{"id":3358037,"url":"https://alion.io/job/erock-sr-campaign-manager-marketing","title":"Sr. Campaign Manager, Marketing","company":{"id":2137844,"name":"ERock","domain":"erock.com","url":"https://alion.io/company/erock","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Paylocity","truth_index":{"grade":"A","score":90,"open_postings":15,"ghost_share":0,"stale_share":0.4,"repost_share":0,"time_to_fill_p50_days":50,"computed_at":"2026-10-31T05:58:55Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Houston, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":89000,"max_usd":178000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":3011},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HubSpot","optional":false},{"name":"Marketo","optional":false},{"name":"Salesforce","optional":false},{"name":"Google Ads","optional":true},{"name":"LinkedIn","optional":true},{"name":"Meta Ads","optional":true}],"status":"live","first_seen_at":"2026-10-27T17:06:25Z","employer_posted_date":"2026-10-27","last_verified_at":"2026-10-31T05:39:42Z","board_verified":true,"closed_at":null,"days_open":3,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":3},"description":"Description\n We are ERock!\nERock (NYSE: EROC) is enabling energy for a new era. ERock delivers onsite utility-grade power that gets customers up and running quickly, while supporting long-term grid development. ERock’s proprietary natural gas generators help critical facilities address grid constraints, interconnection delays, and outage risks while accelerating speed-to-power for new and expanding operations. Trusted by data centers, utilities, manufacturers, healthcare systems and government organizations, ERock engineers for rapid deployment, long-duration reliability, low local emissions, and scalable performance to meet the evolving energy demands of today and tomorrow.\nThe Senior Campaign Marketing Manager owns day-to-day campaign delivery across ERock’s verticals, translating the Senior Director of Marketing’s integrated plans into qualified leads, target-account engagement, and marketing-sourced pipeline. This role combines audience and channel strategy with hands-on execution, performance analysis, and management of a Campaign Coordinator.\n Key Responsibilities:\nIndependently run the campaign calendar and deliver acquisition, nurture, and account-based marketing (ABM) campaigns across ERock’s verticals, meeting launch dates and agreed performance goals. \nDevelop audience and segment strategies using Salesforce data, account insights, and sales input. Select channels and propose budgets within integrated campaign plans set by the Senior Director of Marketing. \nPersonally write campaign briefs and copy for email, ads, social media, and landing pages. Guide freelance designers and other contributors, review assets, and verify accuracy before launch. \nBuild, launch, and optimize paid search, paid social, organic social, content syndication, and campaign landing pages. Manage targeting, creative tests, campaign flighting, and spending pace directly in channel platforms. \nGuide email segmentation, list selection, nurture flows, and testing in Salesforce Marketing Cloud Account Engagement (formerly Pardot). Give clear build instructions to email support staff, review their work, and own email performance. \nCreate and maintain Salesforce campaigns, campaign-member tracking, and reports. Measure qualified leads, target-account engagement, marketing-sourced pipeline, conversion rates, and return on investment (ROI). \nRegularly review results in advertising platforms, marketing automation, Salesforce, and Google Analytics 4. Improve in-flight campaigns through testing and timely adjustments; report findings and recommended actions. \nWork directly with sales on target accounts, lead quality, campaign follow-up, and opportunity progression. Recommend improvements to marketing operations based on results from existing Clay-supported qualification and routing workflows. \nPartner with the Event Manager on event promotion and follow-up through email, social media, and other relevant channels. Coordinate campaign timing and lead follow-up with event logistics and sales activity. \nManage approved campaign and media budgets, track spending, and recommend reallocations for Senior Director approval. Identify needs for freelance or outside support and manage briefs, timelines, and deliverables. \nManage and develop the Campaign Coordinator through clear priorities, coaching, and quality reviews. Assign work according to capability while remaining accountable for execution and results. \nEstablish a consistent campaign review cadence and repeatable segment playbooks. Demonstrate progress in campaign performance, pipeline contribution, and ROI during the first six months and beyond. \nOther responsibilities as directed by supervisor. \nRequirements\n Basic (Required) Qualifications:\n10 years of B2B campaign marketing or demand-generation experience, with demonstrated success supporting complex sales cycles and independently delivering multichannel campaigns. \nBachelor’s degree in marketing, business, communications, or a related field, or equivalent relevant professional experience. \nHands-on Salesforce (or similar) CRM experience and proficiency with a marketing automation platform such as Salesforce Marketing Cloud Account Engagement, Marketo, or HubSpot. \nPractical experience executing and optimizing paid media, email, audience segmentation, and nurture campaigns, with strong campaign copywriting and briefing skills. \nAbility to interpret campaign and funnel data, connect activity to qualified leads and pipeline, and explain performance, costs, and ROI to marketing and sales stakeholders. \nStrong judgment, attention to detail, and project management skills; ability to manage concurrent campaigns, guide junior contributors, and work effectively with sales and creative partners. \nAbility to work in ERock’s Houston office three days per week, with two remote workdays. Candidates must be local or willing to relocate; relocation assistance is not provided. \nAbility to travel up to approximately 20% for conferences, customer events, and team meetings. \nPreferred Qualifications:\nExperience in technology, industrial, energy, power, utilities, or data-center markets, including marketing complex technical offerings to multiple stakeholders. \nExperience with Google Analytics 4, LinkedIn Campaign Manager, Google Ads, Meta Ads, and Salesforce Marketing Cloud Account Engagement. \nRelevant marketing automation, Salesforce, analytics, or advertising-platform certifications. \nExperience managing or coaching a junior marketer and directing freelance creative resources. \n Benefits:\nCompetitive Pay \nMedical, Dental, Vision, and Prescription Drug Insurance \nCompany-Paid Life Insurance \nFlexible Spending Account (FSA) \nHealth Savings Account (HSA) with a company contribution \nWellness Programs and Incentives \n401(k) Retirement Plan & Company Match \nPaid Time Off - Sick & Vacation Time \nPaid Holidays \nHybrid Work Schedule - Three Days in Office and Two Days Remote \nDo you have what it takes to join the ERock team? Send us your cover letter and resume today.\nThe physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.\nERock is committed to creating a diverse environment and is proud to be an equal opportunity employer. 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