{"id":389656,"url":"https://alion.io/job/feathery-demand-gen-marketer-us-remote","title":"Demand Gen Marketer (US Remote)","company":{"id":14535,"name":"Feathery","domain":"feathery.io","url":"https://alion.io/company/feathery","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"B","score":75,"open_postings":5,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-10-22T06:10:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":{"min":110000,"max":135000,"currency":"USD","period":"year","gross":null,"usd_annual":135000},"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AI Agents","optional":false},{"name":"HubSpot","optional":false},{"name":"Salesforce","optional":false}],"status":"live","first_seen_at":"2026-08-04T23:02:43Z","employer_posted_date":"2026-08-04","last_verified_at":"2026-10-22T05:32:38Z","board_verified":true,"closed_at":null,"days_open":78,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":78},"description":"About Feathery\nFeathery is the AI operating system for financial institutions. With hundreds of clients and over $30 million raised, Feathery is the fast-growing leader in financial agentic automation. Industry leaders like Tokio Marine, Sequoia Financial, and Cerity Partners run their client-facing workflows on Feathery, from onboarding and risk assessment to reconciling systems and generating proposals and reports.\nAt the center of it all is Robin, our AI operations assistant. Robin scans client documents, configures and deploys workflows, assists users in their day-to-day work, takes notes during meetings, and supports a growing range of operational tasks across the client lifecycle.\nWe're building a future where financial operations shift from paperwork, manual data entry, and disconnected systems to intelligent, automated workflows that let firms spend their time on clients instead of process. We're proud to be backed by world-class investors who share that vision, including Portage Ventures, Allstate Ventures, and Index Ventures, among others.\nWe're driven by a shared commitment to excellence and velocity. Our values - Own the Problem, Grit Beats Gloss, Say It Straight - shape how we work and grow as a team.\nWhy We’re Hiring\nAs Feathery grows, generating high-quality pipeline across enterprise accounts is critical to our continued momentum.\nWe’re hiring a Demand Generation Marketer to own and scale our pipeline generation efforts across channels. This role is ideal for someone who thrives at the intersection of strategy and execution - someone who can build campaigns, experiment quickly, and drive measurable impact on revenue.\nYou’ll work closely with Product Marketing, Sales, and Leadership to translate positioning into programs that attract, engage, and convert the right customers.\nAbout the Role\nThis is a high-ownership role that blends:\nMulti-channel demand generation strategy and execution\n\nCampaign development and performance optimization\n\nExperimentation across audiences, messaging, and channels\n\nClose alignment with sales and product marketing\n\nYou’ll own the end-to-end demand engine - from campaign strategy to execution to pipeline impact.\nWhat You’ll Do\nCampaign Strategy & Execution\nPlan and execute multi-channel campaigns across outbound, paid, content, events, and partnerships\n\nBuild programs that generate qualified pipeline across target accounts in insurance and wealth management\n\nTranslate product positioning into high-performing campaigns and messaging\n\nOwn campaign calendars and ensure alignment with product launches and GTM priorities\n\nPipeline Generation & Growth\nDrive inbound and outbound pipeline through creative and data-driven initiatives\n\nPartner with SDRs and AEs to support account-based and outbound strategies\n\nOptimize conversion across the funnel - from awareness to pipeline to revenue\n\nManage and improve lead generation, routing, and nurturing processes\n\nExperimentation & Optimization\nContinuously test new channels, audiences, and messaging to improve performance\n\nAnalyze campaign performance and optimize based on data and insights\n\nIdentify scalable growth opportunities across paid, organic, and event channels\n\nBuild dashboards and reporting to track pipeline contribution and ROI\n\nCross-Functional Collaboration\nPartner with Product Marketing to align messaging, positioning, and campaign strategy\n\nWork with Sales to ensure campaigns support pipeline goals and target accounts\n\nCollaborate with leadership on go-to-market priorities and growth initiatives\n\nSupport product launches with integrated demand generation programs\n\nAbout You\n3-6+ years of experience in demand generation, growth marketing, or related roles in B2B SaaS\n\nProven track record of driving pipeline and revenue through marketing programs\n\nStrong understanding of multi-channel marketing (paid, outbound, content, events, etc.)\n\nData-driven mindset with experience analyzing and optimizing campaign performance\n\nAbility to operate both strategically and tactically in a fast-paced environment\n\nStrong collaboration skills across marketing, sales, and product teams\n\nComfortable experimenting, iterating quickly, and learning from results\n\nBonus\nExperience in financial services, insurance, or other regulated industries\n\nFamiliarity with account-based marketing (ABM) strategies\n\nExperience working closely with SDR teams and outbound motions\n\nExperience with marketing automation and CRM tools (e.g., HubSpot, Salesforce)\n\nBackground in high-growth B2B SaaS environments\n\nWhat We Offer\nCompetitive compensation and equity\n\nHRA health plan\n\nUnlimited PTO\n\nRetirement: 401(k) plan\n\nA supportive, low-ego team that values ownership and growth\n\nCompany offsites to connect and recharge\n\nIf you’re excited about building and scaling a demand engine that drives real revenue impact - we’d love to meet you.\nFeathery is an equal opportunity employer and does not discriminate on the basis of race, religion, color, national origin, sex, sexual orientation, age, veteran status, disability, genetic information, or any other legally protected characteristic. 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