{"id":3752629,"url":"https://alion.io/job/e-receipt-software-technology-digital-marketing-manager","title":"Digital Marketing Manager","company":{"id":4463471,"name":"E Receipt Software Technology","domain":null,"url":"https://alion.io/company/e-receipt-software-technology","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":null,"truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"contractor","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Addis Ababa, Ethiopia"],"countries":["ET"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Gmail","optional":false},{"name":"Google Ads","optional":false},{"name":"Instagram","optional":false},{"name":"Meta Ads","optional":false},{"name":"Telegram","optional":false},{"name":"TikTok Ads","optional":false}],"status":"live","first_seen_at":"2026-11-04T11:45:21Z","employer_posted_date":null,"last_verified_at":"2026-11-04T11:45:21Z","board_verified":false,"closed_at":null,"days_open":5,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":5},"description":"About the PositionWe are looking for an experienced, creative, and results-driven Digital Marketing Manager to lead the marketing and promotion of our E-Receipt Software.\nThe successful candidate will be responsible for developing marketing strategies, increasing brand awareness, attracting potential business customers, and driving software adoption and sales.\nWe need someone who understands how to market technology products, reach business owners, generate leads, and turn potential customers into active users.\nJob RequirementsEducation: \nBachelor’s Degree in Marketing, Business Administration, Communications, or with related field of study\n\nExperience:\nMinimum of 3 - 5 years of experience\n\nProven experience in digital marketing and marketing management.\n\nExperience with Meta Ads, TikTok Ads, Google Ads, and digital analytics.\n\nExperience in marketing software, technology products, or digital services is highly preferred.\n\nQuantity Required: 1\nDuties and ResponsibilitiesDevelop and implement comprehensive digital marketing strategies.\n\nManage and grow the company’s social media platforms.\n\nPlan and execute digital advertising campaigns across Facebook, TikTok, Instagram, Telegram, and other relevant platforms.\n\nDevelop creative marketing campaigns to promote E-Receipt Software.\n\nIdentify potential customers, including businesses, shops, restaurants, supermarkets, and other organizations.\n\nGenerate qualified leads and develop strategies to convert leads into paying customers.\n\nOversee the creation of promotional videos, graphics, advertisements, and marketing content.\n\nConduct market research and competitor analysis.\n\nBuild brand awareness and strengthen the company’s online presence.\n\nCollaborate with the sales team to develop customer acquisition strategies.\n\nMonitor marketing performance, analyze results, and prepare regular reports.\n\nDevelop innovative promotional strategies to increase software subscriptions and customer retention.\n\nSkills & CompetenciesStrong knowledge of social media marketing and paid advertising.\n\nExcellent communication, leadership, and strategic planning skills.\n\nStrong understanding of customer acquisition and sales conversion.\n\nCreativity and the ability to develop effective marketing campaigns.\n\nKey Performance Indicators (KPIs)Performance will be evaluated based on:\nGrowth in the number of software users and paying customers.\n\nNumber of qualified leads generated.\n\nSuccessful conversion of leads into customers.\n\nGrowth in brand awareness and digital engagement.\n\nEffectiveness of marketing campaigns.\n\nAchievement of monthly marketing and customer acquisition targets.\n\nHow To ApplySubmit your application and CV along with supporting documents via email:\n\nHow to apply\nSubmit your application and CV along with supporting documents via email:\n\n","description_format":"text","description_chars":2861,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Custom Software Development","Accounting & Tax Software"],"lifecycle":[{"event":"open","at":"2026-11-04T15:50:50Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring 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