Content Strategist
Confirmed on the employer's own hiring board on Oct 1, 2026. First seen by Alion on Sep 30, 2026.
About Goodera
Goodera is the world’s leading platform for employee engagement, helping companies build meaningful, purpose-driven workplace experiences through employee volunteering. We partner with 500+ enterprises, including 75 Fortune 500 companies like IBM, ServiceNow, and Amazon to help teams connect with purpose while driving social impact. Operating across 100+ countries and 30+ languages, Goodera delivers hosted volunteering and team engagement experiences - virtual, in-person, and hybrid - through a network of 2,500+ hosts. In 2025 alone, we facilitated 10,000+ experiences engaging over 500,000 employees worldwide. With consistent 100% YoY growth and profitability since April 2024, Goodera is backed by leading investors including Elevation Capital, Nexus Venture Partners, Omidyar Network, Zoom Ventures, xto10x, and Ursula Burns.
Goodera enables end-to-end employee engagement programs, with a core focus on corporate volunteering. We help organizations design and deliver meaningful experiences that drive both employee engagement and social impact.
What we do:
End-to-end program management: Design and execute corporate volunteering initiatives from concept to completion
Curated opportunities: Match organizations with the right experiences from our global catalog of volunteering activities
Program planning & participation: Support timelines, campaigns, and communications to drive employee registrations
Hosted experiences: Deliver engaging, high-quality sessions led by trained Goodera hosts who guide, orient, and contextualize each experience
Impact measurement: Track, measure, and communicate both employee engagement and social impact outcomes
As we continue to grow, Goodera is exploring avenues of expanding beyond volunteering into a broader suite of employee engagement offerings including team building, culture-building, and purpose-driven experiences.
Role Overview
We are looking for a Creative Strategist - Content who will own how Goodera’s offerings are understood and presented.
You will translate category and product concepts into clear, compelling, client-ready campaigns and content. while also improving the processes and infrastructure that make high-quality content faster, more consistent, and easier to access.
Key Responsibilities
Offering Positioning and Narrative
Define propositions, messaging pillars, and offering narratives.
Develop names, taglines, messaging frameworks, and campaign concepts.
Translate complex offering details into simple, differentiated, and persuasive stories.
Set the conceptual and visual direction for how offerings are presented.
Work with designers to bring campaigns, concepts, and offering narratives to life.
Market-Facing Content
Build and maintain the client-ready collateral library such as, offering pitch decks, one-pagers, case studies, impact stats, activity explainers that customer-facing teams can pull without custom work
Design tailored solutions for strategic prospects and key accounts by mapping client needs (causes, geographies, formats, volumes, budgets) to the right combination of Goodera offerings
Build new special catalogs as demand emerges (industry verticals, cause-based themes, seasonal campaigns like giving season, format-specific showcases), working with the team on which verticals to prioritize
Build creative pitch narratives and decks for high-stakes deals, and join sales teams in delivering them to senior CSR, HR, and social impact leaders
Product and Category Content Engine
Develop marketing content for Goodera's offerings across channels like website offering pages, one-pagers, campaign content, case studies based on input provided by function head
Build and maintain the client-ready collateral library such as, offering pitch decks, one-pagers, case studies, impact stats, activity explainers that customer-facing teams can pull without custom work
Keep offering content fresh and consistent - flag outdated claims, stale stats, and messaging drift across website, decks, and collateral
Partner with brand/marketing on website updates and campaign execution
Improve speed and efficiency by creating processes, guidelines, and templates that systematise content and campaign development
About you
6+ years experience in offering marketing, content strategy, brand strategy, product marketing, communications, or a related role
Excellent writing, storytelling, and presentation-development skills
Ability to build sharp propositions and narratives from broad or complex inputs
Strong understanding of B2B, enterprise, and sales-led communication
Experience creating pitch decks, sales collateral, landing pages, and campaign content
Strong editorial judgment and attention to consistency, accuracy, and detail
Ability to work independently, manage multiple stakeholders, and take projects from brief to final delivery
High AI fluency, with the ability to use smart prompting and great judgment to deliver substantial content and campaign requirements quickly and with minimal iterations.
Have experience in turning product concepts into stories that customers immediately understand.
Think like a strategist but execute like a hands-on creator
Bring clarity and structure to ambiguous briefs
Working and directing visual designers to bring your ideas to life