{"id":488514,"url":"https://alion.io/job/grounded-content-social-media-manager","title":"Content & Social Media Manager","company":{"id":39195,"name":"Grounded","domain":"readgrounded.com","url":"https://alion.io/company/grounded","size_band":"11-50","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":{"grade":"D","score":44,"open_postings":14,"ghost_share":0.929,"stale_share":0,"repost_share":0,"time_to_fill_p50_days":null,"computed_at":"2026-11-02T06:13:15Z"}},"role":"Marketing","role_family":"Marketing","seniority":null,"employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Detroit, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":67000,"max_usd":175000,"period":"year","method":"role_country_seniority_unknown","sample_n":10699},"experience_years_min":null,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Instagram","optional":false},{"name":"LinkedIn","optional":false},{"name":"YouTube","optional":false},{"name":"Adobe After Effects","optional":true},{"name":"Figma","optional":true}],"status":"live","first_seen_at":"2026-06-30T04:16:14Z","employer_posted_date":"2026-06-30","last_verified_at":"2026-11-02T07:11:09Z","board_verified":true,"closed_at":null,"days_open":125,"trust":{"level":"ghost","repost_count":0,"flags":["stale","company_stale"],"days_open":125},"description":"Detroit, MI (in-person)\nAbout Grounded\nGrounded is a 25-person Detroit-based startup building modular electric platforms for specialty vehicles. We take cab chassis from OEMs like Ford and Harbinger and build configurable vehicle systems on top, serving mobile healthcare, RVs, command centers, food and beverage, pet care, and more. Our customers include Colgate, Nokia, the AIDS Healthcare Foundation, and Portland PD. We've raised ~$5M in VC funding and are shipping vehicles in market today.\nWe also build our own software: a mobile app, fleet dashboard, and onboard computer system that lets customers monitor and control vehicle systems remotely. We design, fabricate, and assemble everything in-house at our facility in Corktown.\nAbout the Role\nWe're building genuinely cool vehicles - mobile clinics, command centers, food trucks, pet-care rigs - and almost nobody knows yet. This role turns the shop floor and the finished builds into a content engine that drives inbound and recruiting.\nYou'll be a one-person studio: strategy, camera, edit, publish, and community management, all owned by you. You'll be on-site in Corktown because the content is the shop - the builds in progress, the reveals, the people. If you have a short-form instinct and you'd rather ship three posts a week than write one brand deck, this is your role.\nWhat you'd actually do\nOwn Grounded's social presence end-to-end - Instagram, TikTok, YouTube, and LinkedIn - from calendar to posting to community management\n\nShoot and edit short-form video on-site: builds in progress, finished vehicles, customer deliveries, and behind-the-scenes in Corktown\n\nRun the full production cycle solo - script, film, edit, caption, publish\n\nDevelop a content strategy tied to real business goals: inbound leads, brand awareness, and recruiting\n\nTurn customer stories and vehicle reveals into case-study-grade video\n\nManage a content calendar and ship consistently - multiple posts a week, every week\n\nPartner with sales and leadership to turn product launches and milestones into campaigns\n\nOwn analytics - track what performs, double down, and report on reach, engagement, and conversion\n\nBuild and maintain a media library and brand asset system\n\nCapture photography for the website, decks, and ads alongside video\n\nWhat we're looking for\n3+ years running social/content for a brand (in-house or agency), with a portfolio\n\nYou personally shoot and edit - comfortable with a camera and with Premiere, CapCut, or DaVinci, and mobile-first workflows\n\nProven short-form instinct - you've grown an account or have posts that performed\n\nSelf-directed one-person band who thrives with ownership and zero hand-holding\n\nStrong visual and storytelling eye - you can make a factory floor look cinematic\n\nBased in or able to be on-site in Detroit - this role can't be remote\n\nNice-to-haves\nAutomotive, hardware, or manufacturing content experience\n\nStrong photography skills\n\nMotion graphics or basic design (After Effects, Figma)\n\nPaid social experience - boosting and ad creative\n\nCopywriting or newsletter chops\n\nBenefits\nHealth insurance\n\nPaid time off\n\nEquity in the company","description_format":"text","description_chars":3138,"description_truncated":false,"requirements":{"experience_years_min":null,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Equity","Health insurance"],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Publishing","Digital Media"],"lifecycle":[{"event":"open","at":"2026-09-06T21:11:28Z"}],"visa":[],"liveness":{"score":4,"band":"cold","label":"Long shot","p_open":1,"p_active":0.147,"p_room":0.28,"age_days":125,"expected_fill_days":38,"reasons":["conf:3","stale_co","ghost","win:tail","crowd:"],"computed_at":"2026-11-02T06:13:15Z"},"pay":null,"html_url":"https://alion.io/job/grounded-content-social-media-manager","json_url":"https://alion.io/job/grounded-content-social-media-manager.json","meta":{"generated_at":"2026-11-02T10:57:08Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":15210,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-03T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":39195},"rest":"https://alion.io/mcp/rest/get_company?id=39195"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fgrounded-content-social-media-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fgrounded-content-social-media-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fgrounded-content-social-media-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/grounded-content-social-media-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fgrounded-content-social-media-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":488514}},{"tool":"search_jobs","arguments":{"company":"readgrounded.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":488514},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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