{"id":1679062,"url":"https://alion.io/job/gridcog-marketing-lead","title":"Marketing Lead","company":{"id":60467,"name":"Gridcog","domain":"gridcog.com","url":"https://alion.io/company/gridcog","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workable","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["London, United Kingdom"],"countries":["GB"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":83000,"max_usd":156000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":27},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-02T09:24:01Z","employer_posted_date":"2026-10-02","last_verified_at":"2026-10-14T23:40:50Z","board_verified":true,"closed_at":null,"days_open":12,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":12},"description":"At Gridcog, we're on a mission to accelerate investment in the clean energy transition. We're a SaaS start-up of energy nerds building the best project modelling software around, used on everything from co-located solar and storage to data centres and microgrids. Our clients, many of the world's leading Developers, IPPs, Consultants and Energy Majors, are putting hundreds of millions into the transition, and we help them direct that money into the right projects: the ones that make both commercial and environmental sense.\nWe're a team of 40 across London, Berlin, Madrid and Australia, and we've recently raised our Series A.\n\nThe role:\nWe're looking for a Marketing Lead to join our team. Maybe you've been the number 2 to a strong marketing leader, or owned parts of the function, and now you're ready to step up and lead marketing as a whole. Either way, you're a brilliant marketer who still loves doing the work.\nYou won't be building from scratch. We've built a strong brand in the UK and Australia through thought leadership, and you'll lead a small team consisting of our Marketing Manager - Content & Events (plus their two Brand & Content Executives) and our Growth Marketing Manager. Your job is to take what we've built and make it bigger, bolder and more commercial as we scale across Europe.\nA big part of that is setting the marketing strategy, sharpening our positioning, and turning it into clear, compelling messaging. Our product is technical and strongly differentiated, but we haven't yet articulated those differences clearly enough, or why they matter. We're looking for a strategic marketer who can sharpen that story for our users, economic buyers, and the wider team.\nEnergy marketing tends to be boring but that's not us, and it's not our vision. We don't want the playbook you ran at your last company; we're looking for someone who'll try something different. But this freedom also comes with accountability - you'll own marketing's results, from qualified leads to the pipeline sales close. You’ll take risks, measure everything, and change course fast when something isn't working.\nHow the role works:\nThis is a player-coach role. Expect to spend a large portion of your time doing the work yourself: writing, briefing, editing, building campaigns and shipping, alongside developing your team and setting direction. We do things in-house rather than through agencies, including our messaging, which needs to evolve as fast as our product and customer base, and we use AI to punch above our weight.\nYou'll report to our CCO, who will back you, coach you and expect you to challenge them and the wider Exec team, with the judgement to know when to push and when to commit.\nWe also work together in our London hub three days a week.\nWhat you'll do:\nOwn Gridcog's global marketing strategy, plan, budget and performance, spanning positioning and brand through to demand generation, with clear accountability for marketing's contribution to commercial growth.\nOwn brand, positioning and messaging: sharpen how Gridcog is positioned, articulate what makes us different and valuable, build clear messages for users and economic buyers, and ensure the whole company tells a consistent story.\nMake our brand distinctive and consistent. We want to tighten how our existing identity and guidelines are applied across everything we produce.\nTake the brand we've built in the UK and Australia into Europe, working with our commercial teams in Berlin and Madrid.\nMake our website a stronger expression of our positioning and a more impactful marketing and lead generation engine.\nSupport your team to make our content, events, thought leadership and growth marketing activities sharper and more commercial, using our data, modelling and customer logos to make the case.\nWork closely with sales to align campaigns, events and content with target accounts and revenue targets.\nRequirements\nTo be successful in this role you'll have:\nSolid B2B marketing experience, ideally in early-stage SaaS, including time as a senior manager or number 2 where you owned major parts of the function, or standout results in an agency environment.\nA real passion for strategy and messaging, with the skill to back it up. You know how to dig into technical material, find what actually matters to the customer, and turn it into a clear value message that lands. You've done this for a complex product before, for audiences ranging from hands-on users to senior decision-makers.\nDemonstrated success building lead generation that sales teams actually value.\nA commercial mindset: you know your numbers inside out, and you use them to decide what to double down on and what to drop.\nMulti-channel experience and an appetite for trialling new things. You take smart risks: when something doesn't land, you learn from it and adapt.\nExcellent creative judgement and the ability to turn complex ideas into bold, credible marketing. We'd love to see examples!\nSome experience managing people, and a real interest in developing a high performing team.\nAn AI-native way of working: you use AI tools every day to do more with less, and you know when to override them.\nBonus points if you have:\nExperience in energy marketing or another complex technical domain.\nExperience counter-positioning against a varied competitor set including larger or more established competitors.\nExperience owning a martech stack (CRM, analytics, data).\nFluency in a second European language.\nBenefits\nCompetitive remuneration package aligned with experience and skills, plus equity: everyone at Gridcog gets a stake in the company.\nOpportunity to work as part of our social London, Berlin or Madrid based teams with flexible working arrangements.\nBe part of a high-performing team that values innovation and creative problem-solving.\nContribute to the decarbonisation of the world's energy system.\nSupport for ongoing professional and personal development.\nAn annual all company retreat; our previous retreats were in Bali and Bintan Island.\nDiversity and Inclusion:\nWe are committed to building a diverse and inclusive team at Gridcog and welcome applicants from all backgrounds. If you're excited about this role but your experience doesn't line up perfectly with every requirement, especially if this would be your first time leading a function, apply anyway. You might be exactly who we're looking for!","description_format":"text","description_chars":6380,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity","Flexible schedule"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Energy Management"],"lifecycle":[{"event":"open","at":"2026-10-02T09:24:01Z"}],"visa":[],"liveness":{"score":71,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.793,"p_room":0.9,"age_days":11,"expected_fill_days":23,"reasons":["conf:2","win:mid"],"computed_at":"2026-10-14T06:34:16Z"},"pay":null,"html_url":"https://alion.io/job/gridcog-marketing-lead","json_url":"https://alion.io/job/gridcog-marketing-lead.json","meta":{"generated_at":"2026-10-15T01:25:46Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":1843,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-16T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":60467},"rest":"https://alion.io/mcp/rest/get_company?id=60467"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgridcog-marketing-lead"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgridcog-marketing-lead"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgridcog-marketing-lead"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/gridcog-marketing-lead\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgridcog-marketing-lead"}]}