{"id":1960733,"url":"https://alion.io/job/gaf-channel-marketing-manager","title":"Channel Marketing Manager","company":{"id":65396,"name":"GAF","domain":"gaf.com","url":"https://alion.io/company/gaf","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":89,"open_postings":11,"ghost_share":0,"stale_share":0.455,"repost_share":0,"time_to_fill_p50_days":38,"computed_at":"2026-10-28T05:59:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Parsippany, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":120000,"max":165000,"currency":"USD","period":"year","gross":null,"usd_annual":165000},"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Gmail","optional":false},{"name":"Google Workspace","optional":false}],"status":"live","first_seen_at":"2026-10-06T15:13:11Z","employer_posted_date":"2026-10-06","last_verified_at":"2026-10-28T06:23:53Z","board_verified":true,"closed_at":null,"days_open":22,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":22},"description":"At GAF, we cover more than buildings. We cover each other. No matter what role, tenure, or track, under this roof you are empowered to be there for your teammates, your customers, and especially your community. Under this roof, we don’t back down from hard work- we support one another in pursuit of something bigger. We define the future while leading the present. And under this roof, we own our opportunities. Becoming the market leader only happens when everyone feels they have the opportunity, and the support, to thrive. We are GAF. And under this roof, we protect what matters most.\n Job Summary\nThe Channel Marketing Manager is responsible for supporting Multiple large accounts (examples include Big Box Retailers, Distributors and/or lumberyards) which would be more accounts that the Manager Role. (This role is also responsible for approximately 2X the company revenue compared with the manager role.)\nAs such, the Manager must bring strong relationships with Accounts, networking with a variety of stakeholders, and displaying frontline sales skills, as well as cross-functional collaborative working. The Manager represents and acts for some of GAF's most important customers from a marketing perspective and success requires communicating customer needs, developing programs that address these needs in a way that draws on expertise from across the marketing function and beyond as a thought partner with a variety of marketing disciplines. The Manager must also look outwards, keeping abreast of trends in the industry including digital advancements throughout the customer experience. Hence, as well as executing on requests, the Channel Marketing Manager should have the ability to conceive and advocate for their own ideas and suggestions.\nGiven the breadth of activities, the role requires management of many different products and timelines, requiring strong project management. The role also requires much interface with senior GAF management and customer management, requiring good upward management skills and communication ability.\nEssential Duties\nThe Manager Channel Marketing will be responsible for identifying and developing new marketing programs in collaboration with the VP Retail Marketing and a variety of colleagues in the marketing function. Lead Annual Process from Planning and Marketing Commercialization with Customer Base including selling in strategic marketing initiatives to drive growth.\nProject manage and oversee execution of customer marketing programs, including programs conceived by GAF and programs and requests initiated by the customer working with both internal and external resources.\nBuild and maintain relationships with merchandising and marketing contacts at assigned accounts to understand needs and context, including working closely with colleagues in sales. \nPartners directly with sales leadership to identify short and long term selling opportunities.\nPrepare for and support retail marketing events including supplier reviews, selected store events, other major customer meetings and activities.\nLead and Manage budgeting process and planning.\nConduct Market research where needed and stay on top of the latest shopper behaviors, trends and emerging technologies in the marketplace.\nQualifications Required\nBachelor’s Degree required \nMaster’s degree MBA preferred \n5+ years’ experience in customer marketing with retail experience\nThis position is based in our Parsippany, NJ corporate headquarters which currently operates on a hybrid in-office schedule. Though employees are welcome to work in our office on Friday, this position must be performed in-office on Monday through Thursday, with the option to work remotely from the employee's home office on Friday\n General Knowledge, Skills and Abilities\nProject management (Advanced)\nTime management (Advanced)\nPresentation and communication skills (Advanced)\nCross functional working (Advanced)\nMarketing program development (intermediate)\nFinancial Acumen (intermediate)\n Technical Knowledge, Skills and Abilities\nRetail marketing (intermediate)\nSales experience (intermediate)\nWorking knowledge of Google Workspace (Gmail, Docs, Sheets, Slides, Drive, and Meet)\nTravel Requirements: 25-30%\nBase salary and/or rate of pay ranges listed are exclusive of fringe benefits and potential bonuses. Individual compensation offers will be determined based on a variety of factors, including but not limited to geographic location, relevant candidate experience and skill, education, and/or qualifications.Base Salary Range: $120,000-$165,000How We Protect What Matters Most:\n1. We offer a wide range of health insurance options that include medical, dental, and vision for you and your family. 2. Our Family-Building benefits support the many different journeys to fertility and parenthood. 3. Our robust 401K plan includes an employer match contribution with your pre-tax and/or Roth contributions. 4. Other exciting programs and perks are available to help employees achieve work-life balance, including (but not limited to) a wellness program, free financial coaching, a referral program, and product rebates when purchased for an employee’s primary residence. 5. Professional growth and development are very important to us! We offer internal training programs and courses, as well as a generous tuition reimbursement program. 6. We're committed to fostering a culture that reflects our values to connect, empower, evolve, and inspire. We offer many opportunities for employees to connect with one another, including through our Employee Resource Groups who focus on education and allyship for all of our employees.GAF complies with federal, state, and local disability laws and makes reasonable accommodations for applicants and employees with disabilities. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR Services at 833-HR-XPERT.\nWe believe our employees are our greatest resource. We offer competitive salary, benefits, 401k, and vacation packages for all full time permanent positions. We are proud to be an equal opportunity workplace. We are committed to equal employment opportunity on the basis of each candidate's qualifications, experience, and merit, without regard to race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. If you have a disability or special need that requires accommodation, please let us know. If applying for positions in the U.S., must be eligible to work in the U.S. without need for employer sponsored visa (work permit).","description_format":"text","description_chars":6746,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["401k plan","Health insurance","Home office"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-06T15:13:11Z"}],"visa":[],"liveness":{"score":80,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.89,"p_room":0.9,"age_days":21,"expected_fill_days":38,"reasons":["conf:5","velocity","win:mid"],"computed_at":"2026-10-28T05:59:10Z"},"pay":{"stated_usd_annual":165000,"is_top_pay":true},"html_url":"https://alion.io/job/gaf-channel-marketing-manager","json_url":"https://alion.io/job/gaf-channel-marketing-manager.json","meta":{"generated_at":"2026-10-28T16:19:54Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":22065,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-29T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":65396},"rest":"https://alion.io/mcp/rest/get_company?id=65396"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgaf-channel-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgaf-channel-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgaf-channel-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/gaf-channel-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgaf-channel-marketing-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":1960733}},{"tool":"search_jobs","arguments":{"company":"gaf.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":1960733},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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