Advertising Account Manager

What is Fizz

Fizz is America’s biggest college social app, allowing Gen Z to connect around their shared experiences and identities. College Fizz communities feature a private, moderated feed of posts from verified students, making it the most entertaining and authentic way to experience student life. Our newest product, Global Fizz, brings together all of Gen Z nationwide, providing a space to satisfy the 99% of life not on entertainment platforms like Instagram and TikTok. Fizz is on a mission to bring social back to social media.

What we’ve done

We first launched Fizz at Stanford in July 2021 and have since seen >95% of undergraduates join the app, half of which use Fizz every day. Since raising a $25M Series B in July 2023, we have established ourselves as the dominant community platform at 700+ colleges, have begun to generate revenue through advertising, and are actively expanding to communities beyond college.

Where we’re going

We have three primary goals for 2027: continue our expansion to the entire US college market, drive revenue growth through our revolutionary ads business, and rapidly iterate on our product to become the dominant social platform for all of Gen Z, not just US college students.

As an Account Manager, you will directly support monetization growth and be responsible for owning the post-sale lifecycle.

Your responsibilities

• Lead campaign kickoffs and set clients up for success: Own the onboarding experience for new campaigns by running kickoff calls with advertising partners. Clearly communicate timelines, deliverables, success metrics, and best practices to ensure alignment from day one.

• Drive creative development and approvals: Partner with clients to develop compelling ad creative, including writing copy for native placements and coordinating the creation of mocks. Manage feedback cycles and secure final approvals to keep campaigns on track.

• Collaborate cross-functionally on campaign execution: Actively participate in daily Campaign Management Syncs to align with internal stakeholders across sales, product, and campaign operations. Provide updates on campaign status, flag risks, and ensure readiness for upcoming launches.

• Own campaign setup and execution: Build, QA, and launch campaigns within the company’s campaign dashboard. Ensure all campaigns are properly configured, pacing correctly, and delivering against agreed-upon goals.

• Manage performance and client communication: Lead weekly client calls to review campaign delivery, performance insights, and optimization strategies. Prepare clear, data-driven reports and guide clients through results and next steps.

• Optimize campaigns and drive results: Proactively monitor campaign performance and recommend adjustments, including targeting changes, creative refreshes, and budget allocation, to maximize outcomes and client satisfaction.

• Drive retention, renewals, and upsells: Identify opportunities to extend campaigns, increase spend, or introduce new ad products. Play a key role in growing existing accounts and maintaining strong long-term partnerships.

• Influence product and ad innovation: Partner closely with the Head of Brand Solutions to provide client feedback and help shape the evolution of ad formats, packaging, and go-to-market strategy.

• Support platform and tooling improvements: Collaborate with engineering and product teams to enhance the campaign dashboard and reporting tools. Advocate for features that improve efficiency, transparency, and client experience.

  Business development and pipeline generation

• Conduct targeted outbound prospecting during available capacity: When account management workload allows, identify and reach out to prospective advertising partners across relevant categories, including brands, agencies, and organizations looking to reach Gen Z and college audiences.

• Generate qualified meetings and opportunities: Use email, LinkedIn, and other outbound channels to introduce Fizz’s advertising solutions, qualify potential partners, and book meetings for the sales team.

• Support sales pipeline growth: Research target accounts, personalize outreach, maintain prospecting lists, and help move early-stage opportunities into the sales pipeline.

• Collaborate with sales on outbound strategy: Work closely with the sales and brand solutions teams to understand priority verticals, refine messaging, and share learnings from prospect conversations.

Qualifications

Required

• 1-5 years of experience in account management, client services, campaign management, sales development, business development, or a related role within digital advertising, media, ad tech, or a high-growth startup.

• Strong written and verbal communication skills, with the ability to deliver clear, professional, and client-friendly messaging.

• Demonstrated ability to manage multiple campaigns, clients, or workstreams simultaneously in a fast-paced environment.

• High attention to detail with strong organizational and project management skills.

• Comfort working with data and reporting, with the ability to translate performance into actionable insights for clients.

• Interest in business development, outbound prospecting, and revenue generation.

• Collaborative mindset with experience working cross-functionally across sales, product, creative, campaign management, or engineering teams.

• Self-starter mentality with the ability to prioritize core account management responsibilities while using available time to support pipeline generation.

Preferred

• Experience working with native advertising, sponsorship campaigns, influencer advertising, or Gen Z-focused media.

• Prior experience in account management, sales development, or revenue operations role.

• Familiarity with campaign management, CRM, and reporting tools, such as Salesforce, HubSpot, Google Ad Manager, Looker, or similar platforms.

• Basic copywriting or creative development experience for digital ads.

• Experience in a startup or early-stage company, with comfort navigating ambiguity and evolving processes.

• Strong understanding of digital media metrics, including CTR, CPM, engagement, conversions, pacing, and campaign delivery.

• Experience prospecting brands, agencies, or marketers and booking qualified sales meetings.