{"id":2274984,"url":"https://alion.io/job/goodiebox-growth-lead-2","title":"Growth Lead","company":{"id":4406156,"name":"Goodiebox","domain":"bygoodiebox.com","url":"https://alion.io/company/goodiebox-2","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Teamtailor","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":null,"work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Copenhagen, Denmark"],"countries":["DK"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":68000,"max_usd":186000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":1214},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"GA4","optional":false},{"name":"YouTube","optional":false}],"status":"live","first_seen_at":"2026-09-29T00:00:00Z","employer_posted_date":null,"last_verified_at":"2026-09-29T00:00:00Z","board_verified":false,"closed_at":null,"days_open":45,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":45},"description":"Are you a commercially minded growth leader with a strong performance marketing foundation, ready to shape and accelerate Goodiebox’s profitable growth across Europe?\nGoodiebox has transformed significantly over the past three years. We have delivered consistent positive EBITDA, become an AI-first company, and are now combining month-on-month growth with continued profitability across 15 European markets.\nWe are looking for an ambitious Growth Lead who can profitably grow Goodiebox’s subscription member base by increasing acquisition volume, improving CAC and conversion, and strengthening the long-term value of the members we acquire across 15 European markets.\nYou will take ownership of our subscription intake and an approximately DKK 2 million monthly growth budget across Meta, Google/YouTube, TikTok and Pinterest. Ultimately, your job is clear: help us grow faster, smarter and profitably.\nYour roleYou will take full ownership of our subscription intake and report directly to the CEO, putting you at the center of driving the next phase of profitable growth across Goodiebox. Your success will ultimately be reflected in four things: acquisition volume, CAC, conversion and the long-term value of the members we acquire.\nYou will be part of a seven-person Growth Team, working alongside two creatives, a front-end developer, our Retention Manager, Non-Sub Manager and SoMe Manager. You will own the direction, priorities and results across subscription growth, while driving projects together with the specialists in the team.\nYou need to be able to navigate both the short and the long term and think across the full funnel - from brand awareness to acquisition and conversion. You will build strategy, set direction and think ahead, while still getting your hands dirty, digging into performance and executing when needed.\nYour job is to connect the capabilities across the team, set a clear course and make sure we execute strongly while staying hands-on in your own core areas \nA special note on AIAI is already embedded in how we work.\nWe expect you to use AI actively across analysis, automation, experimentation and workflow improvement and to keep pushing for smarter tools and better ways of working.\nAI-first should be a natural part of how you approach problems, make decisions and improve execution.\nWhat you’ll ownPerformance & profitable growth: Own acquisition performance and our approximately DKK 2 million monthly media budget across Meta, Google/YouTube,\nTikTok and Pinterest. Set targets, allocate budgets and continuously improve acquisition volume, CAC and member quality.\nCreative & experimentation: Turn performance data and customer insights into clear, actionable input for our in-house Creative team, helping develop and continuously improve high-performing advertising. Drive the testing agenda and make sure we learn quickly from what works - and what doesn’t.\nCRO & commercial optimization: Improve the full acquisition journey across landing pages, sign-up flows and checkout. Help shape offers, promotions and pricing with a focus on conversion, customer quality and long-term profitability.\nForecasting & market expansion: Build acquisition forecasts across markets and commercial initiatives, support product and operational planning, and drive the growth side of new-market launches.\nMeasurement & insight: Make sure we understand what is driving performance through strong reporting, analysis and measurement across advertising platforms, GA4, GTM, internal BI, attribution and MMM.\nCross-functional execution & leadership: Turn growth priorities into action together with Creative, CRM, Product, Technology, Data, Operations and Logistics. Manage and develop a direct report, work with external platforms and partners, and create clarity across the initiatives you lead.\nWho we’re looking forAt the core, you are an awesome marketer with a strategic, full-funnel understanding built on a strong foundation in performance marketing.\nWe expect you to:\nHave a strong hands-on background in performance marketing, particularly Meta,TikTok and Google.\nBe highly analytical and comfortable turning data into commercial decisions.\nBe able to move naturally between strategy and execution.\nTake ownership, challenge constructively and move things forward.\nBe passionate about turning data into clear, actionable insights for our in-house.\nCreative team and helping them develop high-performing ads.\nWork AI-first and constantly look for smarter, faster and better ways to operate.\nMore importantly, we are looking for someone with the ambition, judgement and execution power to make a real difference.\nPractical informationApplication: Send us your application as soon as possible. We review applications and conduct interviews on an ongoing basis and may close the position once we have found the right candidate.\nStart: As soon as possible, and no later than 1 December 2026.\nLocation: Islands Brygge, Copenhagen. This is primarily an in-office position.\nHours: Full-time.","description_format":"text","description_chars":5020,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-11T08:55:53Z"}],"visa":[],"liveness":{"score":19,"band":"cold","label":"Long shot","p_open":0.6,"p_active":0.713,"p_room":0.45,"age_days":44,"expected_fill_days":29,"reasons":["seen:44","win:tail"],"computed_at":"2026-11-12T10:38:37Z"},"pay":null,"html_url":"https://alion.io/job/goodiebox-growth-lead-2","json_url":"https://alion.io/job/goodiebox-growth-lead-2.json","meta":{"generated_at":"2026-11-13T23:35:10Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":47040,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-14T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":4406156},"rest":"https://alion.io/mcp/rest/get_company?id=4406156"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgoodiebox-growth-lead-2"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"free","price":{"credits":0,"usd":0},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgoodiebox-growth-lead-2"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgoodiebox-growth-lead-2"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/goodiebox-growth-lead-2\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgoodiebox-growth-lead-2"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":2274984}},{"tool":"search_jobs","arguments":{"company":"bygoodiebox.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":2274984},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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