{"id":3232604,"url":"https://alion.io/job/haleon-media-manager","title":"Media Manager","company":{"id":452117,"name":"Haleon","domain":"haleon.com","url":"https://alion.io/company/haleon-3","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":100,"open_postings":41,"ghost_share":0,"stale_share":0.024,"repost_share":0.049,"time_to_fill_p50_days":20,"computed_at":"2026-10-28T05:59:10Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Gurgaon, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":false},{"name":"Meta Ads","optional":false}],"status":"live","first_seen_at":"2026-10-22T00:00:00Z","employer_posted_date":"2026-10-22","last_verified_at":"2026-10-29T01:11:32Z","board_verified":true,"closed_at":null,"days_open":7,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":7},"description":"Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter - one filled with bold ambitions and enormous opportunity.\nOur trusted portfolio of brands - including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® - lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.\nNow it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose - to deliver better everyday health with humanity - at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.\nRole\nWe are looking for a high-potential Digital Media Manager to join our Media team and accelerate growth across a portfolio of consumer healthcare brands.\nThis role is ideal for a media professional with experience managing large-scale digital campaigns for leading advertisers in categories such as FMCG, Consumer Technology, Mobile, Automotive, Beauty, Personal Care, or Consumer Goods (e.g., brands similar in scale and complexity to L'Oréal, Mondelēz, Samsung, Xiaomi, Unilever, Nestlé, Marico, Tata Motors, Hyundai, etc.).\nThe successful candidate will bring strong digital media planning and performance marketing expertise, combining strategic thinking with hands-on execution. They will be responsible for driving measurable business outcomes through digital media, with a clear focus on ROAS, revenue growth, conversion efficiency, and media effectiveness.\nKey Responsibilities\nDigital Media Strategy & Planning\nDevelop integrated digital media plans aligned with brand and business objectives.\nTranslate consumer, category and business insights into actionable media strategies.\nSupport annual planning, campaign planning and investment allocation across digital channels.\nRecommend the optimal channel mix based on objectives, audience behavior and performance data.\nCampaign Management & Activation\nLead end-to-end management of campaigns across: Search, Social. Video. Programmatic. Commerce Media. Retail Media\nWork closely with media agencies to ensure flawless campaign execution.\nMonitor campaign delivery, pacing and budget utilization.\nIdentify optimization opportunities and implement corrective actions.\nLead structured test-and-learn programs to improve performance.\nData, Reporting & Insights\nCreate performance dashboards and business-focused reporting.\nTranslate media data into actionable recommendations.\nConduct campaign evaluations and identify scaling opportunities.\nTrack media effectiveness against business outcomes and commercial goals.\nAgency & Platform Management\nManage relationships with media agencies and platform partners.\nReview performance regularly and challenge partners to drive continuous improvement.\nEvaluate new platform opportunities, formats and growth initiatives.\nFuture-Ready Media Capabilities:\nSupport implementation of First-Party Data (FPD) strategies, AI-enabled media optimization, Dynamic Creative Optimization, AEO/ GEO etc\nStay abreast of emerging digital trends and identify relevant opportunities for the brands.\nQualifications & Experience\nBachelor's Degree in Business, Marketing, Communications, Economics or a related field.\nMBA preferred.\n5-8 years of experience in managing digital campaigns for large advertisers within: FMCG, Consumer Technology, Mobile, Automotive, Beauty & Personal Care, Consumer Goods\nExperience handling significant media investments and multiple stakeholders.\nSkills & Competencies\nStrong understanding of Google Ads, Meta Ads Manager, DV360, Programmatic Buying, Commerce Media, Retail Media Networks\nStrong understanding of bidding, audience strategy, campaign optimization and funnel management.\nProficiency with Google Analytics, Campaign dashboards, Web analytics tools, Data visualization platforms\nAbility to derive insights and drive business actions from campaign data.\nKnowledge of MMM, MTA and incrementality testing is helpful but not essential.\nComfortable working with agencies, platforms, brand teams and commercial teams.\nStrong communication and presentation skills.\nAbility to influence stakeholders through data and insights.\nSuccess Measures\nImprovement in ROAS and media efficiency.\nIncremental revenue contribution from digital media.\nCampaign delivery excellence.\nAchievement of business and brand KPIs.\nStrength of optimization and test-and-learn agenda.\nQuality of reporting, insights and recommendations.\nContribution to building future-ready digital media capabilities.\n\nIdeal Candidate\nA commercially minded digital marketer who combines the execution rigor of a performance marketer with the strategic thinking of a media planner. This individual has experience working on sophisticated brands and media ecosystems, understands how to drive growth through digital media, and has a strong bias for action, optimization and measurable outcomes.\nJob Posting End Date\n2026-11-20Equal Opportunities\nHaleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected - all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong. \nDuring the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees. \nThe personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.\nAdjustment or Accommodations Request\nIf you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.\nNote to candidates\nThe Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.","description_format":"text","description_chars":6844,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":{"level":"bachelor","optional":false},"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["OTC & Consumer Health Products","FMCG & Consumer Brand Groups"],"lifecycle":[{"event":"open","at":"2026-10-25T09:09:46Z"}],"visa":[],"liveness":{"score":89,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.89,"p_room":1,"age_days":6,"expected_fill_days":20,"reasons":["conf:1","velocity","win:early","comp:brand"],"computed_at":"2026-10-28T05:59:10Z"},"pay":null,"html_url":"https://alion.io/job/haleon-media-manager","json_url":"https://alion.io/job/haleon-media-manager.json","meta":{"generated_at":"2026-10-29T05:06:13Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":7875,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-30T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":452117},"rest":"https://alion.io/mcp/rest/get_company?id=452117"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fhaleon-media-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fhaleon-media-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fhaleon-media-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/haleon-media-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fhaleon-media-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3232604}},{"tool":"search_jobs","arguments":{"company":"haleon.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3232604},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. Docs: https://alion.io/developers"}}