{"id":2034301,"url":"https://alion.io/job/finalsite-digital-marketing-analytics-project-coordinator","title":"Digital Marketing & Analytics Project Coordinator","company":{"id":699653,"name":"Finalsite","domain":"finalsite.com","url":"https://alion.io/company/finalsite-2","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"JobScore","truth_index":{"grade":"B","score":75,"open_postings":4,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":31,"computed_at":"2026-10-13T05:45:00Z"}},"role":"Administrative","role_family":"Administrative","seniority":"middle","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":50000,"max_usd":90000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":115},"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-30T19:33:30Z","employer_posted_date":"2026-10-07","last_verified_at":"2026-10-13T07:55:37Z","board_verified":true,"closed_at":null,"days_open":12,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":12},"description":"WHO WE ARE\nFinalsite is the most valued partner for K-12 schools to build trust, strengthen community, and grow enrollment. Ranked among the best EdTech Companies in America, Finalsite supports more than 7,000 schools and districts worldwide with an integrated platform for websites, communications, mobile apps, enrollment, and marketing services.\nHeadquartered in Glastonbury, Connecticut, Finalsite is a global company with employees working remotely across nearly every U.S. state, as well as throughout Europe, South America, and Asia.\nWe believe people do their best work when they feel supported, connected, and empowered to grow. That’s why we invest in our employees through competitive benefits, professional development opportunities, and a collaborative culture built on partnership and purpose. Whether you’re looking to expand your skills, take on new challenges, or make a meaningful impact in education, Finalsite offers the opportunity to grow your career while helping schools thrive.\nAt Finalsite, every interaction matters - with our clients, with each other, and with the schools and families we serve. Join us and help shape stronger school communities around the world\nSUMMARY\nThe Digital Marketing & Analytics Project Coordinator is responsible for managing client relationships and coordinating the successful delivery of Finalsite’s digital marketing services, including Search Engine Optimization (SEO), Pay-Per-Click Advertising (PPC), and Social Advertising, while also supporting Finalsite’s Insights and Optimization subscription service.\nThis role combines digital marketing project coordination with website and marketing analytics, serving as the primary point of contact for assigned DMS clients while partnering with the Senior Digital Analytics Strategist to support analytics preparation, reporting, client education, data analysis, and optimization initiatives.\nThe ideal candidate combines strong client and project management skills with an analytical mindset and an interest in developing deeper expertise in website analytics, digital marketing performance, user behavior, and data-driven optimization.\nLOCATION\n100% Remote - Anywhere within the US\nRESPONSIBILITIES\nDigital Marketing Client & Project Management\nManage a portfolio of Digital Marketing Services clients across SEO, PPC, and Social Advertising.\nServe as the primary point of contact for assigned clients, managing the day-to-day client experience and successful delivery of services.\nCoordinate project timelines, deliverables, responsibilities, and next steps across clients, internal teams, and external partners.\nLead client meetings, establish clear objectives, document next steps, and ensure appropriate follow-through.\nMaintain awareness of client goals, enrollment cycles, campaigns, and organizational priorities to ensure services remain aligned with client needs.\nProactively identify project risks, client concerns, or delivery challenges and escalate appropriately.\nBuild strong client relationships that support long-term satisfaction and retention.\nDigital Marketing & Performance\nMaintain a strong working knowledge of SEO, PPC, Social Advertising, and the platforms and tools used to deliver these services.\nUnderstand campaign goals, performance metrics, and reporting and clearly communicate results and recommendations to clients.\nReview campaign performance and collaborate with digital marketing specialists, partners, and vendors to identify opportunities for optimization.\nTranslate campaign data and recommendations into clear, actionable next steps for clients.\nStay informed about relevant digital marketing, search, advertising, AI, and K-12 marketing trends.\nIdentify opportunities where additional Finalsite services may provide value and connect those opportunities with the appropriate internal teams.\nLeverage AI and automation where appropriate to improve project workflows, productivity, client communication, and service delivery.\nAnalytics & Optimization\nPartner with the Senior Digital Analytics Strategist to support the delivery of Finalsite’s Insights and Optimization subscription service.\nSupport client onboarding, analytics readiness, data preparation, reporting, and other activities required for successful service delivery.\nUtilize GA4, heatmapping, user behavior, and digital marketing performance data to identify trends and opportunities for optimization.\nPrepare data, reports, dashboards, and supporting materials for client consultations, educational sessions, and optimization recommendations.\nSupport ongoing client programming, including training sessions, consultations, office hours, and other recurring engagements.\nAssist with analytics audits, data-quality reviews, and troubleshooting, escalating complex analytical or technical questions as appropriate.\nMaintain documentation, processes, educational resources, and best practices that support consistent and scalable analytics service delivery.\nDevelop deeper expertise in website analytics, user behavior, digital marketing measurement, and optimization to strengthen analytics capabilities across Digital Marketing Services and Professional Services.\nOperational Excellence & Collaboration\nMaintain accurate project documentation, client records, timelines, and internal communication.\nCollaborate effectively with DMS, Professional Services teams, external partners, and other internal stakeholders.\nIdentify opportunities to improve workflows, tools, processes, and the overall client experience.\nFollow established service standards, processes, and quality expectations.\nProvide coverage and support across digital marketing and analytics work as business needs and capacity require.\nQUALIFICATIONS AND SKILLS\n3-5 years of professional experience in digital marketing, client services, account management, project coordination, analytics, or a related field.\nExperience managing multiple client relationships, projects, or accounts simultaneously.\nWorking knowledge of digital marketing disciplines, including SEO, paid search, and social advertising.\nWorking knowledge of Google Analytics 4 (GA4), with an interest in developing deeper expertise in digital analytics and website optimization.\nFamiliarity with Google Ads, Meta advertising platforms, and other common digital marketing tools.\nFamiliarity with heatmapping or user behavior platforms such as Crazy Egg, Hotjar, or similar technologies is preferred.\nAbility to understand marketing and website performance data and communicate findings, recommendations, and next steps to clients.\nStrong project management, organization, prioritization, and follow-through skills.\nStrong written and verbal communication skills with the ability to lead effective client conversations.\nStrong analytical and problem-solving skills with curiosity and willingness to investigate data and identify meaningful trends.\nDemonstrated ability to collaborate across internal teams and external partners or vendors.\nComfortable adopting AI, automation, and emerging technologies to improve workflows, productivity, and service delivery.\nExperience within K-12 education, enrollment marketing, agency services, EdTech, or Professional Services is a plus.\nRESIDENCY REQUIREMENT\nFinalsite offers 100% fully remote employment opportunities, however, these opportunities are limited to permanent residents of the United States. Current residency, as well as continued residency, within the United States is required to obtain (and retain) employment with Finalsite.\nDISCLOSURES\nFinalsite is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. EEO is the Law. If you have a disability or special need that requires accommodation, please contact Finalsite's People Operations Team. Finalsite is committed to the full inclusion of all qualified individuals. As part of this commitment, Finalsite will ensure that persons with disabilities or special needs are provided a reasonable accommodation. Ensure your Finalsite job offer is legitimate and don't fall victim to fraud. Ask your recruiter for a phone call or other type of verbal communication and ensure all email correspondence is from a finalsite.com email address. For added security, where possible, apply through our company website at finalsite.com/jobs.","description_format":"text","description_chars":8630,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Professional development"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["CRM Software","EdTech Platforms","CMS & Digital Experience Platforms"],"lifecycle":[{"event":"open","at":"2026-10-07T15:24:07Z"}],"visa":[],"liveness":{"score":76,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.844,"p_room":0.9,"age_days":12,"expected_fill_days":31,"reasons":["conf:1","win:mid"],"computed_at":"2026-10-13T05:45:00Z"},"pay":null,"html_url":"https://alion.io/job/finalsite-digital-marketing-analytics-project-coordinator","json_url":"https://alion.io/job/finalsite-digital-marketing-analytics-project-coordinator.json","meta":{"generated_at":"2026-10-13T08:42:08Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":12991,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-14T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":699653},"rest":"https://alion.io/mcp/rest/get_company?id=699653"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ffinalsite-digital-marketing-analytics-project-coordinator"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ffinalsite-digital-marketing-analytics-project-coordinator"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ffinalsite-digital-marketing-analytics-project-coordinator"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/finalsite-digital-marketing-analytics-project-coordinator\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ffinalsite-digital-marketing-analytics-project-coordinator"}]}