Store Manager
Confirmed on the employer's own hiring board on Oct 22, 2026. First seen by Alion on Oct 20, 2026. Frasers Group scores B on the Alion truth index.
FLANNELS is one of the UK’s leading luxury retailers, specialising in contemporary men’s, women’s and kids' designer clothing, footwear and accessories. Our brand portfolio includes the likes of Gucci, Saint Laurent, Valentino, Stone Island and Moncler, and our rapid growth has seen us open stores in many of the UK’s major cities, from Liverpool and Leeds to Birmingham and Sheffield. We have over 35 stores nationwide and with a portfolio of over 200 brands, FLANNELS offers a refined selection of the season’s most inspiring and sought-after collections.
An exciting opportunity has arisen for a talented Store Manager to join ourSt Helens store and play a key role in its continued success.
Whether it's leading floor walks with some of the UK's biggest luxury brands, working with our head office teams to manage your store's stock package, or running training sessions to increase your team's product knowledge, with Frasers Group, no two days are ever the same. Reporting to the Area Manager, you will oversee a team of Retail Managers and Sales Advisors within your store, driving commercial success and contributing to company growth.
COMMERCIAL EXPERTISE
- Be accountable for the commercial success of the store and drive store performance
- Identify key opportunities to enhance performance in line with current trends
- Develop and implement strategic plans to achieve departmental goals and objectives
- Analyse data and key performance indicators to make informed commercial decisions and drive KPIs
TEAM LEADERSHIP & MANAGEMENT
- Be accountable for your store and team's performance
- Lead and inspire your store team, providing guidance, coaching, and support.
- Work closely with your Area Manager, acting on feedback and working towards targets and deadlines
- Build lasting relationships with internal and external stakeholders
- Display exemplary communication and interpersonal skills, with the ability to interact effectively at all levels of the organisation
DEVELOPMENT
- Identify future talent within the store and plan and support their personal development and progression
- Seek opportunities to drive your own personal development
- Train the coach and upskill the management team to maximise opportunities for future progression within the business
OPERATIONAL EFFICIENCIES
- Oversee daily operations, ensuring efficiency, quality, and adherence to company policies and procedures
- Support other stores within the area with retail operations as and when required
- Use business communication tools to drive completion of tasks and ensure your team understands all key functions
- Drive performance in line with retail priorities to meet business objectives
CONTROLS
- Accountable for monitoring and achieving store-level KPIs, including sales targets, company incentives, customer satisfaction, and operational efficiency.
- Ensure wage controls are met on a weekly basis and any issues are resolved quickly and effectively
- Demonstrate resilience to operational challenges, making effective decisions to drive solutions
- Control stock movement, run accurate store audits, and implement visual standards to company guidelines
We’re looking for a resilient, adaptable leader with a passion for premium retail and a drive to deliver exceptional results.
- A calm and confident approach under pressure, with the ability to manage challenges and resolve issues effectively
- A proactive problem-solver, able to think quickly and make sound decisions in a fast-paced environment
- A true brand ambassador, representing Frasers Group with professionalism, discretion, and a polished appearance at all times
Qualifications & Experience
- Minimum 6+ years’ experience in premium or luxury fashion retail management (or a similar high-end retail environment)
- Proven leadership experience, with the ability to manage, motivate, and develop large teams
- Strong background in customer service, with an established client network and understanding of local clientele
- Demonstrated success in driving sales, achieving targets, and managing budgets and stock levels
- Excellent product knowledge, including brands, fashion trends, and materials
- Solid understanding of retail operations, including merchandising, stock control, and loss prevention
- Strong communication skills, with the ability to engage effectively with colleagues, customers, and stakeholders
The Rewards
- Basic rate salary £38,193 per annum
- 28 days holiday a year, inclusive of bank holidays
- 20% Staff Discount across all Frasers Group Stores
- 50% in store uniform discount
- Weekly/Monthly & Quarterly Commercial Bonuses
- Commission-led bonuses across a wide range of products
- Long Service awards
- Discounted Gym membership
- Excellent career development opportunities
- We offer a wide range of Development Courses with National Qualifications