{"id":2029501,"url":"https://alion.io/job/harver-demand-generation-manager","title":"Demand Generation Manager","company":{"id":63470,"name":"Harver","domain":"harver.com","url":"https://alion.io/company/harver","size_band":"51-200","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Rippling","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"middle","employment_type":"full_time","work_mode":"on_site","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Atlanta, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":66000,"max_usd":132000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":1468},"experience_years_min":4,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Google Ads","optional":true},{"name":"HubSpot","optional":true},{"name":"LinkedIn","optional":true},{"name":"Marketo","optional":true},{"name":"Salesforce","optional":true}],"status":"live","first_seen_at":"2026-10-07T12:57:52Z","employer_posted_date":"2026-10-07","last_verified_at":"2026-10-21T04:50:26Z","board_verified":true,"closed_at":null,"days_open":13,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":13},"description":"About Harver\nHarver delivers a suite of automated solutions that optimize talent decisions for some of the world's leading\norganizations. Rooted in over 40 years of science and rich data insights backed by industrial-organizational and\ncognitive science, we enable organizations to engage, hire, and grow the right talent in a fast and fundamentally\nunbiased way.\nOur Employee Value Proposition\nPutting the right person in the right role is life-changing - for the individual and for the organization. That's not a\ntagline. It's the reason we come to work. We've applied 35 years of assessment science to one of the hardest\nproblems in business, helping thousands of organizations hire with more confidence and less guesswork. Now we're\nentering our most exciting chapter yet - new products, a sharpened focus, and a market that genuinely needs what\nwe've built.\nThe people here are something else. Smart, authentic, genuinely invested in the work and in each other. This isn't a\nplace where you coast - you'll be pushed and expected to deliver. But you'll do it alongside people who care, led by\na vision that's worth working hard for.\nIf that sounds like your kind of place, we'd love to meet you.\nJob Overview:\nAs our Campaign, ABX and Field Marketing Manager, you'll own the strategy and execution behind the campaigns,\naccount-based programs, and field events that turn awareness into pipeline. You'll build integrated campaigns, from\nbrand moments and product launches to ABX programs across 1:1, 1:few, and 1:many tiers and in-person field\nevents, using channels like paid, email, organic social, and direct mail to attract, engage, and convert high-value\naccounts throughout the buyer journey.\nYou'll partner closely with the marketing team to bring campaign and account context to how those channels get\nused, and you'll need to be fluent in how each one works even though you won't be the only one executing within it.\nThis is a highly strategic, hands-on role where you'll use customer insights, intent data, experimentation, and\nmarketing analytics to continuously optimize campaign performance and drive measurable business impact.\nWorking cross-functionally with Sales, Marketing, Product, Customer Success, and Revenue Operations, you'll\nbuild programs that accelerate pipeline growth, improve conversion rates, and directly contribute to revenue.\nWe're looking for a data-driven marketer who thrives on testing new ideas, measuring results, and turning insights\ninto action. Success in this role requires strategic thinking, analytical problem-solving, creativity, and strong\ncollaboration to build a high-performing campaign, ABX, and field marketing engine that consistently delivers\nqualified pipeline and supports the company's next stage of growth.\nIf you're passionate about working in a dynamic, fast-growing company, with cutting-edge technology, smart\ncolleagues, and opportunities for development, come grow with us!\nIn this role you get to:\nYou'll partner closely with the marketing team to bring campaign and account context to how those channels get\nused, and you'll need to be fluent in how each one works even though you won't be the only one executing within it.\nThis is a highly strategic, hands-on role where you'll use customer insights, intent data, experimentation, and\nmarketing analytics to continuously optimize campaign performance and drive measurable business impact.\nWorking cross-functionally with Sales, Marketing, Product, Customer Success, and Revenue Operations, you'll\nbuild programs that accelerate pipeline growth, improve conversion rates, and directly contribute to revenue.\nWe're looking for a data-driven marketer who thrives on testing new ideas, measuring results, and turning insights\ninto action. Success in this role requires strategic thinking, analytical problem solving, creativity, and strong\ncollaboration to build a high-performing campaign, ABX, and field marketing engine that consistently delivers\nqualified pipeline and supports the company's next stage of growth.\nIf you're passionate about working in a dynamic, fast-growing company, with cutting edge technology, smart\ncolleagues, and opportunities for development, come grow with us!\nWe’re looking for people who have:\nPlan and execute demand generation campaigns, from brand campaigns to product launches, across channels\nsuch as paid, email, organic social, direct mail, and events, using a multi-channel approach that drives\nawareness, builds engagement, and converts, all tied back to KPIs\nBuild and execute ABX programs across 1:1, 1:few, and 1:many tiers, using intent data, behavioral insights,\nCRM intelligence, and account engagement signals to prioritize and engage strategic accounts\nCollaborate with product marketing to develop compelling messaging, content, and campaign assets aligned to\ntarget personas\nPartner closely with Sales on new-business, expansion, and upsell campaigns\nOwn Harver's event and field marketing strategy, trade shows, executive dinners, roadshows, and field events,\nto drive pipeline\nManage and measure the performance of demand generation, ABX, and event programs against pipeline and\nrevenue goals\nReport on program performance and turn insights into ongoing optimization\nWe're looking for people who have:\nIdeally, 4-5 years of experience in a demand generation, ABX, or field marketing role\nDemonstrated experience owning demand generation campaigns end-to-end; this role needs a generalist who\nunderstands the full campaign lifecycle, not a specialist focused solely on one channel (e.g., paid, email, or\nevents alone)\nExperience at a B2B SaaS company; must have experience working at a US-based company in the US market\n(global experience alongside US is a plus)\nExperience managing integrated demand generation, ABX, and field marketing programs across multiple\nchannels to drive pipeline and revenue\nSolid understanding of account-based marketing and how 1:1, 1:few, and 1:many programs differ from\nevergreen or industry-specific campaigns\nWorking knowledge of paid advertising platforms (LinkedIn, Google, Meta, or similar) so you can brief\ncampaigns and collaborate with the team running paid execution\nExperience planning and executing B2B marketing events, such as trade shows and field marketing\nFamiliarity with marketing automation platforms (e.g., HubSpot, Marketo, Pardot), general awareness of CRM\nsystems (e.g., Salesforce, Dynamics), and comfort navigating paid platform back-ends (LinkedIn, Google\nAds/Analytics)\nStrong analytical skills, with comfort tracking KPIs across the funnel (impressions, MQLs, SQLs, opportunities,\nrevenue)\nExperience partnering cross-functionally with sales/BDR teams on account-based marketing and lead handoff\nBonus: experience with intent or account-engagement platforms such as UserGems or G2\nPssst… you don't have to check all the boxes to apply!\nThe benefits of working at Harver\nAs a global company, our benefits vary by location. Ask your recruiter to provide information about localized\nbenefits. Harverians enjoy:\nA competitive base salary and great incentive program\nDiscretionary paid time off - when you need it, take it\nBenefit plan options that give you the flexibility to select the right health care coverage for you and eligible\nfamily members\nRetirement savings programs\nBonus opportunities and employee referral rewards\nWe are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of\nrace, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability\nstatus","description_format":"text","description_chars":7590,"description_truncated":false,"requirements":{"experience_years_min":4,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[],"hiring_excludes":[],"relocation_offered":false,"industries":["Skill Assessment","Recruiting Software & ATS"],"lifecycle":[{"event":"open","at":"2026-10-07T13:50:29Z"}],"visa":[],"liveness":{"score":73,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.81,"p_room":0.9,"age_days":13,"expected_fill_days":32,"reasons":["conf:0","win:mid"],"computed_at":"2026-10-21T05:46:15Z"},"pay":null,"html_url":"https://alion.io/job/harver-demand-generation-manager","json_url":"https://alion.io/job/harver-demand-generation-manager.json","meta":{"generated_at":"2026-10-21T06:49:03Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":9596,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-22T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":63470},"rest":"https://alion.io/mcp/rest/get_company?id=63470"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fharver-demand-generation-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fharver-demand-generation-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fharver-demand-generation-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/harver-demand-generation-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fharver-demand-generation-manager"}]}