{"id":3150810,"url":"https://alion.io/job/elamed-marketolog","title":"Маркетолог","company":{"id":446559,"name":"Elamed","domain":"elamed.com","url":"https://alion.io/company/elamed","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"HeadHunter","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Ryazan, Russia"],"countries":["RU"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":120000,"max":150000,"currency":"RUB","period":"month","gross":false,"usd_annual":20964},"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-23T08:41:29Z","employer_posted_date":"2026-10-23","last_verified_at":"2026-11-10T04:53:16Z","board_verified":true,"closed_at":null,"days_open":17,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":17},"description":"Обязанности:\n Анализ рынка, изучение ЦА, потребностей, болей и барьеров к покупке;\n\n Бенчмаркинг;\n\n Разработка маркетинговой стратегии, определение позиционирования продукта, выбор каналов продвижения, планирование бюджета и целей;\n\n Совместно с командой: управление рекламными кампаниями, запуск и настройка контекстной, таргетированной, медийной рекламы, тестирование креативов, оптимизация стоимости лида и конверсии;\n\n Совместно с командой: работа с контентом, планирование публикаций в социальных сетях, на сайте и в блогах, создание текстов, визуалов, видео;\n\n Аналитика и подготовка отчетов\n\n Требования: Hard Skills\n Умение интерпретировать цифры, делать выводы и корректировать стратегию;\n\n Понимание принципов SEO-оптимизации, настройки рекламы, настройки воронок, контент-менеджмента, автоматизации процессов\n\n Soft Skills\n Способность видеть причинно-следственные связи, выделять закономерности в данных, проверять гипотезы;\n\n Умение доносить идеи до команды, навык аргументированной защиты решений;\n\n Поиск нестандартных решений для привлечения аудитории, создание цепляющих креативов;\n\n Маркетинг меняется быстро - 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