{"id":1673636,"url":"https://alion.io/job/goodwall-creative-lead-program-design","title":"Creative Lead - Program Design","company":{"id":697316,"name":"Goodwall","domain":"goodwall.io","url":"https://alion.io/company/goodwall","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Recruitee","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Cape Town, South Africa"],"countries":["ZA"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":26000,"max_usd":68000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":831},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":true,"technologies":[],"status":"closed","first_seen_at":"2026-10-01T09:47:02Z","employer_posted_date":"2026-10-01","last_verified_at":"2026-10-05T12:05:58Z","board_verified":false,"closed_at":"2026-10-05T12:05:58Z","days_open":4,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":4},"description":"Location: London (hybrid), Cape Town (hybrid), Geneva (hybrid / remote)\nGoodwall\nGoodwall is a TIME100 award-winning social education app, empowering over 4 million youth with skills in AI, climate, and entrepreneurship through impactful experiential learning.\nWe serve as the trusted bridge to impact and connect Gen Z + Alpha with Fortune 500 companies, governments, and international organizations, including Microsoft, Accenture, HP and UNICEF. We co-build engaging experiential learning campaigns for the next generation to help young people across the globe gain the confidence, skills, and networks to achieve better livelihoods.\nBacked by leading investors, Goodwall has been recognized as a World Economic Forum Global Innovator, TIME100 Top EdTech, and featured by FastCompany, Bloomberg, CNBC and Forbes.\nYour Role\nYou will own how Goodwall programs are designed and how they look: the structure, the format, the visual language and the creative bar. Today our program managers design programs alongside delivering them. You will be driving that piece, so programs complete better, perform better and feel like one Goodwall experience.\nThis is a hands-on role across the spectrum of programs. You will concept and pitch ideas, then roll up your sleeves to structure content, set art direction and brief the people who build and distribute it.\nWhat you will do\nDesign programs that people finish\nLead program design from concept in pre-sales, through co-design with partners, to optimisation while programs run.\n\nBring research and best practice into every program: learning design, gamification, content structure by domain.\n\nLift completion rates and fix our weakest-performing programs, using results to decide what changes.\n\nSet the creative direction\nOwn the visual aesthetic, content formats, motion style and creative tools (including AI) across programs.\n\nBrief and direct designers and the content team, and hold the bar on craft before anything goes to a partner or goes live.\n\nBe the final quality check: is this good enough to carry the Goodwall name?\n\nMake it one Goodwall experience\nThink across programs, not one at a time, so young people get a consistent experience wherever they join.\n\nWork with Product to close gaps in the program journey, such as onboarding and signposting learners from one program to the next.\n\nBring ideas into the room\nConcept new program and convening formats, and present them live to partners with confidence.\n\nSupport creative direction on new-business pitches and proposals.\n\nOwn the creative quality of marketing assets: paid social (Meta, TikTok), events and social content.\n\nWhat we offer\nA Mission Driven company that you can be proud to be a part of.\n\nUnrivalled Exposure to leading Fortune 500 companies, governments, and other international organisations, including in person at events at the likes of UNGA or Davos.\n\nHigh growth and ownership environment as we double year on year in our impact and scale\n\nImpact at Scale: We accelerated over one million youth with AI Fluency skills in 2025 alone. You will be the creative behind the programs of the next ten million.\n\nA fast-moving environment working with an international team, where change is constant and creativity is celebrated.\n\nCompetitive compensation, equity options, a flexible work environment with a high-energy, capable global team with offices in Cape Town, London, and Geneva.\n\nRequirements\nWhat You Bring\nA portfolio that shows both sides of the job: programs, experiences or campaigns you designed, and the craft behind how they looked.\n\nHands-on experience in program, learning, experience or service design, or in art direction for youth-facing brands.\n\nProof you can run several creative workstreams at once and keep them consistent at volume.\n\nReal fluency in Gen Z culture: how young people learn, what they share and what makes them switch off.\n\nConfidence presenting ideas live to senior partner stakeholders, and the judgment to defend a quality call under commercial pressure.\n\nSkill briefing and directing designers, plus working knowledge of modern design, motion and AI creative tools.\n\nComfort with data: you use completion and engagement results to improve what you designed.\n\nNice to have\nA background at an experiential, brand-partnership or purpose-led creative agency, or a youth-culture consultancy.\n\nExperience designing edtech, skilling or social-impact programs.\n\nExperience working across multiple markets, especially in Africa, Asia or Latin America.\n\nGamification or community design experience on a digital platform.","description_format":"text","description_chars":4577,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity","Flexible schedule"],"hiring_locations":[{"name":"South Africa","iso":"ZA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":[],"lifecycle":[{"event":"open","at":"2026-10-02T07:35:59Z"},{"event":"close","at":"2026-10-05T12:05:58Z"}],"visa":[],"liveness":null,"pay":null,"html_url":"https://alion.io/job/goodwall-creative-lead-program-design","json_url":"https://alion.io/job/goodwall-creative-lead-program-design.json","meta":{"generated_at":"2026-10-06T02:23:29Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler","counted_by":"address","units_charged":1,"used_today":3621,"day_limit":5000,"remaining_today":1379,"minute_limit":60,"resets_at":"2026-10-07T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":697316},"rest":"https://alion.io/mcp/rest/get_company?id=697316"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgoodwall-creative-lead-program-design"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgoodwall-creative-lead-program-design"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgoodwall-creative-lead-program-design"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/goodwall-creative-lead-program-design\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgoodwall-creative-lead-program-design"}]}