{"id":685419,"url":"https://alion.io/job/gofishdigital-senior-coordinator-media","title":"Senior Coordinator, Media","company":{"id":673274,"name":"Go Fish Digital","domain":"gofishdigital.com","url":"https://alion.io/company/gofishdigital","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Rippling","truth_index":null},"role":"Administrative","role_family":"Administrative","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":[],"countries":[],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":57000,"max_usd":124000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":154},"experience_years_min":1,"visa_sponsorship":true,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Sheets","optional":false}],"status":"live","first_seen_at":"2026-08-19T19:35:40Z","employer_posted_date":"2026-08-19","last_verified_at":"2026-11-05T05:47:41Z","board_verified":true,"closed_at":null,"days_open":77,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":77},"description":"About Us\nWe are a modern marketing collective built for scale, efficiency, and impact. As the parent company, Agital supports three specialized agencies: Go Fish Digital, REQ, and WDG, with shared infrastructure, advanced technology, and deeply experienced people, allowing each brand to do its best work.\nGo Fish Digital is an engineering-forward performance marketing agency specializing in SEO, Generative Engine Optimization (GEO), its Barracuda AI platform, social commerce, and conversion-focused creative.\nWDG designs and builds complex enterprise web experiences for associations, nonprofits, foundations, universities, and other mission-driven organizations.\nREQ is a digital marketing and communications agency specializing in brand, reputation, and advocacy for global organizations across technology, healthcare, finance, hospitality, and real estate.\nTogether, we operate as one collaborative ecosystem, combining deep expertise, AI-powered capabilities, and a culture of curiosity to help ambitious brands grow while creating meaningful opportunities for our people.\nAbout the role\nGo Fish is seeking a Senior Coordinator, Media to support the planning, activation, optimization, and reporting of integrated media campaigns across a portfolio of clients.\nIn this role, you’ll build on a strong foundation in media execution while taking greater ownership of campaign management, performance monitoring, and client deliverables. You’ll work across digital and traditional media channels, applying audience insights, platform knowledge, and performance data to help improve campaign outcomes.\nYou’ll be expected to operate with increasing independence, proactively identify issues and opportunities, and serve as a reliable resource for Coordinators and other team members. This role is ideal for someone who has developed strong executional skills and is ready to take the next step toward broader account and strategy ownership.\nWhat You’ll Do\nMedia Strategy & Planning\nDevelop a strong understanding of client business goals, target audiences, campaign objectives, and key performance indicators\nApply audience, industry, competitive, and platform research to support integrated media recommendations\nAssist with the development of media plans, including channel recommendations, targeting approaches, budgets, timelines, and campaign details\nRefine targeting and audience recommendations based on available research, client priorities, and campaign performance\nBuild and maintain media flowcharts, budget documents, planning materials, and client presentations\nSupport the development of tactical recommendations across paid search, paid social, programmatic, video, streaming, direct media, and other applicable channels\nBegin connecting individual channel tactics to the broader customer journey and integrated media strategy\nIdentify missing information, planning considerations, or potential risks and proactively raise them with the account team\nActivation & Execution\nIndependently manage assigned campaign setup, trafficking, launch, and maintenance responsibilities\nExecute campaigns accurately across applicable media platforms and channels\nApply established processes, naming conventions, tracking requirements, and platform best practices consistently\nImprove execution accuracy and consistency by identifying gaps and recommending process improvements\nComplete thorough quality assurance reviews before launch and following significant campaign changes\nCoordinate creative assets, trafficking instructions, tracking requirements, platform specifications, and launch timelines\nMaintain accurate campaign settings, budgets, documentation, and supporting account materials\nMonitor delivery and pacing and make approved adjustments to keep campaigns aligned with planned budgets and timelines\nTroubleshoot routine campaign issues and escalate more complex risks with clear context and recommended next steps\nSupport direct media buys and vendor coordination, where applicable\nOptimization & Performance\nMonitor campaign performance against established goals, benchmarks, and key performance indicators\nIdentify performance trends, delivery issues, and optimization opportunities across assigned campaigns\nComplete routine optimizations independently and more advanced optimizations with guidance\nRecommend adjustments to budgets, bids, audiences, placements, creative, frequency, and other campaign variables\nApply platform and audience insights to improve campaign efficiency and effectiveness\nSupport structured testing plans, including audience, creative, placement, bidding, and platform tests\nDocument optimizations, hypotheses, campaign changes, and resulting performance impact\nFlag performance concerns early and provide relevant data and context to support decision-making\nBegin developing evidence-based recommendations rather than only reporting what happened\nMeasurement & Analysis\nPull, organize, and validate campaign data for recurring and ad hoc reporting\nEnsure data accuracy and consistency across platforms, pacing documents, dashboards, and client-facing reports\nAnalyze campaign performance and identify clear trends, insights, and areas of opportunity\nContribute written performance narratives that explain what happened, why it happened, and what the team recommends next\nConnect campaign metrics to defined media goals and client business objectives\nMaintain reporting dashboards, optimization logs, budget trackers, and campaign documentation\nSupport test measurement and post-campaign analysis\nIdentify potential data discrepancies and work with internal teams to investigate and resolve them\nDevelop familiarity with attribution, incrementality, and other measurement approaches used by the agency\nClient & Business Impact\nBuild a working understanding of client businesses, audiences, industries, competitive environments, and growth priorities\nSupport day-to-day client communication related to campaign status, performance, and deliverables\nPrepare client meeting materials, performance reports, presentations, agendas, and follow-up documentation\nParticipate actively in client meetings and present assigned campaign updates or performance findings\nRespond to routine client and internal questions with accurate information and appropriate context\nCommunicate risks, delays, or performance concerns proactively\nDemonstrate an understanding of how media recommendations support broader marketing and business goals\nMaintain professionalism, responsiveness, and accuracy across all client-facing work\nIntegrated Collaboration\nCollaborate with Integrated Media, Client Strategy, creative, analytics, organic, and other agency teams\nCoordinate campaign needs, creative requirements, tracking details, deadlines, and deliverables across internal stakeholders\nSupport integrated planning and execution across paid search, paid social, programmatic, video, streaming, direct media, and other channels\nShare relevant campaign performance insights with channel and account team members\nHelp ensure that messaging, audience strategy, creative, landing-page experience, and measurement are aligned\nParticipate in internal planning, status, reporting, and performance discussions\nProactively communicate dependencies or issues that could affect campaign timelines or outcomes\nContribute to organized and consistent account workflows\nTeam Support & Development\nServe as a resource for Coordinators by answering routine questions and sharing established processes and best practices\nSupport the onboarding and development of junior team members\nReview Coordinator work when assigned and provide clear, constructive feedback\nModel strong organization, accountability, attention to detail, and communication\nShare platform updates, useful resources, and campaign learnings with the broader team\nTake ownership of assigned workstreams and follow them through to completion\nAsk for feedback and demonstrate continued growth in strategic thinking, communication, and account ownership\nContribute to a collaborative and solutions-oriented team environment\nPlatforms, Innovation & Industry Learning\nBuild proficiency across the media platforms, tools, and systems required for assigned accounts\nApply platform features, audience capabilities, and best practices to day-to-day campaign work\nStay informed on industry trends, platform changes, privacy developments, automation, AI, and emerging media opportunities\nTest and apply new platform features when appropriate and approved\nParticipate in agency training, certifications, vendor education, and ongoing professional development\nShare relevant platform updates and explain how they may affect current campaigns\nEvaluate new capabilities with a focus on client goals, campaign performance, and operational feasibility\nContinue developing expertise across multiple media channels while building deeper knowledge in assigned areas\nWhat You Bring\n1-3 years of experience in media, marketing, advertising, analytics, or a related field\nHands-on experience supporting or managing paid media campaigns\nBachelor’s degree in marketing, advertising, communications, business, or a related field, or comparable professional experience\nWorking knowledge of integrated media planning, campaign activation, optimization, and reporting\nExperience working with at least one major paid media platform, with an interest in developing broader cross-channel expertise\nStrong attention to detail and a consistent record of producing accurate work\nAbility to independently manage assigned tasks, timelines, and campaign responsibilities\nStrong analytical skills and comfort working with campaign data, budgets, and performance metrics\nAbility to identify trends and translate data into clear observations and recommendations\nStrong written and verbal communication skills\nAbility to manage multiple priorities in a fast-paced, deadline-driven environment\nA proactive, solutions-oriented approach to problem-solving\nWillingness to take ownership, ask thoughtful questions, and escalate concerns appropriately\nAbility to provide support and guidance to more junior team members\nStrong professional judgment, accountability, and integrity\nBonus Qualifications\nAgency experience supporting multiple clients or accounts\nExperience across more than one media channel, such as paid search, paid social, programmatic, display, video, CTV, streaming audio, or direct media\nFamiliarity with Google Ads, Microsoft Advertising, Meta, TikTok, LinkedIn, and/or demand-side platforms\nExperience working with Google Analytics, campaign dashboards, attribution tools, or other measurement platforms\nExperience with Excel or Google Sheets, including formulas, pivot tables, and data analysis\nFamiliarity with trafficking, pixels, conversion tracking, campaign tagging, and URL parameters\nExperience coordinating with media vendors, publishers, or platform representatives\nRelevant media or platform certifications\nExposure to reporting automation, data visualization, or media planning tools\nWhy Join Us\nYou'll work alongside talented people who are passionate about solving problems, helping clients grow, and delivering meaningful results. We're a collaborative, fast-moving team where curiosity is encouraged, ideas are welcomed, and great work is recognized.\nWe believe the best work happens when people are trusted to take ownership, supported in their growth, and empowered to bring their unique perspectives to the table. Whether you're just getting started or bringing years of experience, you'll have the opportunity to make an impact while continuing to learn and grow.\nBenefits & Compensation\nWe believe great people deserve great support. Our company offers competitive compensation and a comprehensive benefits package designed to support your health, well-being, and career growth, including:\nCompetitive compensation\nFlexible work environment\nMedical, dental, and vision insurance\nUnlimited paid time off\n401(k) with company match\nCompan...","description_format":"text","description_chars":12982,"description_truncated":true,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":["Flexible schedule","Parental leave","Professional development","Vision insurance","Wellness"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Search Engine Optimization (SEO)","Digital Marketing"],"lifecycle":[{"event":"open","at":"2026-09-11T00:12:28Z"}],"visa":[],"liveness":{"score":36,"band":"fade","label":"Fading","p_open":1,"p_active":0.818,"p_room":0.44,"age_days":77,"expected_fill_days":56,"reasons":["conf:0","win:tail","crowd:"],"computed_at":"2026-11-05T05:54:30Z"},"pay":null,"html_url":"https://alion.io/job/gofishdigital-senior-coordinator-media","json_url":"https://alion.io/job/gofishdigital-senior-coordinator-media.json","meta":{"generated_at":"2026-11-05T09:38:16Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":12235,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-06T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":673274},"rest":"https://alion.io/mcp/rest/get_company?id=673274"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgofishdigital-senior-coordinator-media"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgofishdigital-senior-coordinator-media"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgofishdigital-senior-coordinator-media"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/gofishdigital-senior-coordinator-media\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgofishdigital-senior-coordinator-media"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":685419}},{"tool":"search_jobs","arguments":{"company":"gofishdigital.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":685419},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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