{"id":4228396,"url":"https://alion.io/job/gcash-retention-manager","title":"Retention Manager","company":{"id":8370,"name":"GCash","domain":"gcash.com","url":"https://alion.io/company/gcash","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":71,"open_postings":120,"ghost_share":0.492,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":52,"computed_at":"2026-11-12T10:38:37Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Taguig, Philippines"],"countries":["PH"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"SQL","optional":true}],"status":"live","first_seen_at":"2026-11-12T00:00:00Z","employer_posted_date":"2026-11-12","last_verified_at":"2026-11-13T08:47:40Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!\nYou will be responsible for the following:\n\nDevelop personalized customer retention and engagement strategies across different customer segments.\nAnalyze customer behavior, usage patterns, and business performance to identify opportunities for growth and improve retention.\nLead data-driven initiatives and campaigns that encourage customers to stay active and use more GCash products and services.\nPlan and execute end-to-end marketing campaigns and go-to-market strategies based on customer needs and business priorities.\nMonitor key business metrics, including retained active users, product usage, transaction frequency, average transaction value, and active days.\nEnsure campaigns and initiatives are delivered on time and aligned with business goals.\nWork closely with cross-functional teams and external partners to improve campaign execution and overall customer experience.\nManage marketing budgets and ensure resources are used effectively to deliver expected results.\nContinuously improve processes and ways of working to support better collaboration and campaign delivery.\nWe are looking for:\n\n5-6 years of experience in Customer Lifecycle Management, CRM, Corporate Strategy, or Marketing Strategy.\nExperience in fast-paced industries such as technology, fintech, telecommunications, or app-based businesses.\nProven experience in developing strategies, improving processes, and managing large-scale programs or initiatives.\nStrong understanding of customer behavior, segmentation, portfolio management, and customer engagement strategies.\nStrong analytical skills and the ability to turn data into clear, actionable insights.\nExperience in forecasting and managing customer segments or portfolios is a plus.\nKnowledge of SQL or other data tools is an advantage.\nStrong project management skills and the ability to manage multiple priorities.\nExcellent communication and stakeholder management skills, with the ability to work with teams and leaders across different functions.\nAbility to adapt quickly, make data-driven decisions, and work well in a fast-paced environment.\nWhat We Offer\nOpportunity for career growth and development in the #1 FinTech company in the country Working with a dynamic and highly collaborative team who want to change the game A company that values their people with highly competitive and flexible compensation and benefits package","description_format":"text","description_chars":2645,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Payment Processing & Gateways","Digital Banks & Neobanks"],"lifecycle":[{"event":"open","at":"2026-11-13T08:47:40Z"}],"visa":[],"liveness":{"score":86,"band":"hot","label":"Hiring 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