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Location
Remote/Hybrid (Gurgaon, India)
Employment
Full-Time
Overview
Company
Impact
Profile match
Genpact is a professional services company that began in 1997 as a business process unit inside GE Capital in India, and was spun out as an independent firm in 2005. It runs finance and accounting, supply chain, procurement, risk and customer operations on behalf of large enterprises, combining offshore delivery with process reengineering and increasingly with automation rather than pure labour arbitrage. Headquartered in New York and listed on the New York Stock Exchange, the company employs well over a hundred thousand people, mostly in India, and has repositioned its offering around agentic AI embedded into the processes it already operates.
Specialist - S&M - Digital Marketing

Ready to turn bold ideas into real-world impact?

At Genpact, we don’t just adapt to change, we lead it. AI and digital innovation are transforming the way businesses work, and we’re at the forefront of it. Genpact’s AI Gigafactory, our industry-first accelerator, exemplifies how we scale advanced technology solutions to help global enterprises work smarter, grow faster, and transform at scale. Whether tackling complex challenges through large-scale models or agentic AI, our breakthrough solutions tackle companies’ most complex challenges.

If you thrive in a fast-moving, innovation-driven environment, love building and deploying cutting-edge AI solutions, and want to push the boundaries of what’s possible, this is your moment.

Genpact (NYSE: G) is an agentic and advanced technology solutions company. We leverage process intelligence and artificial intelligence to deliver measurable outcomes. With a strong partner ecosystem and decades of client trust, we provide innovative solutions that transform how businesses run. Powered by a team with an active learning mindset and client centricity at its core, we deliver lasting value for the world’s leading enterprises.

Get to know us at genpact.com and on LinkedIn, YouTube, X, and Facebook.

Job Description

Responsibilities:

Develop and implement digital marketing campaigns across multiple online channels to drive brand awareness and customer engagement.

Monitor, analyze, and report on key performance metrics to optimize campaign effectiveness and ROI.

Manage and maintain social media platforms, engaging with the online community to enhance brand presence.

Conduct market research to identify emerging trends, opportunities, and audience insights.

Collaborate with cross-functional teams to ensure alignment of digital marketing strategies with business objectives.

Utilize analytics tools to track campaign performance, identify areas for improvement, and make data-driven recommendations.

Stay updated with industry best practices, new digital platforms, and emerging marketing technologies to enhance campaign impact.

Qualifications

Bachelors - Business Administration, Bachelors - Communication, Bachelors - Marketing, Bachelors - Sales, Masters - Marketing

Certifications

Certified Digital Marketing Professional - Digital Marketing InstituteDigital Marketing Institute, Google Ads Search Certification - GoogleGoogle, HubSpot Content Marketing Certification - HubSpot AcademyHubSpot Academy

Required Skills

Business-To-Business (B2B) Sales, Content Management, Digital Marketing Analytics, Online Advertising Sales, Sales, Social Media

Language

English (Required)

Language Proficiency -

Advanced - C1

Additional Job Location -

Job Type

Regular

Master Skill List -

S&M - Digital Marketing

Remote Type -

Hybrid

Work Shift -

Day Job (India)

Why join Genpact?

  • Lead AI-powered transformation - Drive innovation and solve real-world business challenges that matter
  • Make an impact - Help global enterprises solve business challenges that matter
  • Accelerate your career - Gain hands-on experience, mentorship, and world-class learning opportunities to stay ahead
  • Work with the best - Join 140,000+ bold thinkers and problem-solvers who push boundaries every day
  • Thrive in a values-driven culture - Our courage, curiosity, and incisiveness - built on a foundation of integrity and inclusion - allow your ideas to fuel progress Come join the 140,000+ coders, tech shapers, and growth makers at Genpact and take your career in the only direction that matters: Up. Let’s build tomorrow together. Genpact is an Equal Opportunity Employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability or any other characteristic protected by applicable laws. Genpact is committed to creating a dynamic work environment that values respect and integrity, customer focus, and innovation. Furthermore, please do note that Genpact does not charge fees to process job applications and applicants are not required to pay to participate in our hiring process in any other way. Examples of such scams include purchasing a 'starter kit,' paying to apply, or purchasing equipment or training.
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