{"id":2529210,"url":"https://alion.io/job/gap-senior-manager-public-relations","title":"Senior Manager, Public Relations","company":{"id":12256,"name":"Gap Inc","domain":"gapinc.com","url":"https://alion.io/company/gap","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":null},"role":"Communications","role_family":"Communications","seniority":"senior","employment_type":"part_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":84000,"max_usd":165000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":541},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-08T00:00:00Z","employer_posted_date":"2026-10-08","last_verified_at":"2026-10-14T18:28:23Z","board_verified":true,"closed_at":null,"days_open":7,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":7},"description":"About the Role\nIn this role, you will work in an energizing, fast paced environment focused on all public relations endeavors. You will be an ambassador for our brands, driving press & brand awareness across all media channels. You will be responsible for creating impactful PR campaigns & influencing editorial coverage. You should have outstanding organizational skills with superior written and verbal communication.What You'll Do\nDevelop and manage all aspects of PR, including fashion and brand media outreach (national and regional), media and customer events as it relates to product and fashion press and brand sponsorships \nLead key media relations efforts surrounding key initiatives, including news-driving programs and brand-led features with the support of external agencies\nInfluence and contribute to the development of PR strategies seasonally and around key initiatives\nAuthor press releases, talking points, Q&As, and other written materials to manage communication and increase awareness of the brand \nEstablish and maintain key relationships with editors, influencers, and key social channels to have continual messaging on the brand and product newness \nManage external agencies across media relations and celebrity relations functions\nWork cross-functionally across the integrated brand marketing, partnerships, social, merchandising and design teams to execute brand awareness campaigns\nOversee quarterly budget management in partnership with team leader\nSupport in the management junior PR staff \nWho You Are\nPersonality and composure to work with senior executives and major media outlets\nExcellent organizational skills and ability to handle multiple projects simultaneously within budgets and on schedule\nAbility to determine solutions independently, think creatively, and implement rapidly\nUnderstanding of how brand engagement fits into the larger picture of marketing; Voracious consumer of culture, technology, and fashion and able to create stories/digital experiences at the intersection of all three\nAgency experience preferred\nAbility to assess relatively complex situations and analyze data to make judgments and recommend solutions","description_format":"text","description_chars":2168,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Retail & Shop Systems","Apparel & Fashion Brands"],"lifecycle":[{"event":"open","at":"2026-10-14T12:34:02Z"}],"visa":[],"liveness":{"score":85,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.849,"p_room":1,"age_days":7,"expected_fill_days":23,"reasons":["conf:8","win:early","comp:brand"],"computed_at":"2026-10-15T03:01:43Z"},"pay":null,"html_url":"https://alion.io/job/gap-senior-manager-public-relations","json_url":"https://alion.io/job/gap-senior-manager-public-relations.json","meta":{"generated_at":"2026-10-15T03:01:43Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":4513,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-16T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":12256},"rest":"https://alion.io/mcp/rest/get_company?id=12256"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgap-senior-manager-public-relations"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgap-senior-manager-public-relations"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgap-senior-manager-public-relations"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/gap-senior-manager-public-relations\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgap-senior-manager-public-relations"}]}