{"id":4029490,"url":"https://alion.io/job/gr8-tech-senior-brand-manager","title":"Senior Brand Manager","company":{"id":1915619,"name":"GR8_TECH","domain":"gr8.tech","url":"https://alion.io/company/gr8-tech","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_regions","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"inferred","locations":[],"countries":[],"hiring_countries":["DE","FR","GB","AT","BE","BG","HR","CZ","DK","FI","HU","IE","IT","NL","NO","PL","RO","ES","SE","CH","EE","GR","IS","LV","LI","LT","LU","MT","PT","SK","SI"],"hiring_countries_total":31,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-11-10T16:50:50Z","employer_posted_date":"2026-11-10","last_verified_at":"2026-11-12T18:06:29Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"GR8_TECH builds B2B iGaming platforms for operators who play to lead.\nWe deliver full-cycle, high-impact tech designed to scale - from seamless integrations and expert consulting to long-term operational support. Our platform powers millions of active players and drives real business growth. Call it what it is: the iGaming Platform for Champions.\nWith 1000+ GR8 people across locations and time zones, we don’t just ship technology - we help operators build success stories across brands, markets, and geos.\nOur ambition drives us. Our people make it real.\nIf you’re a challenger in spirit and a champion in action - join us.\nWhy this role exists:\nThe purpose of this role is to plan and execute the company’s brand strategy to strengthen recognition, differentiation, and reputation in the B2B iGaming sector. The role translates business priorities into brand campaigns, consistent communications, and engaging brand experiences. Additionally, it oversees all sponsorship activities, from opportunity assessment and negotiation to activation and performance evaluation.\nWhat you’ll drive:\nBrand Strategy & Execution\nDevelop and implement brand plans aligned with business objectives, product priorities, and target markets.\n\nMaintain and evolve brand positioning, messaging, and guidelines, ensuring consistency across campaigns and customer touchpoints.\n\nPlan and deliver brand campaigns, coordinating creative, content, social media, and performance activities with relevant teams.\n\nMonitor brand awareness, perception, and equity through research, audience feedback, and competitive analysis, translating insights into improvements.\n\nManage brand budgets, timelines, and reporting, evaluating the effectiveness of brand investments.\n\nSponsorships & Partnerships\nOwn the sponsorship portfolio and oversee all sponsorship matters, including research, evaluation, negotiation, contracting, activation, renewals, and reporting.\n\nAssess opportunities against audience relevance, brand fit, commercial priorities, and expected value.\n\nCoordinate with Legal and Finance on agreements, payments, and contractual obligations.\n\nManage relationships with sponsorship partners, ensuring agreed rights, benefits, and deliverables are fulfilled.\n\nDevelop activation plans with the Brand Experience team and other marketing teams to maximise visibility and audience engagement.\n\nEvaluate sponsorship performance and recommend opportunities to expand, improve, renew, or discontinue partnerships.\n\nCreative, Content & Brand Experience\nBrief and coordinate with the Creative department on brand assets, campaign materials, videos, photography, and other multimedia content.\n\nOversee production and delivery against agreed briefs, ensuring brand consistency, quality, and timely execution.\n\nWork with SMM specialists to translate brand priorities into social campaigns and consistent audience engagement.\n\nCollaborate with the Brand Experience team on offline events, aligning event branding, creative assets, and sponsorship activations with brand objectives.\n\nPartner with Communications and Performance teams to ensure consistent messaging across communications, content, and acquisition campaigns.\n\nWork with Marketing Operations to maintain clear workflows, approval processes, and accessible brand assets.\n\nWhat makes you a GR8 fit:\nMust-have\nBachelor’s degree in Marketing, Brand Management, Communications, Business, or a related field.\n\n5+ years of experience in brand management, marketing communications, or a related role.\n\nProven experience in developing and implementing brand strategies, positioning, messaging, and campaigns.\n\nExperience managing sponsorships and partnerships, including negotiations, activations, and performance evaluation.\n\nExperience briefing creative teams and overseeing the production of brand assets and multimedia content.\n\nStrong understanding of brand research, brand equity measurement, and campaign performance reporting.\n\nExcellent project management skills, including budget management, planning, and coordination across multiple teams.\n\nStrong strategic and analytical thinking, with the ability to translate business goals and market insights into actionable brand initiatives.\n\nExcellent communication and stakeholder management skills, with the ability to build strong relationships and influence cross-functional teams.\n\nFluent English, both written and spoken.\n\nNice-to-have\nExperience in B2B iGaming, Tech, or SaaS industries.\n\nMaster’s degree or relevant certifications in brand strategy, digital marketing, or project management.\n\nWhy you’ll love working here:\nBenefits Cafeteria - annual budget you allocate to:\nSports\nMedical\nMental health\nHome office\nLanguages.\n\nWork-life & support\nPaid maternity/paternity leave + monthly childcare allowance.\n\n20+ vacation days, unlimited sick leave, emergency time off.\n\nRemote-first + tech support + coworking compensation.\n\nTeam events (online/offline/offsite).\n\nLearning culture with internal courses + growth programs.\n\nOur culture & core values:\nGR8_TECH culture is how we win - through trust, ownership, and a growth mindset. We move fast, stay curious, and keep it real, with open feedback, room to experiment, and a team that’s got your back.\nFUELLED BY TRUST: we’re open, honest, and have each other’s backs.\nOWN YOUR GAME: we take initiative and own what we do.\nACCELER8: we move fast, focus smart, and keep it simple.\nCHALLENGE ACCEPTED: we grow through challenges and stay curious.\nBULLETPROOF: we’re resilient, ready, and always have a plan.","description_format":"text","description_chars":5540,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[{"language":"English","level":"Advanced (C1)","optional":false}]},"benefits":["Cafeteria","Equity","Home office"],"hiring_locations":[{"name":"Germany","iso":"DE","kind":"region"},{"name":"France","iso":"FR","kind":"region"},{"name":"United 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