{"id":1986185,"url":"https://alion.io/job/entrust-sr-growth-marketing-manager","title":"Sr Growth Marketing Manager","company":{"id":4788,"name":"Entrust","domain":"entrust.com","url":"https://alion.io/company/entrust","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":86,"open_postings":9,"ghost_share":0,"stale_share":0.556,"repost_share":0,"time_to_fill_p50_days":44,"computed_at":"2026-10-24T06:02:35Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United Kingdom"],"countries":["GB"],"hiring_countries":["GB"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":53000,"max_usd":109000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":27},"experience_years_min":8,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Asana","optional":false},{"name":"LinkedIn","optional":false},{"name":"Marketo","optional":false},{"name":"Salesforce","optional":false},{"name":"Instagram","optional":true},{"name":"LLM","optional":true},{"name":"YouTube","optional":true}],"status":"live","first_seen_at":"2026-09-21T00:00:00Z","employer_posted_date":"2026-09-21","last_verified_at":"2026-10-22T04:02:20Z","board_verified":false,"closed_at":null,"days_open":33,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":33},"description":"Join us at Entrust\nAt Entrust, we’reshaping the future of identity centric security solutions. From our comprehensive portfolio of solutions to our flexible, global workplace, we empower careers, foster collaboration, and build solutions that help keep the world moving safely.\nGet to Know Us\nHeadquartered in Minnesota, Entrust is an industry leader in identity-centric security solutions, serving over 150 countries with cutting-edge, scalable technologies. But our secret weapon? Our people. It’sthe curiosity, dedication, and innovation that drive our success and help us anticipatethe future.\nSenior Growth Marketing Manager\nEntrust is seeking a Senior Growth Marketing Manager to lead the strategy, orchestration, and performance of integrated growth campaigns that drive net-newlogoacquisition and scalable pipeline growth.\nThis role elevates beyond execution to owning the end-to-end growth engine-defining audience-first strategies, operationalizingpersonaand content frameworks,selecting the right channels for activation,overseeing paid media plans,and leading cross-functional teams to deliver measurable business impact.\nThe ideal candidate is a strategic, data-driven leader with deep expertise in campaign architecture, persona mapping, and team leadership-capable of translating business priorities into high-performing growth programs.\nKey Responsibilities\nDefine and lead integrated, multi-channel campaign strategies aligned to revenue goals, including acquisition, expansion, and lifecycle marketing.\n\nArchitect campaign frameworks that connect brand awareness, demand generation, and conversion optimization.\n\nPartner withpaidmedia team to guide channel strategy, audience targeting, testing priorities, and performance optimization across paid search, paid social, content syndication, intent-based media, and programmatic channels.\n\nEstablish scalable playbooks for repeatable, agilecampaignsacross priority segments and markets.\n\nDrive alignment with GTM leadership to ensure campaign priorities map to business objectives and sales motions.\n\nPersona, Audience & Content Strategy\nOwn development and activation of audience segmentation and buying personas, including ICP definition, key pain points, and decision journeys.\n\nBuild and operationalize content mapping frameworks aligned to personas, funnel stages, and key use cases.\n\nPartner with Product Marketing and Content teams to ensure message consistency, differentiation, and relevance across all campaign touchpoints.\n\nContinuously refine personas andactivation strategy using campaign insights, intent data, and market feedback.\n\nDemand Generation & Pipeline Acceleration\nLead execution of high-impact demand generation programs that increase lead quality, conversion rates, and pipeline velocity.\n\nGuide the use of paid media as part of the broader demand generation mix.\n\nDesign and optimize multi-touch nurture strategies, digital activations, and targeted ABM initiatives.\n\nPartner with Sales leadership to ensure alignment on pipeline goals, lead definitions, and conversion expectations.\n\nChampion a test-and-learn culture to continuously improve performance and scale winning strategies.\n\nTeam Leadership & Cross-Functional Management\nLead and mentor a team of managers and/or specialists, providing clear direction, coaching, and performance management.\n\nManage internal stakeholders to ensure paid media programs are strategically aligned, well-briefed, measured effectively, and optimized against business outcomes.\n\nEstablish best practices, workflows, and operating rhythms to drive execution excellence and accountability.\n\nInfluence stakeholders at all levels to align on priorities, messaging, and go-to-market strategy.\n\nPerformance Management & Analytics\nDefinestrategy to meetKPIs across the funnel, including engagement, conversion, pipeline contribution, and revenue impact.\n\nOwn campaign reporting and executive-level insights, translating performance into strategic recommendations and actions.\n\nLeverage analytics, marketing automation, and intent data to optimize targeting, channel mix, and budget allocation.\n\nDrive continuous improvement through data-driven decision-making and experimentation.\n\nBudget Ownership & Planning\nOwn campaign budget strategy, ensuring efficient allocation and ROI optimization across channels and programs.\n\nPartner with Finance andRevOpson pipeline forecasting and performance tracking.\n\nBalance investment across short-term pipeline generation and long-term growth initiatives.\n\nQualifications\nRequired Qualifications\n8+ years of experience in growth marketing, demand generation, or integrated campaign management in B2B environments.\n\nProven expertise in campaign strategy and multi-channel execution, with demonstrated pipeline and revenue impact.\n\nDeep experience in persona development, segmentation, and content mappingacross the buyer journey.\n\nStrong understanding of paid media channels commonly used in B2B technology or cybersecurity campaigns, including Google Search, LinkedIn, TechTarget, content syndication, intent-based media, and programmatic advertising.\n\nStrong track record of leading and developing teams, including setting priorities, managing performance, and scaling execution.\n\nAdvanced understanding of full-funnel demand generation, including lead lifecycle management and conversion optimization.\n\nData-driven mindset with experience in analytics, reporting, and campaign optimization.\n\nExcellent cross-functional collaboration and stakeholder management skills,strong communication and presentation skills.\n\nHands-on experience with marketing automation and CRM platforms (e.g., Marketo, Salesforce, Pardot) intent data tools(Tech Target Portal, 6Sense), Analytics tools and project managementtools (Asana, Workfront).\n\nPreferred Qualifications\nExperience in enterprise B2B technology or cybersecurity/data security markets.\n\nExperience evaluating paid media channel mix and making recommendations on which channels are best suited for awareness, demand creation, high-intent capture, retargeting, ABM, and pipeline acceleration.\n\nFamiliarity with ABM platforms, advanced attribution models, and GTM orchestration frameworks.\n\nExperience optimizing content and campaign performance for LLM-driven discovery, AI search, and emerging answer-engine optimization practices.\n\nExperience working within complex, matrixed organizations.\n\nBachelor’s degree in Marketing, Business, or a related field.\n\nSuccess Metrics\nGrowth in net-new logos and pipeline contribution\n\nImprovements in conversion rates across the funnel\n\nCampaign-influenced and sourced revenue growth\n\nCampaign activationeffectiveness (engagement, progression, velocity)\n\nTeam performance and campaign execution quality\n\nAt Entrust, we don’tjust offer jobs - we offer career journeys. Here is what you can expect when you join our team:\nCareer Growth: Whether you’rea budding developer or a seasoned expert, we’reinvested in your professional journey. With learning-forwardinitiatives and exciting challenges, your growth is our priority.\n\nFlexibility: Life is all about balance. Whether you’reremote, hybrid, or on-site, we offer flexible options that fit your lifestyle.\n\nCollaboration: Here, your voice matters. Our teams thrive on sharing ideas, brainstorming solutions, and working together to build a better tomorrow.\n\nWe believe in securing identities-but it doesn’tstop there. At Entrust, we’repassionate about valuing all identities. Our culture is built on diversity, inclusion, and respect. From unconscious biastraining for our leaders to global affinity groups that connect colleagues across the globe, we’recreating a community where everyone is encouraged to be themselves.\nReady to Make an Impact?\nIf you’reexcited by the prospect of innovating, growing your career, and collaborating in a dynamic environment, Entrust is the place for you. Join us in making a difference. Let’sbuild a more secure world-together.\nApply today!\nFor more information, visit www.entrust.com. Follow us on, LinkedIn, Facebook, Instagram, and YouTube\nFor US roles, or where applicable:\nEntrust is an EEO/AA/Disabled/VeteransEmployer\nFor Canadian roles, or where applicable:\nEntrust values diversity and inclusion and we are committed to building a diverse workforce with wide perspectives and innovative ideas. We welcome applications from qualified individuals of all backgrounds, and we strive to provide an accessible experience for candidates of all abilities.\nIf you require an accommodation, contact .\nRecruiter:\nJames ","description_format":"text","description_chars":8599,"description_truncated":false,"requirements":{"experience_years_min":8,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"United Kingdom","iso":"GB","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Cybersecurity","Identity Management","Digital Signature"],"lifecycle":[{"event":"open","at":"2026-10-07T02:14:12Z"}],"visa":[],"liveness":{"score":60,"band":"ok","label":"Likely open","p_open":0.9,"p_active":0.884,"p_room":0.75,"age_days":33,"expected_fill_days":44,"reasons":["conf:50","velocity","win:late"],"computed_at":"2026-10-24T06:02:35Z"},"pay":null,"html_url":"https://alion.io/job/entrust-sr-growth-marketing-manager","json_url":"https://alion.io/job/entrust-sr-growth-marketing-manager.json","meta":{"generated_at":"2026-10-24T10:22:31Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":15119,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-25T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4788},"rest":"https://alion.io/mcp/rest/get_company?id=4788"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fentrust-sr-growth-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fentrust-sr-growth-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fentrust-sr-growth-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/entrust-sr-growth-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fentrust-sr-growth-marketing-manager"}]}