{"id":581304,"url":"https://alion.io/job/further-field-marketer","title":"Field Marketer","company":{"id":456174,"name":"FURTHER","domain":"talkfurther.com","url":"https://alion.io/company/further-3","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":{"min":100000,"max":125000,"currency":"USD","period":"year","gross":null,"usd_annual":125000},"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"AI Agents","optional":false}],"status":"live","first_seen_at":"2026-06-09T19:37:04Z","employer_posted_date":"2026-06-09","last_verified_at":"2026-10-21T21:48:07Z","board_verified":true,"closed_at":null,"days_open":134,"trust":{"level":"stale","repost_count":0,"flags":["stale"],"days_open":133},"description":"About FURTHER\nFURTHER is the leading AI-powered Sales & Marketing platform for senior living and healthcare organizations. Our next-gen suite of AI Agents and automated workflows streamline the buying process for prospects and automate repetitive tasks for sales teams, driving higher conversion rates and increased NOI. Our unique blend of groundbreaking technology and deep industry expertise have made us the most widely adopted AI toolset in the market, used by over 6,500 communities to generate over $2.8 billion.\nThe Role\nWe’re looking for a Field Marketer to build and scale a high-impact field marketing engine that drives pipeline and revenue from small and regional Senior Living operators nationwide.\nThis role owns the strategy, execution, and performance of Further’s presence at regional, state, and niche Senior Living conferences and association events. You’ll sit at the intersection of Marketing, Sales, and the Senior Living community-turning in-person conversations into measurable demand.\nThis is more than event execution. It’s an opportunity to create a repeatable, scalable field marketing motion that becomes a core growth lever for Further.\nWhat You’ll Do\nDrive Field Marketing Strategy & Planning\nDevelop and execute Further’s national field marketing strategy in partnership with Sales and Marketing leadership.\n\nIdentify, prioritize, and tier regional and state-level conferences based on ROI and pipeline potential.\n\nOwn the annual field marketing calendar and budget across all regions.\n\nExecute High-Impact Regional Events\nOwn Further’s end-to-end presence at regional conferences and association events nationwide.\n\nManage all aspects of event execution, including sponsorship selection, booth strategy, messaging, staffing, pre-event promotion, on-site engagement, and post-event follow-up.\n\nEnsure a consistent, high-quality brand presence while tailoring messaging to regional audiences.\n\nDrive Pipeline & Revenue Impact\nPartner closely with Sales to align field efforts with territories, target accounts, and revenue goals.\n\nDesign field programs that convert conversations into demos and opportunities, including on-site meeting booking, event-specific CTAs, and regional nurture campaigns.\n\nTrack and report on event-sourced pipeline, influenced revenue, and ROI by event and region.\n\nEngage People & Drive In-Person Connections\nAct as the face of Further at live events, confidently engaging attendees through in-the-moment conversations and group interactions.\n\nInitiate and sustain high-quality, real-time conversations that surface needs and create immediate sales opportunities.\n\nActively work event floors, receptions, and sessions to identify high-intent prospects and facilitate introductions.\n\nPartner with Sales on-site to convert live conversations into booked meetings and demos.\n\nRepresent Further with energy, credibility, and warmth in dynamic, in-person environments.\n\nBuild Relationships & Collaborate Cross-Functionally\nServe as Further’s primary marketing contact for regional and state Senior Living associations.\n\nDevelop long-term partnerships that include sponsorships, speaking opportunities, workshops, and co-marketing.\n\nCollaborate closely with Sales, Product Marketing, and Design to ensure field messaging aligns with GTM priorities and brand standards.\n\nWhat We’re Looking For\n3-5+ years of experience in Field Marketing, Event Marketing, or Demand Generation.\n\nExperience owning national or multi-region field marketing programs.\n\nProven ability to tie events directly to pipeline and revenue impact.\n\nStrong project management skills with the ability to juggle multiple events, regions, and stakeholders.\n\nA data-driven mindset-you think in terms of ROI, pipeline, and outcomes, not just activities.\n\nComfort working in a fast-paced, high-growth environment with significant ownership and autonomy.\n\nNice to Have\nExperience marketing to Senior Living, Healthcare, or vertical SaaS audiences.\n\nFamiliarity with state and regional Senior Living associations.\n\nExperience marketing to SMB or mid-market buyers.\n\nWhy Join Further?\nJoin a high-growth company transforming an entire industry.\n\nOwn and scale a critical revenue-driving function from the ground up.\n\nWork closely with Sales and GTM leadership on highly visible initiatives.\n\nBe part of a humble, high-performing, mission-driven team.\n\nCompetitive salary, equity, and benefits.\n\nRemote-first culture that values clarity, ownership, and speed.\n\nFurther’s Cultural Pillars\nWe treasure our customers\n\nWe value continuous growth\n\nWe pursue excellence in everything we do\n\nWe act with a sense of urgency\n\nWe take radical ownership\n\nCompensation Band\nThe annual base salary for this role ranges from $100,000 to $125,000, depending on experience, skills, and qualifications. This role also includes a target bonus, with on-target earnings (OTE) varying based on base salary and performance. Final compensation will be determined based on a variety of factors, including relevant experience, transferable skills, business needs, expected impact, and market conditions.\nEqual Opportunity Employer\nWe hire talented and passionate people from a variety of backgrounds because we want our global employee base to represent the wide diversity of our customers. If you’re excited about a role but your past experience doesn’t align perfectly with every bullet point listed in the job description, we still encourage you to apply. If you’re a builder at heart, share our company values, and enthusiastic about making software toolmaking ubiquitous, we want to hear from you.\nFURTHER is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. FURTHER considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. FURTHER is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. 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