{"id":2747473,"url":"https://alion.io/job/f5-field-marketing-manager-2","title":"Field Marketing Manager","company":{"id":5759,"name":"F5","domain":"f5.com","url":"https://alion.io/company/ffive","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":81,"open_postings":20,"ghost_share":0,"stale_share":0.75,"repost_share":0,"time_to_fill_p50_days":43,"computed_at":"2026-10-20T05:45:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Mexico City, Mexico"],"countries":["MX"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":45000,"max_usd":113000,"period":"year","method":"role_seniority_country_cell","sample_n":9},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Marketo","optional":false},{"name":"Salesforce","optional":false},{"name":"Tableau","optional":false},{"name":"Adobe Photoshop","optional":true},{"name":"Microsoft Office","optional":true}],"status":"live","first_seen_at":"2026-10-16T22:55:27Z","employer_posted_date":"2026-10-16","last_verified_at":"2026-10-20T16:35:13Z","board_verified":true,"closed_at":null,"days_open":3,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":3},"description":"At F5, we strive to bring a better digital world to life. Our teams empower organizations across the globe to create, secure, and run applications that enhance how we experience our evolving digital world. We are passionate about cybersecurity, from protecting consumers from fraud to enabling companies to focus on innovation. \nEverything we do centers around people. That means we obsess over how to make the lives of our customers, and their customers, better. And it means we prioritize a diverse F5 community where each individual can thrive.\nRole Overview\nAs a FMM, you will demonstrate the direct impact that Marketing makes on Sales performance. As aresult, you will have direct access to LATAM Sales leadership and a Global Marketing Team.\nAs a part of F5’s transformation, you will often be the starting point for new solutions, programs, and methodologies that evolve F5’s brand and demand generation practices.\nWhat You’ll Do\nDemand Generation\nDevelop and implement pipeline acceleration programs to ensure movement throughout the Demand Waterfall\nDiligence over KPIs and ability to track linearity based on funnel management and flow\nProactively work with sales on lead management and ensure that expectations are managed in terms of lead follow up and drive continuous discipline into sales.\nField Marketing\nResearch, select, design and manage key local events to be included as tactics in the overall marketing mix and ensure there is a cohesive pre-event and post-event strategy to increase engagement and response rates\nEnsure ROI from previous events are visible and sales accountable for follow up to ensure associated pipeline contribution is continuously measured\nForecast, measure and analyze report on impact of programs to ensure learnings feed the evolution of the field marketing approach\nCommunicate and educate the sales team regarding new and planned marketing activities including global, regional and local programs\nStrong budget management and yearly/quarterly planning experience\nPartner Marketing\nIdentify and proactively engage with key Distributors and Resellers to drive joint marketing initiatives\nManage the effectiveness of MDF initiatives with an astute focus on ROI against investment\nEnsure F5 campaigns are executed through and to the Channel\nData Analytics\nDrive continuous curiosity over data analytics and insights from campaigns and field initiatives\nEnsure discipline of post initiative analysis to extract continuous learnings\nInterface with database insights to ensure management of the health of the database and key influences that drive unsubscribe, net new and dormant behavior.\nPR\nServe as the main point of contact to regional PR agency and Corporate teams to execute on local media opportunities.\nMarketing Tools\nFamiliarity with Tableau, Allocadia, Adobe, SFDC, Marketo or similar marketing automation platforms.\nResponsible for upholding F5’s Business Code of Ethics and for promptly reporting violations of the Code or other company policies.\nPerforms other related duties as assigned.\nWhat You’ll Bring\nExperience with digital and field marketing in an IT B2B demand gen setting.\nWorking knowledge of channel marketing in an IT B2B demand gen setting.\nBudget management and accountability\nExperience with CRM and marketing automation platforms like Salesforce.com and Marketo.\nExperience with public relations and corporate communications\nAbility to both strategize and execute\nStrong organizational skills with emphasis on time management\nStrong interpersonal skills and negotiation skills\nAbility to work independently or in groups\nSelf-motivated with demonstrated flexibility and adaptability in various tasking situation\nStrong analytical skills with focus towards details\nAbility to handle pressure and work in a constantly changing atmosphere\nAble to multi-task in a fast-growing IT environment \nMust be able to read, write, and speak English fluently and must also be fluent in local language as this role supports our local execution. Spanish is a plus.\nMinimum of 5 years digital, field, and channel marketing responsibilities.\nHistory of demonstrating ROI on investment to pipeline.\nBachelor’s degree in Marketing or related field required\nKnowledge of Microsoft Office applications including Excel, Word, and PowerPoint. Photoshop/Illustrator is a plus.\nWhat You’ll Get\nHybrid working mode \nCareer growth and development opportunities \nRecognitions and Rewards \nEmployee Assistance Program \nCompetitive pay, comprehensive benefits, and cool perks \nCulture of Giving Back\nDynamic Diversity & Inclusion Interest Groups \nThe Job Description is intended to be a general representation of the responsibilities and requirements of the job. However, the description may not be all-inclusive, and responsibilities and requirements are subject to change.\nPlease note that F5 only contacts candidates through F5 email address (ending with @f5.com) or auto email notification from Workday (ending with f5.com ).\nEqual Employment Opportunity\nIt is the policy of F5 to provide equal employment opportunities to all employees and employment applicants without regard to unlawful considerations of race, religion, color, national origin, sex, sexual orientation, gender identity or expression, age, sensory, physical, or mental disability, marital status, veteran or military status, genetic information, or any other classification protected by applicable local, state, or federal laws. This policy applies to all aspects of employment, including, but not limited to, hiring, job assignment, compensation, promotion, benefits, training, discipline, and termination. F5 offers a variety of reasonable accommodations for candidates. Requesting an accommodation is completely voluntary. F5 will assess the need for accommodations in the application process separately from those that may be needed to perform the job. Request by contacting .","description_format":"text","description_chars":5934,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":["Continuous learning","Hybrid work"],"hiring_locations":[{"name":"Mexico","iso":"MX","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Network Security","Application Security","Web Security & DDoS Protection"],"lifecycle":[{"event":"open","at":"2026-10-16T22:55:27Z"}],"visa":[],"liveness":{"score":63,"band":"ok","label":"Likely open","p_open":1,"p_active":0.632,"p_room":1,"age_days":3,"expected_fill_days":43,"reasons":["conf:0","stale_co","velocity","win:early","comp:brand"],"computed_at":"2026-10-20T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/f5-field-marketing-manager-2","json_url":"https://alion.io/job/f5-field-marketing-manager-2.json","meta":{"generated_at":"2026-10-20T17:12:14Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":19644,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-21T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":5759},"rest":"https://alion.io/mcp/rest/get_company?id=5759"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ff5-field-marketing-manager-2"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ff5-field-marketing-manager-2"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ff5-field-marketing-manager-2"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/f5-field-marketing-manager-2\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ff5-field-marketing-manager-2"}]}