareness, consideration, market share growth, and commercial performance.\nThis role owns the complete 360° go-to-market strategy for new product launches, category campaigns, and commercial activations, partnering closely with Sales, Media, PR, E-Commerce, Retail Marketing, Global, and U.S. stakeholders to ensure flawless execution across all consumer touchpoints.\nThe ideal candidate combines strong brand and commercial marketing expertise with analytical rigor, exceptional project management skills, and a passion for bringing innovative products to market.\nKey Responsibilities:\nCategory Leadership & Strategy\nLead the Canadian marketing strategy for Floorcare, Environmental Care, and emerging Home technology categories.\nDevelop annual category plans aligned with commercial objectives, consumer insights, and global strategic direction.\nIdentify growth opportunities to drive category penetration, revenue, profitability, and market share.\nAct as the Canadian category expert, providing recommendations on portfolio strategy, innovation opportunities, and market dynamics.\nProduct Launches & Go-to-Market Planning\nOwn the development and execution of comprehensive 360° go-to-market launch plans for all Home category product launches.\nCoordinate launch activities across media, PR, retail, e-commerce, CRM, social, experiential, and in-store channels.\nPartner with Global and U.S. teams to localize launch strategies for the Canadian market inclusive of retailers specific assortment.\nManage launch timelines, milestone tracking, stakeholder alignment, and post-launch performance reviews.\nEnsure flawless execution of all new product introductions and seasonal campaigns.\nCommercial & Business Planning\nDevelop category forecasts, demand assumptions, and commercial performance projections.\nPresent and demonstrate upcoming Dyson innovations to third-party retail partners and internal teams, building excitement and driving product listings and sales.\nSupport pricing strategy development, promotional planning, and business case creation.\nBuild market share projections and category growth analyses to support annual planning cycles.\nMonitor category trends, competitor activity, and consumer behavior to inform decision-making.\nPartner with Sales and Finance teams to identify risks, opportunities, and corrective actions.\nBudget Ownership & Financial Management\nOwn Home category marketing budgets and investment planning.\nManage forecasts, purchase orders, accruals, and budget reconciliation.\nEvaluate marketing investments to ensure optimal return on investment.\nWork closely with Finance to track spending and recommend investment reallocations based on business performance.\nAgency & Supplier Management\nLead relationships with external agencies, creative partners, production vendors, and specialized suppliers.\nDevelop clear briefs and ensure execution against agreed deliverables, timelines, and budgets.\nOversee asset production and campaign implementation across all consumer touchpoints.\nCross-Functional Collaboration\nAct as the central point of coordination for all Home category initiatives.\nEnsure all stakeholders are aligned on launch priorities, timing, messaging, and performance objectives.\nPartner closely with:National Media Team\nPR & Communications Team\nE-Commerce Team\nRetail Marketing Team\nSales Field Team\nNational Account Managers (NAMs)\nFinance Team\nU.S. Marketing Team\nGlobal Category and Marketing Teams\n\nPerformance Analysis & Reporting\nMonitor category performance, marketing effectiveness, and sales results.\nAnalyze market share trends, retail performance, competitive activity, and campaign outcomes.\nDevelop executive-level presentations and recommendations for senior leadership.\nDrive a culture of performance measurement and continuous improvement\nAbout You:\nRequired Experience\nMinimum 5-10 years of experience in Brand Marketing, Product Marketing, Category Management, or Marketing Management roles.\nExperience leading consumer product launches and integrated marketing campaigns.\nStrong commercial acumen with experience in forecasting, pricing strategy, and budget ownership.\nExperience managing external agencies, suppliers, and cross-functional stakeholders.\nExperience in premium consumer goods, technology, retail, or related industries is preferred.\nAble to work onsite 5 days per week to support collaboration, launch planning, and cross-functional execution\nSkills & Competencies\nStrong strategic thinking and business planning capabilities.\nExcellent project management and organizational skills.\nProven ability to manage multiple initiatives simultaneously.\nStrong analytical skills with experience interpreting market and business data.\nExceptional presentation and stakeholder management skills.\nAbility to influence across local, regional, and global organizations.\nEntrepreneurial mindset with strong ownership and accountability.\nAdvanced Microsoft Excel and PowerPoint skills.\nEducation\nBachelor's degree in Marketing, Business, Commerce, or a related field.\nMBA or advanced business education is considered an asset.\nSalary: $112,000-$140,000 annually + bonus opportunity\nBenefits:\nAt Dyson, how we reward you is linked to our high-performance culture. But it’s about more than salary and bonus. Through a package of financial, lifestyle and health benefits, we support whatever stage of life you’re in and the moments that matter.\nFinancial benefits:\nDyson Matching RSP contributions\nCompany Paid Life Insurance and Accidental Death and Dismemberment (AD&D)\nShort-Term and Long-Term Disability\nEmployee Referral Program\nDyson Product Discounts\nLifestyle benefits:\nCompetitive Paid Time Off including Floater Holiday, Sick, and Vacation Time\nGenerous Maternity Leave Program\nEmployee Assistance Program\nDyson is committed to fostering an inclusive and accessible environment that reflects the diversity of the community in which we live. If requested, we will provide reasonable accommodation during the recruitment process for persons with disabilities. Contact us at  for more information. Dyson is an Equal Opportunity Employer.\nDyson is an equal opportunity employer. We know that great minds don’t think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.","description_format":"text","description_chars":7782,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Growth opportunities","Life insurance"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Commerce","Home Appliances"],"lifecycle":[{"event":"open","at":"2026-10-07T21:57:59Z"}],"visa":[],"liveness":{"score":80,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.89,"p_room":0.9,"age_days":18,"expected_fill_days":33,"reasons":["conf:1","velocity","win:mid","comp:brand"],"computed_at":"2026-10-26T05:57:25Z"},"pay":{"stated_usd_annual":98215,"is_top_pay":false},"html_url":"https://alion.io/job/dyson-fixed-term-marketing-manager-home","json_url":"https://alion.io/job/dyson-fixed-term-marketing-manager-home.json","meta":{"generated_at":"2026-10-26T15:25:44Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":20537,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-27T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":160},"rest":"https://alion.io/mcp/rest/get_company?id=160"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fdyson-fixed-term-marketing-manager-home"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fdyson-fixed-term-marketing-manager-home"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fdyson-fixed-term-marketing-manager-home"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/dyson-fixed-term-marketing-manager-home\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fdyson-fixed-term-marketing-manager-home"}]}