{"id":309199,"url":"https://alion.io/job/fulcrum-inside-sales-executive","title":"Sales and Marketing Executive","company":{"id":8534,"name":"Fulcrum","domain":"fulcrumapp.com","url":"https://alion.io/company/fulcrum","size_band":"201-500","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":null},"role":"Sales","role_family":"Sales","seniority":"junior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Sydney, Australia"],"countries":["AU"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":90000,"max":110000,"currency":"AUD","period":"year","gross":null,"usd_annual":77295},"salary_estimate":null,"experience_years_min":2,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HubSpot","optional":false},{"name":"Mailchimp","optional":false}],"status":"live","first_seen_at":"2026-08-26T04:45:44Z","employer_posted_date":"2026-08-26","last_verified_at":"2026-10-30T15:41:05Z","board_verified":true,"closed_at":null,"days_open":65,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":65},"description":"Fulcrum | Sydney | Full time\nThe business\nTheir products are in almost every Australian home. You might not know their name.\nWe've partnered with one of Australia's largest manufacturing groups, a business that has supplied the country for decades without ever putting its name to what it makes. Thousands of employees, operations in every state, and a customer base that includes some of the biggest companies in the country.\nThe division hiring this role is where the group tests what comes next. It is where the technology gets built and where the digital transformation is happening.\nThe role\nFor decades this business sold one way. Representatives on the road, orders taken by phone and paper, relationships built over years of site visits. That is now being rebuilt around digital ordering and campaign marketing, and you are being hired at the start of it.\nYou report to the Head of eCommerce, not to a sales manager. That placement is deliberate. This role exists to change how customers buy, not only to sell to them.\nYou take a portfolio of several hundred existing customers who currently get contacted once or twice a year, because the field team cannot physically get to them. You make contact, grow their spend, and where it suits them, move them onto the online ordering platform. How you do that is largely your call. Some accounts need a phone conversation. Others respond better to a well-built campaign. You own both.\nThe model is already proven. A pilot earlier this year contacted 208 customers, onboarded 115 onto the platform, and converted 55% of those to trading online. A second brought dormant accounts back simply by calling them. There is a documented process and a working script waiting for you.\nWhat you'll do\nRun a proactive call cycle across a portfolio of several hundred existing customers\n\nBuild and run your own campaigns in Klaviyo, segmenting by buying behaviour, region and opportunity, and writing the copy yourself\n\nUse campaign data to decide where your time goes, so the accounts opening your emails get the call before the ones who never will\n\nOnboard customers onto the ordering platform and walk them through their first orders personally\n\nPrepare quotes using the online quoting tool and follow them through to order\n\nService by phone the customers who will never buy online, because forcing everyone down one channel is how you lose them\n\nReignite dormant accounts that have gone quiet through lack of contact\n\nReport on what is working, what is blocking adoption, and where the platform needs to improve\n\nWhat you'll bring\nTwo or more years in a commercial role with real time spent on the phone: SDR, BDR, inside sales, account management, customer success or agency account handling all translate\n\nComfort making outbound calls to warm accounts, and the discipline to do it consistently rather than in bursts\n\nHands-on experience with an email platform such as Klaviyo, Mailchimp or HubSpot, including building segments and writing copy, or the appetite to own one within your first few months\n\nCommercial instinct: you look at an account and see where the growth is\n\nCRM literacy and the ability to pick up new systems without being walked through them\n\nYou do not need industry or product experience. The business has deliberately chosen to hire from outside its own sector. Product training is provided. They are hiring for communication, commercial thinking and customer focus, and candidates from FMCG, SaaS, agency, media or any consultative B2B environment are encouraged to apply.\nWho this role is for\nNobody has done this job before, so the way it gets done is partly up to you. That is the appeal, and it is also the catch.\nThe split is roughly 80% sales and 20% marketing. The marketing is real, but it serves the number.\nThis role is not for you if:\nYou want a pure marketing role with no revenue responsibility\n\nYou want every process defined before you start\n\nYou would quietly avoid the outbound calling\n\nYou need a large team around you to stay motivated\n\nWhy you'll love working here\nA clear growth plan. This function is set to expand as the customer portfolio widens, and it is a recognised route into a much larger organisation\n\nYou own the portfolio, the campaign calendar and the tool set outright, rather than working someone else's list\n\nDirect access to the general manager, who is personally invested in this role and progressed through the business himself\n\nA business that builds its own technology rather than buying software and hoping people use it\n\nEngagement scores in this division landed above the group benchmark again this year\n\nSalary\n$90,000 to $110,000 plus superannuation, depending on experience.\nReady to apply?\nSend us your CV and we will be in touch.","description_format":"text","description_chars":4748,"description_truncated":false,"requirements":{"experience_years_min":2,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Field Service Management Software","Survey & Forms Software"],"lifecycle":[{"event":"open","at":"2026-09-05T15:40:16Z"}],"visa":[],"liveness":{"score":28,"band":"fade","label":"Fading","p_open":1,"p_active":0.634,"p_room":0.44,"age_days":65,"expected_fill_days":50,"reasons":["conf:3","win:tail","crowd:junior"],"computed_at":"2026-10-30T05:48:23Z"},"pay":{"stated_usd_annual":77295,"is_top_pay":false},"html_url":"https://alion.io/job/fulcrum-inside-sales-executive","json_url":"https://alion.io/job/fulcrum-inside-sales-executive.json","meta":{"generated_at":"2026-10-30T17:24:02Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":5882,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-31T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":8534},"rest":"https://alion.io/mcp/rest/get_company?id=8534"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Ffulcrum-inside-sales-executive"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Ffulcrum-inside-sales-executive"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Ffulcrum-inside-sales-executive"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/fulcrum-inside-sales-executive\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Ffulcrum-inside-sales-executive"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":309199}},{"tool":"search_jobs","arguments":{"company":"fulcrumapp.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":309199},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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