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Salary
$57k – $78k per year
Location
Hybrid (Madrid, Spain)
Seniority
Senior · 1+ year exp
Employment
Full-Time

Confirmed on the employer's own hiring board on Oct 25, 2026. First seen by Alion on Oct 21, 2026. General Mills scores A on the Alion truth index.

Overview
Company
Impact
Profile match
General Mills is an American packaged food company that makes and markets breakfast cereals, snacks, baking mixes, refrigerated and frozen foods and pet food under brands such as Cheerios, Nature Valley, Pillsbury, Betty Crocker and Blue Buffalo. Formed in 1928 and listed on the New York Stock Exchange, it sells in more than 100 countries and runs a large technology and shared services centre in Mumbai. It hires brand managers, financial analysts, supply chain and product roles. The company is headquartered in Golden Valley, Minnesota, near Minneapolis, United States.
Backed by 301 INC

COMPANY OVERVIEW

We exist to make food the world loves. But we do more than that. Our company is a place that prioritizes being a force for good, a place to expand learning, explore new perspectives and reimagine new possibilities, every day. We look for people who want to bring their best - bold thinkers with big hearts who challenge one another and grow together. Because becoming the undisputed leader in food means surrounding ourselves with people who are hungry for what’s next.

Are you a commercially sharp professional with a strong P&L mindset and a passion for driving growth within key customers in the Grocery channel in Iberia? Do you combine strategic thinking with disciplined execution and thrive in complex, fast-moving environments where focus, prioritization and negotiation excellence make the difference?

We are looking for a Senior Key Account Manager to manage and develop some of our most strategic Grocery customers in Iberia. Reporting to the Head of Groceries, this role will own the end-to-end customer relationship, translating commercial priorities into customer-specific plans and ensuring disciplined, profitable and scalable execution.

You will play a critical role in delivering sustainable topline growth, margin expansion, and strong customer partnerships, acting as a key contributor to the Iberia Commercial Strategy 2030 through best-in-class customer management and execution.

This is a high-impact role with full customer accountability, strong cross-functional exposure, and a direct influence on the performance of our Grocery business in Iberia.

What your role is:

  • Lead and develop strategic partnerships with key customers, acting as the main point of contact and driving sustainable customer growth.
  • Build and execute Joint Business Plans tailored to each customer, aligned with company priorities.
  • Lead annual negotiations, delivering optimal agreements in terms of growth, profitability, and execution.
  • Define and implement customer-specific promotional and commercial strategies to drive performance.
  • Drive distribution, visibility, and execution excellence within each customer.
  • Own and deliver customer P&L performance, optimizing trade investment to maximize return and long-term value.
  • Ensure accurate forecasting and demand planning at customer level.
  • Anticipate customer needs and market changes, adapting plans accordingly.
  • Coordinate internally with Category, SRM, Finance, and Supply teams to deliver best-in-class solutions.
  • Identify and unlock new business opportunities within each key account.
  • Ensure alignment and execution of international agreements in conjunction with the international Key Account.
  • undefined

What you’ll bring to the table:

  • You are a high-impact commercial leader who combines strategic vision with execution discipline.8-10+ years of experience in FMCG Sales, with a strong focus on Key Account Management.
  • Category management experience is highly valued
  • Proven track record managing large retail customers and delivering sustainable, profitable growth.
  • Solid experience in leading commercial negotiations and building Joint Business Plans.
  • Strong financial acumen, with hands-on experience managing P&L and optimizing trade investments.
  • Advanced analytical skills, with the ability to translate data into clear business actions.
  • Experience in demand planning and working cross-functionally (Sales, Category, Supply).
  • Excellent stakeholder management and communication skills, both internally and externally.
  • Strategic mindset with the ability to anticipate customer and market needs.High level of ownership, autonomy, and results orientation.

What we offer:

Flexible hybrid work, early Fridays & summer hours

Private health insurance + wellbeing support from day one

Pension plan with enhanced contributions

Meal vouchers & flexible benefits

Generous time off to recharge

Team Volunteering Initiatives

Growth, discounts & a people-first culture

SALARY RANGE

The salary range for this position is:

€50,700 - €69,800 Annual

At General Mills we strive for each employee's pay at any point in their career to reflect their experiences, performance, and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to expertise, skills, and relevant work experience. As such, pay for the successful candidate(s) could fall anywhere within the stated range.

Beyond base salary, General Mills offers a competitive and comprehensive benefits package.

ELIGIBILITY

Applicants must meet minimum age qualifications in the country in which the job is located.

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