{"id":3584177,"url":"https://alion.io/job/escrow-tech-brand-strategist","title":"Brand Strategist","company":{"id":4487170,"name":"Escrow Tech","domain":"escrow-tech.co.uk","url":"https://alion.io/company/escrow-tech","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":null,"truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Lagos, Nigeria"],"countries":["NG"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-06T00:00:00Z","employer_posted_date":null,"last_verified_at":"2026-10-06T00:00:00Z","board_verified":false,"closed_at":null,"days_open":28,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":28},"description":"About the RoleEscrow-Tech Nigeria Limited is seeking an experienced Brand Strategist to define the positioning, messaging, and market perception of OhmFlex, its energy management platform, before design and campaign work begins. OhmFlex integrates with existing wiring to control appliances that drive electricity bills, including air conditioning, water heaters, lighting, and sockets. Customers can track energy spending by room, appliance, or branch and receive monthly reports showing what they spent, saved, and wasted.\nThe initial target market is mid-range hotels across Lagos and other major Nigerian cities, followed by offices, banks, churches, retail businesses, and homes. The successful candidate will define what OhmFlex stands for, shape how customers understand the product, and guide the direction of the design, sales, and content teams.\nKey ResponsibilitiesInterview customers, prospects, field sales staff, and leadership to understand how OhmFlex is bought, used, and discussed.\nDefine the brand positioning, target audience, value proposition, and differentiation from alternatives such as generators, inverters, and competing energy products.\nDevelop the core brand story, key messages, and tone of voice for hotel owners, general managers, and engineers.\nEstablish standards for customer touchpoints, including packaging, installation, proposals, the app, brochures, and sales conversations.\nBrief and guide the design team and content creators to ensure all work reflects the agreed brand positioning.\nAdvise on the brand experience for the OhmFlex product launch and related communications.\nEquip the sales team with effective messaging for presenting product value and handling price objections.\nRequirementsProven experience in brand strategy or positioning, with at least two brands repositioned.\nExperience with B2B, technology, or service brands.\nResearch-led approach, with a willingness to listen to customers before making recommendations.\nAbility to translate strategy into clear, practical guidance for designers and sales teams.\nStrong written and verbal communication skills, with confidence presenting to senior leadership.\nUnderstanding of the Nigerian market.\nHow to apply: ","description_format":"text","description_chars":2243,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-11-01T07:37:35Z"}],"visa":[],"liveness":{"score":33,"band":"fade","label":"Fading","p_open":0.85,"p_active":0.706,"p_room":0.55,"age_days":28,"expected_fill_days":24,"reasons":["seen:28","win:tail"],"computed_at":"2026-11-03T05:54:40Z"},"pay":null,"html_url":"https://alion.io/job/escrow-tech-brand-strategist","json_url":"https://alion.io/job/escrow-tech-brand-strategist.json","meta":{"generated_at":"2026-11-03T08:38:34Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":12167,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-04T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4487170},"rest":"https://alion.io/mcp/rest/get_company?id=4487170"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fescrow-tech-brand-strategist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fescrow-tech-brand-strategist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fescrow-tech-brand-strategist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/escrow-tech-brand-strategist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fescrow-tech-brand-strategist"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3584177}},{"tool":"search_jobs","arguments":{"company":"escrow-tech.co.uk","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3584177},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}