{"id":1770398,"url":"https://alion.io/job/gotu-marketing-operations-specialist","title":"Marketing Operations Specialist","company":{"id":677896,"name":"GoTu","domain":"gotu.com","url":"https://alion.io/company/gotu-2","size_band":"1-10","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Rippling","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"junior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Miami, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":56000,"max_usd":100000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":1306},"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"HubSpot","optional":false},{"name":"LinkedIn","optional":false},{"name":"LLM","optional":false},{"name":"n8n","optional":false},{"name":"Prompt Engineering","optional":false},{"name":"Snowflake","optional":false},{"name":"Tableau","optional":false},{"name":"Zapier","optional":false},{"name":"AI Agents","optional":true},{"name":"Claude","optional":true},{"name":"LangChain","optional":true},{"name":"OpenAI","optional":true},{"name":"Python","optional":true},{"name":"SQL","optional":true},{"name":"Supabase","optional":true}],"status":"live","first_seen_at":"2026-10-02T17:20:38Z","employer_posted_date":"2026-10-02","last_verified_at":"2026-10-30T13:07:39Z","board_verified":true,"closed_at":null,"days_open":27,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":27},"description":"Join GoTu, a dynamic, growth-stage company that's revolutionizing the dental industry. Our cutting-edge on-demand web and mobile platform seamlessly connects licensed dental professionals with dental offices, meeting both temporary and full-time staffing needs. At GoTu, innovation meets meaningful relationships to empower practices and professionals alike.\nWe’re seeking a Marketing Operations Specialist to help build and maintain the technical backbone of GoTu’s marketing function. This role will support AI-powered workflows across demand generation, content, lifecycle marketing, and analytics.\nThis is not simply a “prompt engineering” role. The ideal candidate will get hands-on building and maintaining real workflows, automations, and integrations, and you'll be accountable for keeping them running well. . You’ll work at the intersection of marketing, data, product, and AI to create scalable infrastructure that helps GoTu’s marketing team operate more efficiently and effectively.\nKey Responsibilities:\nMaintain and improve GoTu’s internal AI teammate infrastructure, including routing logic, prompt maintenance, system optimization, and performance monitoring\nBuild and optimize marketing automation workflows in HubSpot, including sequences, lead scoring, lifecycle stages, lists, and cross-channel triggers for both dental offices and dental professionals\nDevelop AI-powered content operations pipelines spanning brief generation, SEO/AEO workflows, drafting, quality assurance, and publishing automation\nOwn key components of the marketing data stack, maintaining clean attribution, UTM governance, funnel visibility, and pipeline reporting across platforms such as HubSpot, Snowflake, Hex, and Tableau\nCollaborate with demand generation partners on channel infrastructure across LinkedIn, Meta, Bing, job boards, direct mail, and other acquisition channels\nBuild and maintain AI-native marketing systems and engagement tools, including conversational AI and automated onboarding experiences\nSupport scraper pipelines, data enrichment processes, and licensing data infrastructure that inform go-to-market targeting and ideal customer profile signal frameworks\nIdentify opportunities to improve marketing processes through automation, integrations, and AI-powered workflows\nTroubleshoot system issues, identify root causes, and implement scalable solutions rather than short-term fixes\nDocument marketing systems and processes, maintain clear SOPs, and enable the broader marketing team to operate autonomously within the infrastructure you build\nPartner cross-functionally with Marketing, Data, Product, and other teams to design and implement systems in an evolving, high-growth environment\nKey Competencies\n1-3 years of experience in marketing operations, growth operations, revenue operations, or a related field\nBachelor’s Degree or equivalent professional experience required\nHands-on experience as a HubSpot power user, including workflows, lists, sequences, automation, lifecycle management, and reporting\nDemonstrated experience building with AI tools, including LLM APIs, AI development platforms, or workflow automation tools such as Make, n8n, or Zapier\nStrong analytical skills with an understanding of attribution modeling, funnel analysis, marketing performance, and pipeline reporting\nA systems-oriented mindset with the ability to identify root causes, design scalable solutions, and continuously improve existing processes\nAbility to work effectively across Marketing, Data, Product, and other functions without relying on a predefined playbook\nStrong written communication skills with the ability to create clear specifications, SOPs, technical documentation, and stakeholder updates\nSuperb communication skills, both verbal and written\nAbility to thrive in a fast-paced, high-growth environment\nComfort operating within ambiguity and taking ownership from initial concept through implementation and ongoing optimization\nExperience with the following is a plus:\nPython or SQL for data, automation, and pipeline work\nSupabase, Snowflake, Hex, Tableau, or other modern data infrastructure and analytics platforms\nMarketplace, B2B2C, or two-sided platform business models\nAI agent frameworks and APIs, including LangChain, Claude API, OpenAI, or comparable technologies\nHealthcare, dental, staffing, or recruiting industries\nWeb scraping, data enrichment, licensing data, or ICP signal frameworks\nThe ideal candidate thinks in systems. When something breaks, your first instinct is to understand why and solve the root cause, not simply patch the issue and move on. You’ve built AI workflows that move beyond experimentation into real-world use, and you’re comfortable taking an idea from a whiteboard diagram to a functional integration. You’re energized by ambiguity, enjoy co-creating the roadmap, and bring a high level of ownership and initiative as an individual contributor.\nLearn More:\nhttps://joingotu.com/\nGoTu Technology, Inc. is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.\nIf you are passionate about driving enterprise growth and building meaningful relationships, we invite you to apply and be part of our innovative team.","description_format":"text","description_chars":5254,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Health Care","Marketplaces","Dental Clinics","Recruiting Software & ATS"],"lifecycle":[{"event":"open","at":"2026-10-03T15:22:23Z"}],"visa":[],"liveness":{"score":38,"band":"fade","label":"Fading","p_open":1,"p_active":0.69,"p_room":0.55,"age_days":27,"expected_fill_days":22,"reasons":["conf:1","win:tail","comp:junior"],"computed_at":"2026-10-30T05:48:23Z"},"pay":null,"html_url":"https://alion.io/job/gotu-marketing-operations-specialist","json_url":"https://alion.io/job/gotu-marketing-operations-specialist.json","meta":{"generated_at":"2026-10-30T15:53:06Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":3815,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-31T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":677896},"rest":"https://alion.io/mcp/rest/get_company?id=677896"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgotu-marketing-operations-specialist"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgotu-marketing-operations-specialist"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgotu-marketing-operations-specialist"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/gotu-marketing-operations-specialist\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgotu-marketing-operations-specialist"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":1770398}},{"tool":"search_jobs","arguments":{"company":"gotu.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":1770398},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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