{"id":1201728,"url":"https://alion.io/job/gofundme-sr-manager-marketing-programs-operations","title":"Sr. Manager, Marketing Programs & Operations","company":{"id":673038,"name":"GoFundMe","domain":"gofundme.com","url":"https://alion.io/company/gofundme-2","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":88,"open_postings":8,"ghost_share":0,"stale_share":0.5,"repost_share":0,"time_to_fill_p50_days":57,"computed_at":"2026-10-17T05:46:00Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["San Francisco, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":163500,"max":245500,"currency":"USD","period":"year","gross":null,"usd_annual":245500},"salary_estimate":null,"experience_years_min":7,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"GDPR","optional":false}],"status":"live","first_seen_at":"2026-09-24T16:01:10Z","employer_posted_date":"2026-09-24","last_verified_at":"2026-10-18T16:46:16Z","board_verified":true,"closed_at":null,"days_open":24,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":24},"description":"Want to help us help others? We’re hiring! \nGoFundMe is the world’s most powerful community for good, dedicated to helping people help each other. By uniting individuals and nonprofits in one place, GoFundMe makes it easy and safe for people to ask for help and support causes-for themselves and each other. Together, our community has raised more than $40 billion since 2010.\nJoin us! GoFundMe is looking for a strategic and operationally exceptional leader to help operate and scale our Marketing programs and org. \nAs GoFundMe evolves, Marketing plays a critical role in driving participation, building brand meaning, helping nonprofits grow their impact, and accelerating business performance. Achieving that vision requires more than great strategy, it requires world-class execution.\nWe're looking for a Senior Manager of Marketing Programs & Operations to serve as the strategic and operational backbone of the Marketing organization. This leader will drive planning, prioritization, budgeting, resource allocation, organizational effectiveness and cross-functional execution while serving as a trusted partner to the SVP of Marketing and Marketing Leadership Team. \nThis leader will also manage and develop a high-performing team responsible for advancing Marketing’s strategic priorities, operational excellence, and cross-functional execution.\nThe role combines elements of strategy, operations and program management responsibilities to help build a high-performing marketing organization capable of delivering measurable business impact.\nThe ideal candidate is equal parts strategist, operator, and builder, someone who thrives in complexity, creates clarity from ambiguity and knows how to transform ambitious plans into operational reality.\nCandidates considered for this role will be located in the San Francisco, Bay Area. There will be an in-office requirement of 3x a week.\nWhat You'll Do\nDrive Marketing Strategy & Planning\nBuild and evolve the operating system that powers Marketing.\nPartner with the marketing leadership team to translate company strategy into priorities, plans, and investments.\nLead annual and quarterly planning, goal setting, business reviews, and organizational planning.\nDrive prioritization and resource allocation to maximize impact and focus.\nLead Cross-Functional Execution\nDrive execution of Marketing's highest-priority initiatives.\nCoordinate major campaigns, launches, growth initiatives, brand moments, and cross-functional programs.\nEstablish operating rhythms that improve accountability, visibility, and decision-making.\nIdentify risks, remove blockers, and ensure strategic initiatives stay on track.\nOwn Investment & Resource Planning\nPartner with Finance and Biz Ops on budgets, forecasting, headcount, and resource allocation.\nDevelop frameworks to evaluate investments and prioritize opportunities.\nProvide visibility into budget performance, spending, and ROI.\nBuild and Lead a High-Performing Team\nLead, coach and develop a team responsible for Marketing programs and operations.\nEstablish clear roles, goals, and accountability while fostering an inclusive, collaborative and high-performing culture.\nBuild the team’s capabilities and structure as the needs of the Marketing organization evolve.\nBuild Organizational Effectiveness\nCreate systems and processes that help Marketing scale.\nImprove visibility into priorities, capacity, execution health, and progress.\nSimplify workflows, strengthen collaboration and drive operational excellence.\nLead Measurement & Reporting\nBuild reporting, dashboards, and business reviews that connect Marketing activity to business outcomes.\nTrack goals, strategic initiatives, and performance.\nDeliver insights that improve decision-making and resource allocation.\nOversee Marketing Operations & Technology\nOwn marketing operations, workflows and infrastructure.\nImprove planning systems, campaign operations, and execution processes.\nEvaluate tools, AI solutions, agencies, and vendors that help teams move faster and work smarter.\nWhat You'll Bring\n7-10+ years of experience in Strategy & Operations, Marketing Operations, Business Operations, Program Management, Consulting, or related disciplines.\nProven people-management experience, including building, coaching, and developing high-performing teams.\nProven success building operating systems and leading complex cross-functional initiatives in high-growth organizations.\nStrong experience in strategic planning, budgeting, forecasting, resource management, and organizational design.\nExceptional program and project management capabilities.\nExperience partnering closely with executive leadership teams.\nStrong analytical, financial, and problem-solving skills.\nExperience developing reporting frameworks, operational dashboards, scorecards, and business reviews.\nAbility to influence stakeholders across functions and organizational levels.\nExcellent communication, presentation, and organizational skills.\nAbility to balance strategic thinking with hands-on execution.\nPreferred\nExperience supporting multi-functional marketing organizations.\nExperience in consumer technology, marketplaces, SaaS, fintech, media, or mission-driven organizations.\nExperience managing budgets, agencies, procurement, and vendor relationships.\nExperience building Strategy & Operations, Program Management, or organizational planning functions.\nFamiliarity with modern marketing technology stacks, workflow systems, AI-enabled productivity tools, and operational best practices.\nWhy you’ll love it here\nMake an Impact: Be part of a mission-driven organization making a positive difference in millions of lives every year.\nInnovative Environment: Work with a diverse, passionate, and talented team in a fast-paced, forward-thinking atmosphere.\nCollaborative Team: Join a fun and collaborative team that works hard and celebrates success together.\nCompetitive Benefits: Enjoy competitive pay and comprehensive healthcare benefits.\nHolistic Support: Enjoy financial assistance for things like hybrid work, family planning, along with generous parental leave, flexible time-off policies, and mental health and wellness resources to support your overall well-being.\nGrowth Opportunities: Participate in learning, development, and recognition programs to help you thrive and grow.\nCommitment to DEI: Contribute to diversity, equity, and inclusion through ongoing initiatives and employee resource groups.\nCommunity Engagement: Make a difference through our volunteering program.\nWe live by our core values: impatient to be great, find a way, earn trust every day, fueled by purpose. Be a part of something bigger with us!\nGoFundMe is proud to be an equal opportunity employer that actively pursues candidates of diverse backgrounds and experiences. We do not discriminate on the basis of race, color, religion, ethnicity, nationality or national origin, sex, sexual orientation, gender, gender identity or expression, pregnancy status, marital status, age, medical condition, mental or physical disability, or military or veteran status.\nThe annual U.S. salary range for this full-time position is $163,500 - $245,500. The company also offers equity and other benefits to employees, including healthcare, dental, vision, life insurance and 401(k) saving program. In addition to this wage, there are geolocation differentials that will increase pay depending on the work location. Additionally pay may vary depending on other factors including skills, experience, education, or training. Your recruiter can share more about the specific total compensation package based on your location during the hiring process.\nIf you require a reasonable accommodation to complete a job application or a job interview or to otherwise participate in the hiring process, please fill out this accommodation form.\nGlobal Data Privacy Notice for Job Candidates and Applicants:\nDepending on your location, the General Data Protection Regulation (GDPR) or certain US privacy laws may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. \nLearn more about GoFundMe:\nWe’re proud to partner with GoFundMe.org, an independent public charity, to extend the reach and impact of our generous community, while helping drive critical social change. You can learn more about GoFundMe.org’s activities and impact in their FY ‘26 annual report.\nOurannual “Year in Help” report reflects our community’s impact in advancing our mission of helping people help each other.\nFor recent company news and announcements, visit our Newsroom.","description_format":"text","description_chars":8769,"description_truncated":false,"requirements":{"experience_years_min":7,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity","Growth opportunities","Hybrid work","Life insurance","Parental leave"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Professional Services","Crowdfunding & P2P Lending","Nonprofits & Foundations","Nonprofit, Church & Membership Software"],"lifecycle":[{"event":"open","at":"2026-09-24T21:17:16Z"}],"visa":[{"country":"US","licensed_sponsor":true,"evidence":"H-1B filings in 12 months: 19 · green card filings: 2","filings_12m":19,"filings_prev_12m":15,"green_card_filings_12m":2,"median_offered_wage_usd":213929,"route":null,"cap_exempt":false,"checked_at":"2026-10-15T11:24:14+00:00","sources":["US Department of Labor: LCA disclosure data (H-1B, H-1B1, E-3)","US Department of Labor: PERM disclosure data (green cards)"],"filings_for_role_12m":0}],"liveness":{"score":73,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.806,"p_room":0.9,"age_days":22,"expected_fill_days":57,"reasons":["conf:0","win:mid"],"computed_at":"2026-10-17T05:46:00Z"},"pay":{"stated_usd_annual":245500,"is_top_pay":true},"html_url":"https://alion.io/job/gofundme-sr-manager-marketing-programs-operations","json_url":"https://alion.io/job/gofundme-sr-manager-marketing-programs-operations.json","meta":{"generated_at":"2026-10-18T17:15:41Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":22456,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-19T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":673038},"rest":"https://alion.io/mcp/rest/get_company?id=673038"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgofundme-sr-manager-marketing-programs-operations"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgofundme-sr-manager-marketing-programs-operations"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgofundme-sr-manager-marketing-programs-operations"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/gofundme-sr-manager-marketing-programs-operations\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgofundme-sr-manager-marketing-programs-operations"}]}