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Salary
$54k – $123k per year (Estimated)
Location
Remote/Hybrid (Tokyo, Japan)
Seniority
Architect · 7+ years exp
Employment
Full-Time
Overview
Company
Impact
Profile match
Equativ is a Paris advertising technology company founded in 2001 under the name Smart AdServer. It provides an independent ad server, supply-side platform and curation tools for publishers and media owners. After merging with Sharethrough it became one of the largest independent adtech players outside the United States.

Why Join Equativ?

  • Be part of a fast-growing, independent ad tech leader with global reach and European roots with a team of more than 700 people in 20 offices.

  • Work at the forefront of innovation creating a bespoke marketplace for luxury & tech Advertisers in Japan.

  • Help create a more transparent, sustainable, and privacy-first advertising ecosystem.

What’s in it for you?

You will join Equativ at a key moment as we start our Japan operations and set up the founding team for the market. You will be a critical member to start our local demand-side business by taking onleading all sales activities and building the future of Equativ Japan!

Key responsibilities

    In Japan, your primary objective will be to develop and execute the sales strategy to achieve revenue targets, drive business growth and support our demand partnership efforts:

  • Execute a sales and partnerships strategy by driving the relationship with media agencies and curators (programmatic resellers).

  • Present sales forecasts through CRM tools (salesforce) and ensure quality of the forecasting methodology.

  • Develop and nurture long-term relationships with key demand-side partners, including direct advertisers, agencies, and curators. Serve as the primary contact for top-tier clients, understanding their needs and offering tailored programmatic solutions.

  • Market the complete Equativ product offerings, including managed services and programmatic solutions.

  • Understand and follow through the deal flow from agency media planning teams, partnership teams, trading teams to expand Equativ presence in large agencies.

  • Collaborate with cross-functional teams, including product, marketing, and customer support, to ensure a seamless and integrated approach to client engagement.

  • Stay up-to-date with industry trends, competitive landscape, and emerging technologies in the Japan AdTech space.

Key success metrics

  • Revenue attainment vs. target, plus year-over-year growth and average deal size

  • Pipeline health: coverage ratio, win rate, sales cycle length, forecast accuracy

  • New business vs. renewal revenue, retention/churn, & customer satisfaction (NPS)

  • Margin/profitability of the business driven (Net revenue), not just top-line revenue

About you

  • 7+ years of experience delivering results in a sales or partnership development role at a digital ad tech company with a proven track record in consistently meeting or exceeding sales goals.

  • Proven experience working with DSPs, programmatic media-buying, or ad-tech platforms with a track record of scaling demand-side revenue.

  • Good knowledge of digital media, advertising technology and emerging trends.

  • Existing networks in Japanese agencies are a must.

  • Committed to continuous education through workshops, seminars and conferences.

  • Ability to communicate, present and influence credibly and effectively at all levels of the organization in both native Japanese and business level English.

  • Proven ability to drive the sales process from plan to close and motivate a sales team.

  • Strong business sense and industry expertise.

  • Fluent/native-level Japanese and business-level English, with the ability to communicate, present, negotiate, and influence credibly and effectively at all levels of an organization.

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