{"id":3388169,"url":"https://alion.io/job/forward-role-digital-analyst","title":"Digital Analyst","company":{"id":2641128,"name":"Forward Role","domain":"forwardrole.com","url":"https://alion.io/company/forwardrole","size_band":"1001-5000","is_staffing_agency":true,"employer_type":"agency","is_intermediary":false,"listed_via":null,"ats_vendor":"Schema","truth_index":null},"role":"Analytics","role_family":"Analytics","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Leeds, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":null,"max":45000,"currency":"GBP","period":"year","gross":null,"usd_annual":59885},"salary_estimate":null,"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"Google BigQuery","optional":false},{"name":"Looker","optional":false},{"name":"Power BI","optional":false},{"name":"SQL","optional":false},{"name":"JavaScript","optional":true},{"name":"Python","optional":true}],"status":"live","first_seen_at":"2026-10-27T16:48:06Z","employer_posted_date":"2026-10-27","last_verified_at":"2026-10-29T19:27:07Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"Digital Analyst\nOur client is a specialist digital analytics consultancy. They’re looking for a Digital Analyst to join their growing them during a period of growth. They partner with global brands and agencies to turn complex data into clear, actionable conversion strategies, working across e-commerce, retail and FMCG. Great opportunity for an Analyst with 1-3 years of experience looking for a role with impact, ownership and development.\nThe role\nYou’ll support a range of client accounts, looking at how users behave online to inform CRO test ideas and reporting. It’s a hands-on role for someone who enjoys getting stuck into the data and is comfortable with tagging and technical marketing, but who can also explain what the numbers mean in a way that lands with client stakeholders.\nBring together data from GA4, GTM, Google Ads, Meta and BigQuery, and turn it into clear dashboards and reports\nReview conversion funnels on client websites and campaigns to find where users drop off and where revenue is being lost\nEvaluate A/B and multivariate tests, form hypotheses from the data and report on results and commercial impact\nDraw on heatmaps, session recordings and on-site behaviour tools to prioritise what to test next\nTalk stakeholders through your findings and recommendations, from technical teams to senior marketing leads\nWork alongside the team on tagging, event tracking and data layer set-up\nHelp bring AI into day-to-day workflows and client solutions\nStay on top of platform updates, measurement changes and CRO best practice\nWhat’s on offer\nSalary of up to £45,000 + benefits\nHybrid + flexible working, with two days a week in Leeds\nJoin the business at an exciting time of growth\nA smaller, more personal environment where your work is noticed\nThe chance to help build and shape the CRO function as it expands\nEssential requirements\nStrong CRO, digital analytics or a similar performance marketing role\nHands-on experience with GA4 and GTM, plus an A/B testing tool such as Optimizely, VWO, AB Tasty or Adobe Target\nConfident SQL, with experience querying data warehouses (BigQuery ideally)\nExperience creating dashboards and reports in Power BI, Looker Studio or a similar tool\nA good grasp of the statistics behind testing, including significance, confidence intervals and sample sizes\nClear, confident communicator, both written and spoken\nWell organised, and able to keep several client projects moving at once\nBonus points for:\nExperience with heatmap or session replay tools such as Hotjar, Contentsquare or Microsoft Clarity\nKnowledge of ad platform data and attribution modelling\nPython\nSome familiarity with CMS platforms and front-end basics (HTML, CSS, JavaScript)\n2 stage process, apply now or email \nAs an industry leading, nationwide Marketing, Digital, Analytics, IT and Design recruitment agency, we are continually receiving new assignments to work on, so keep a close eye on our website, Facebook, LinkedIn and Twitter pages for a full list of current permanent and interim opportunities as well as marketplace news and fun stuff.\nForward Role is operating as an employment agency.","description_format":"text","description_chars":3146,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Flexible schedule"],"hiring_locations":[{"name":"United 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