{"id":3035067,"url":"https://alion.io/job/hearst-associate-manager-performance-marketing-2","title":"Associate Manager, Performance Marketing","company":{"id":1753362,"name":"Hearst","domain":"hearst.com","url":"https://alion.io/company/hearst-com","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Oracle","truth_index":{"grade":"B","score":81,"open_postings":29,"ghost_share":0,"stale_share":0.966,"repost_share":0,"time_to_fill_p50_days":3,"computed_at":"2026-10-22T06:10:10Z"}},"role":"Management","role_family":"Management","seniority":"junior","employment_type":null,"work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["New York, United States"],"countries":["US"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":66300,"max":70000,"currency":"USD","period":"year","gross":null,"usd_annual":70000},"salary_estimate":null,"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-10-21T16:23:25Z","employer_posted_date":"2026-10-21","last_verified_at":"2026-10-23T00:35:21Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"Be Part of What's Next\nHelp shape how millions of consumers discover and engage with iconic media brands. As an Associate Manager, Performance Marketing, you'll play a key role in driving customer acquisition through data-informed strategies, creative experimentation, and continuous optimization across Hearst Magazines' consumer portfolio.\nAbout Hearst Magazines (Why Us?)\nHearst Magazines is one of the world's largest lifestyle publishers, with a portfolio of 30 brands that reach audiences across print, digital, social, video, events, and commerce. Our brands inspire, entertain, and inform millions of consumers every day while creating innovative opportunities for advertisers and partners. We foster a collaborative, inclusive culture where creativity, curiosity, and innovation thrive.\nKey Responsibilities (What You Are Doing)\nDevelop and execute paid acquisition strategies that drive memberships, email acquisition, direct product sales, and brand licensing initiatives across Hearst Magazines' consumer portfolio.\nManage day-to-day paid media campaigns across paid social, search, and emerging acquisition channels, ensuring campaigns align with business objectives.\nOptimize campaign budgets, audience targeting, bidding strategies, and channel performance to maximize acquisition efficiency and return on investment.\nLead paid distribution strategies for editorial, membership, and branded content, identifying opportunities to expand audience reach and amplify top-performing content.\nDesign and execute creative testing plans to improve messaging, audience targeting, and campaign performance through ongoing experimentation.\nTrack campaign performance against key performance indicators, prepare recurring reports, and translate insights into actionable optimization recommendations.\nLeverage AI tools, platform automation, and emerging technologies to improve workflows, accelerate testing, and enhance campaign effectiveness.\nCollaborate closely with Audience Growth, Integrated Consumer Marketing, Creative, Product, Lifecycle Marketing, and Analytics teams to execute integrated customer acquisition strategies.\nQualifications (What We're Looking For)\n1+ years of experience managing paid media campaigns for a consumer business.\nHands-on experience with Meta, Google, and other paid acquisition platforms.\nFamiliarity with customer acquisition metrics such as CPA, CPL, and ROAS.\nStrong analytical skills with the ability to interpret performance data and make actionable recommendations.\nExcellent communication and cross-functional collaboration skills.\nStrong organizational skills with exceptional attention to detail and the ability to manage multiple priorities.\nCuriosity and enthusiasm for experimentation, AI-enabled marketing, and continuous learning.\nAbility to thrive in a fast-paced, collaborative environment while managing competing priorities.\nThis role is based in New York, NY and follows a hybrid schedule of four days per week in the office.\nBenefits (What We Offer)\nWork with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle, and publishing, shaping the future of these dynamic industries.\nGrow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops, and exclusive industry events.\nWork-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.\nFoster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.\nWellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental, and vision insurance from Day 1.\n Plan for Your Financial Future: Enjoy competitive financial perks, including a 401(k) plan with a generous company match.\nThe base salary range for this role is $66,300-$70,000. This position is not eligible for bonus or commission compensation. Actual compensation will be determined based on experience, skills, qualifications, and location.\nHearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law.","description_format":"text","description_chars":4392,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":1,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Continuous learning","Hybrid work","Vision insurance"],"hiring_locations":[{"name":"United States","iso":"US","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Broadcasting","Data Providers & Datasets","Publishing","Digital Media"],"lifecycle":[{"event":"open","at":"2026-10-21T21:14:05Z"}],"visa":[],"liveness":{"score":60,"band":"ok","label":"Likely open","p_open":1,"p_active":0.599,"p_room":1,"age_days":0,"expected_fill_days":3,"reasons":["conf:0","stale_co","win:early","comp:junior"],"computed_at":"2026-10-22T06:10:10Z"},"pay":{"stated_usd_annual":70000,"is_top_pay":false},"html_url":"https://alion.io/job/hearst-associate-manager-performance-marketing-2","json_url":"https://alion.io/job/hearst-associate-manager-performance-marketing-2.json","meta":{"generated_at":"2026-10-23T01:14:46Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":2080,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-10-24T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1753362},"rest":"https://alion.io/mcp/rest/get_company?id=1753362"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fhearst-associate-manager-performance-marketing-2"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fhearst-associate-manager-performance-marketing-2"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fhearst-associate-manager-performance-marketing-2"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/hearst-associate-manager-performance-marketing-2\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fhearst-associate-manager-performance-marketing-2"}]}