{"id":3607817,"url":"https://alion.io/job/hard-rock-digital-coordinator-conversion-rate-optimization","title":"Coordinator - Conversion Rate Optimization","company":{"id":672978,"name":"Hard Rock Digital","domain":"hardrockdigital.com","url":"https://alion.io/company/hardrockdigital","size_band":null,"is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Recruitee","truth_index":{"grade":"B","score":75,"open_postings":4,"ghost_share":0,"stale_share":1,"repost_share":0,"time_to_fill_p50_days":29,"computed_at":"2026-11-03T05:54:40Z"}},"role":"Administrative","role_family":"Administrative","seniority":"junior","employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["United States"],"countries":["US"],"hiring_countries":["US"],"hiring_countries_total":1,"salary":null,"salary_estimate":null,"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"A/B Testing","optional":false},{"name":"AppsFlyer SDK","optional":false}],"status":"live","first_seen_at":"2026-11-02T10:15:48Z","employer_posted_date":"2026-11-02","last_verified_at":"2026-11-03T06:39:30Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"What are we building?\nHard Rock Digital is a fiercely focused team working to become the best online sportsbook, casino, and social gaming company in the world. We're building a deeply curious team with a passion for learning, operating, and building new products and technologies for millions of consumers. We're customer-obsessed - we care about each customer interaction, experience, behavior, and insight, and strive to ensure we're always acting authentically.\nRooted in the kindred spirits of Hard Rock and the Seminole Tribe of Florida, Hard Rock Digital taps a brand known the world over as the leader in gaming, entertainment, and hospitality. We're taking that foundation of success and bringing it to the digital space - ready to join us?\nWhat’s the position?\nReporting to the Senior Manager, Ad Operations, the Conversion Rate Optimization (CRO) Coordinator will support the analysis and optimization of customer journeys across our web and mobile platforms. This role combines marketing analytics, mobile attribution, and product analytics to identify conversion opportunities and improve business performance.\nWorking closely with Marketing, Product, Analytics, Engineering, CRM, and Promotions teams, you'll connect acquisition data with user behavior to understand how customers interact with our digital experiences, where they drop off, and what drives conversion.\nWe're looking for someone who understands marketing performance, has experience with mobile attribution platforms such as AppsFlyer, and can use product analytics tools to uncover actionable insights. This is an excellent opportunity for someone early in their career who enjoys combining marketing and data to improve customer experiences.\nKey Responsibilities\nAnalyze marketing acquisition performance and connect campaign attribution data with downstream user behavior and conversion rates.\n\nMonitor mobile attribution using AppsFlyer or similar Mobile Measurement Partners (MMPs) to properly evaluate full funnel conversion rates.\n\nAnalyze customer journeys, conversion funnels, engagement, and drop-offs across web and mobile platforms.\n\nUse product analytics tools such as Amplitude, Mixpanel, FullStory, and Google Analytics to understand user behavior and identify friction points.\n\nMonitor key metrics, including conversion rates, acquisition performance, retention, and engagement, to identify optimization opportunities.\n\nDevelop data-driven hypotheses and recommendations to improve customer journeys.\n\nCoordinate A/B testing initiatives, monitor results, and document learnings.\n\nValidate tracking, conversion events, and measurement implementations to ensure accurate reporting.\n\nCollaborate with Marketing, Product, CRM, and Engineering teams to implement optimization initiatives.\n\nSupport ASO activities, including app store listing updates, creative assets, and performance reporting.\n\nRequirements\nWhat are we looking for?\n1-2 years of experience in product analytics, marketing analytics, mobile app analytics, growth, or CRO.\n\nExperience using product analytics tools such as Amplitude, Mixpanel, FullStory, Google Analytics, or similar platforms.\n\nKnowledge of mobile marketing attribution, ideally with hands-on experience using AppsFlyer or another MMP.\n\nExperience analyzing customer journeys, conversion funnels, user behavior, and drop-offs.\n\nUnderstanding of marketing and product KPIs, including conversion rate, CPA/CAC, retention, engagement, and LTV.\n\nAbility to translate data into actionable insights and recommendations.\n\nFamiliarity with A/B testing principles and experimentation.\n\nStrong communication, organizational, and analytical skills, with the ability to collaborate across teams.\n\nPreferred Qualifications\nExperience in real-money gaming (RMG), including sports betting, online casino, daily fantasy sports, or prediction markets.\n\nExperience in mobile-first consumer businesses, performance marketing, or growth analytics.\n\nFamiliarity with SKAdNetwork (SKAN) and iOS attribution measurement.\n\nExperience with session replay or behavioral analytics tools.\n\nFamiliarity with ASO, App Store Connect, Google Play Console, or tools such as MobileAction and AppTweak.\n\nExperience supporting A/B testing, onboarding optimization, or customer retention initiatives.\n\nWhat’s in it for you?\nWe offer our employees more than just competitive compensation. Our team benefits include:\nCompetitive pay and benefits\n\nFlexible vacation allowance\n\nA hybrid / remote working environment\n\nStartup culture backed by a secure, global brand\n\nRoster of Uniques\nWe care deeply about every interaction our customers have with us, and trust and empower our staff to own and drive their experience. Our vision for our business and customers is built on fostering a diverse and inclusive work environment where regardless of background or beliefs you feel able to be authentic and bring all your talent into play. We want to celebrate you being you (we are an equal opportunity employer).","description_format":"text","description_chars":4991,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Sports Betting","iGaming & Gambling"],"lifecycle":[{"event":"open","at":"2026-11-02T12:28:39Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":0,"expected_fill_days":29,"reasons":["conf:3","velocity","win:early","comp:junior"],"computed_at":"2026-11-03T05:54:40Z"},"pay":null,"html_url":"https://alion.io/job/hard-rock-digital-coordinator-conversion-rate-optimization","json_url":"https://alion.io/job/hard-rock-digital-coordinator-conversion-rate-optimization.json","meta":{"generated_at":"2026-11-03T08:54:41Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":12712,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-04T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":672978},"rest":"https://alion.io/mcp/rest/get_company?id=672978"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fhard-rock-digital-coordinator-conversion-rate-optimization"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fhard-rock-digital-coordinator-conversion-rate-optimization"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fhard-rock-digital-coordinator-conversion-rate-optimization"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/hard-rock-digital-coordinator-conversion-rate-optimization\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fhard-rock-digital-coordinator-conversion-rate-optimization"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3607817}},{"tool":"search_jobs","arguments":{"company":"hardrockdigital.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3607817},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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