{"id":2380691,"url":"https://alion.io/job/firstgen-brand-officer","title":"Brand Officer","company":{"id":2073395,"name":"Firstgen","domain":"firstgen.com.ph","url":"https://alion.io/company/firstgen","size_band":"501-1000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":null},"role":"HR","role_family":"HR","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Philippines"],"countries":["PH"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":16000,"max_usd":32000,"period":"year","method":"role_seniority_country_cell","sample_n":12},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-09-03T00:00:00Z","employer_posted_date":"2026-09-03","last_verified_at":"2026-10-12T23:52:47Z","board_verified":true,"closed_at":null,"days_open":40,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":40},"description":"At First Gen we take pride in our work of energizing the Philippines through clean power generation technologies. As we grow to become the best in the industry, we are continuously searching for talent who are driven, empowered, and passionate about making a positive difference in the world.\nWe provide employees with ample opportunities and resources that enable them to perform at their best, contribute value, and help us achieve our Mission of “forging collaborative pathways for a decarbonized and regenerative future.”\nFirst Gen wants you to be good at your job and be successful at it. To this end, we will invest in your professional and personal growth by providing you with the right tools to effectively carry out your role as well as learning and development opportunities to advance your career.\nKey Responsibilities:\nOversee corporate branding, manage brand reputation and build positive perception\nDevelop, govern and enforce brand guidelines for First Gen across all channels.\nManage social media engagement and online branding.\nSupport public relations and advocacy, in close coordination with Corp Communications Team\nCoordinate internal branding efforts to maintain cohesive messaging across employer branding and CSR initiatives\nLead brand perception studies and analyze brand performance through metrics, customer feedback, and market trends (in relation to competitor activities or consumer behavior) to identify opportunities for improvement.\nAlign with parent company for corporate guidelines and co-branding protocols, as needed.\nHandle other special projects that may be assigned.\nQualifications:\nBachelor's degree in Communications, Advertising, Marketing\nWith at least 5 years experience in advertising agencies, telco or FMCG","description_format":"text","description_chars":1755,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-12T19:17:08Z"}],"visa":[],"liveness":{"score":42,"band":"fade","label":"Fading","p_open":1,"p_active":0.768,"p_room":0.55,"age_days":40,"expected_fill_days":38,"reasons":["conf:5","win:tail"],"computed_at":"2026-10-13T05:40:30Z"},"pay":null,"html_url":"https://alion.io/job/firstgen-brand-officer","json_url":"https://alion.io/job/firstgen-brand-officer.json","meta":{"generated_at":"2026-10-13T05:40:30Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":8667,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-14T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":2073395},"rest":"https://alion.io/mcp/rest/get_company?id=2073395"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ffirstgen-brand-officer"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ffirstgen-brand-officer"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ffirstgen-brand-officer"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/firstgen-brand-officer\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ffirstgen-brand-officer"}]}