{"id":3460190,"url":"https://alion.io/job/gsk-marketing-manager-launch-lead","title":"Marketing Manager & Launch Lead","company":{"id":6649,"name":"GSK","domain":"gsk.com","url":"https://alion.io/company/gsk","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"B","score":84,"open_postings":53,"ghost_share":0,"stale_share":0.83,"repost_share":0,"time_to_fill_p50_days":16,"computed_at":"2026-11-01T06:10:25Z"}},"role":"Marketing","role_family":"Marketing","seniority":"lead","employment_type":"full_time","work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"posting_text","remote_working_hours":null,"hiring_geo_confidence":"explicit","locations":["Jeddah, Saudi Arabia","Riyadh, Saudi Arabia"],"countries":["SA"],"hiring_countries":["SA"],"hiring_countries_total":1,"salary":null,"salary_estimate":{"min_usd":45000,"max_usd":122000,"period":"year","method":"global_role_cell_scaled_by_country","sample_n":1214},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"closed","first_seen_at":"2026-10-29T13:36:29Z","employer_posted_date":"2026-10-29","last_verified_at":"2026-10-31T19:46:48Z","board_verified":false,"closed_at":"2026-10-31T19:46:48Z","days_open":2,"trust":{"level":"not_scored","repost_count":null,"flags":[],"days_open":2},"description":"GSK Saudi Arabia is committed to supporting Vision 2030 and the Saudi Arabian National Agenda including Saudization in line with the hiring and the training and development of Saudi National capability.\nGSK remains committed to achieving bold commercial ambitions for the future. By 2031, we aim to deliver £40 billion in annual sales, leveraging our existing strong performance momentum to significantly increase our positive impact on the health of billions of patients globally. Our Ahead Together strategy is centred on early intervention to prevent and alter the course of disease, thereby protecting people and supporting healthcare systems.\nOur diverse portfolio consists of vaccines, specialty medicines, and general medicines.\nThrough continuous innovation and a dedicated focus on scientific and technical excellence, we strive to develop and launch new, groundbreaking treatments that address critical health challenges.\nJob title: Marketing Manager & Launch Lead\nLocation: Jeddah or Riyadh, Saudi Arabia\nClosing date for applications: 4 November 2026\nRole Overview:\nAs a Marketing Manager & Launch Lead, you will play a pivotal role in driving the successful launch and lifecycle management of the assigned therapy area and brands. You will lead cross-functional teams, develop strategic marketing plans, and ensure alignment with GSK policies to deliver exceptional value to patients and healthcare providers.\nThis is an individual contributor role with no direct reports.\nKey Responsibilities:\nStrategic Leadership: Define and align product portfolio vision, strategy, and goals across stakeholders.\nCommercial acumen: lead core commercial cycle and brand forecasting in collaboration with relevant stakeholder\nTranslate portfolio and global brand strategy into clear launch and activity plans with milestones, owners, timelines and defined KPIs.\nLead cross-functional launch and brand execution meetings, coordinating Commercial, Medical, Market Access, Regulatory, Supply, Digital and Finance to ensure timely delivery.\n Define, track and regularly review KPIs (e.g. launch milestones, sales, market share, access status, execution rates) and use them to steer performance discussions and corrective actions.\nProduct Lifecycle Management: Oversee product lifecycle from pre-launch to post-launch, ensuring growth and alignment with GSK objectives.\nMarket Expansion: Identify new opportunities, develop strategies, and drive market penetration for, contributing to revenue growth.\n Customer Engagement: Establish strong connections with External Expert (EEs) and ensure delivery of the best customer experience.\nBrand Strategy: Co-create brand strategies, integrated campaigns, and educational programs to effectively deliver GSK's value proposition.\nAccess & Reimbursement: Lead and execute access plans, ensuring patient access to GSK medications in collaboration with stakeholders.\nField Engagement: Approximately spending 50% of time externally facing.\nCompliance: Ensure all activities align with GSK’s ethical standards, governance, and regulatory requirements.\nWhy You?\nBasic Qualifications & Skills\nWe are looking for professionals with these required skills to achieve our goals:\nSaudi National.\nBachelor’s degree in pharmacy.\nSaudi Commission for Health Specialist card (SCFHS) is required.\nMinimum 4+ years of experience in the pharmaceutical industry with a proven track record of performance.\nPrevious marketing experience.\nPreferred Qualifications & Skills\nIf you have the following characteristics, it would be a plus:\nStrong expertise in biologics, respiratory and/or specialty medicines.\nExcellent verbal and written communication skills.\nAbility to deliver and exceed objectives within tight timelines.\nDemonstrated stakeholder management and influencing skills.\nAbility to problem solve with limited information.\nBudgeting and cost-consciousness.\n--------------------------------------------------------------------------------------------------------------------\nمدير التسويق وإطلاق العلامات التجارية الدوائية\nنبذة عن الدور\nبصفتك مدير التسويق وإطلاق العلامات التجارية الدوائية ، ستؤدي دورًا محوريًا في قيادة الإطلاق الناجح وإدارة دورة حياة المجال العلاجي والعلامات التجارية الموكلة إليك. وستتولى قيادة فرق متعددة التخصصات، وتطوير الخطط التسويقية الاستراتيجية، وضمان الالتزام بسياسات شركة GSK لتقديم قيمة استثنائية للمرضى ومقدمي الرعاية الصحية.\nالمسؤوليات الرئيسية\n1. القيادة الاستراتيجية: تحديد رؤية واستراتيجية وأهداف محفظة المنتجات ومواءمتها مع جميع أصحاب المصلحة.\n2. الفطنة التجارية: قيادة الدورة التجارية الأساسية والتنبؤ بأداء العلامات التجارية بالتعاون مع أصحاب المصلحة المعنيين.\n3. ترجمة استراتيجية المحفظة والعلامة التجارية العالمية: تحويل الاستراتيجية إلى خطط إطلاق وأنشطة واضحة تتضمن المراحل الرئيسية، والمالكين، والجداول الزمنية، ومؤشرات الأداء الرئيسية المحددة.\n4. قيادة فرق الإطلاق متعددة التخصصات: إدارة اجتماعات الإطلاق وتنفيذ العلامة التجارية، والتنسيق بين الفرق التجارية والطبية ونفاذ السوق والشؤون التنظيمية وسلسلة الإمداد والفرق الرقمية والمالية لضمان التسليم في الوقت المناسب.\n5. تحديد ومتابعة ومراجعة مؤشرات الأداء الرئيسية: مثل مراحل الإطلاق، والمبيعات، والحصة السوقية، وحالة النفاذ، ومعدلات التنفيذ، واستخدامها لتوجيه مناقشات الأداء والإجراءات التصحيحية.\n6. إدارة دورة حياة المنتج: الإشراف على دورة حياة المنتج من مرحلة ما قبل الإطلاق إلى ما بعد الإطلاق، بما يضمن النمو وتحقيق أهدافGSK.\n7. توسيع السوق: تحديد الفرص الجديدة، وتطوير الاستراتيجيات، وتعزيز اختراق السوق بما يسهم في نمو الإيرادات.\n8. إدارة علاقات العملاء : بناء علاقات قوية مع الخبراء الخارجيين(External Experts - EEs) وضمان تقديم أفضل تجربة للعملاء.\n9. استراتيجية العلامة التجارية: المشاركة في تطوير استراتيجيات العلامات التجارية والحملات المتكاملة والبرامج التعليمية لإيصال القيمة التي تقدمهاGSK بفاعلية.\n10. النفاذ والتعويضات: قيادة وتنفيذ خطط النفاذ إلى السوق لضمان وصول المرضى إلى أدويةGSK بالتعاون مع أصحاب المصلحة.\n11. التفاعل الميداني: قضاء ما يقارب 50% من الوقت في أنشطة ومقابلات خارجية مع الجهات المعنية.\n12. الامتثال: ضمان توافق جميع الأنشطة مع المعايير الأخلاقية ومتطلبات الحوكمة واللوائح التنظيمية الخاصة بـGSK.\nالمؤهلات الأساسية\nأن يكون المتقدم سعودي الجنسية.\nدرجة البكالوريوس في الصيدلة.\nالحصول على بطاقة الهيئة السعودية للتخصصات الصحية (SCFHS) سارية المفعول.\nخبرة لا تقل عن 4 سنوات في صناعة الأدوية مع سجل مثبت من الإنجازات والأداء المتميز.\nخبرة سابقة في التسويق الدوائي.\nالمؤهلات المفضلة\n\nمعرفة وخبرة قوية في الأدوية الحيوية (Biologics) و/أو الأمراض التنفسية و/أو الأدوية التخصصية.\nمهارات ممتازة في التواصل الشفهي والكتابي.\nالقدرة على تحقيق الأهداف وتجاوزها ضمن أطر زمنية ضيقة.\nمهارات مثبتة في إدارة أصحاب المصلحة والتأثير عليهم.\nالقدرة على حل المشكلات واتخاذ القرارات في ظل محدودية المعلومات.\nمهارات إعداد وإدارة الميزانيات والوعي بالتكاليف.\nPlease take a copy of the Job Description, as this will not be available post closure of the advert.\nSkills\nData to Insights, Digital Fluency, Marketing Campaign Planning, Marketing Measurement, Marketing Strategy Implementation, Omnichannel Marketing, Scientific LiteracyWhy GSK?\nUniting science, technology and talent to get ahead of disease together.\nGSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases - to impact health at scale.\nPeople and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.\nContact information:\nYou may apply for this position online by selecting the Apply now button.\nImportant notice to Employment businesses/ Agencies\nGSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. 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