{"id":3727143,"url":"https://alion.io/job/hellofresh-senior-growth-marketing-manager","title":"Senior Growth Marketing Manager","company":{"id":1061,"name":"HelloFresh","domain":"hellofresh.com","url":"https://alion.io/company/hellofresh","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Greenhouse","truth_index":{"grade":"A","score":88,"open_postings":80,"ghost_share":0,"stale_share":0.413,"repost_share":0.088,"time_to_fill_p50_days":41,"computed_at":"2026-11-06T05:58:05Z"}},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Sydney, Australia"],"countries":["AU"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":null,"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-11-04T04:40:45Z","employer_posted_date":"2026-11-04","last_verified_at":"2026-11-06T11:23:55Z","board_verified":true,"closed_at":null,"days_open":2,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":2},"description":"Job Description\nAs our Senior Growth Marketing Manager, you will uncover, test, and bring to life high-impact growth opportunities across Youfoodz direct-to-consumer ecommerce and product marketing. You will move with speed and agility effortlessly shifting from strategic go-to-market planning and commercial modeling to hands-on campaign execution.\nThis is an incredible opportunity to help shape how we evolve our growth playbook across Youfoodz, backed by genuine autonomy, real testing resources, and a team that champions fresh perspectives. We are looking for an entrepreneurial, data-driven marketer with sharp commercial acumen and a deep empathy for our customers, ready to collaborate across top channels, unlock game-changing partnerships, and explore new business ventures from day one.\nThis role is based in our Chippendale Head Office, Sydney (hybrid) and reports to the Director of Growth, Youfoodz. \nYou will…\nMonitor weekly channel performance against business plans, YoY, and monthly activation, reactivation, and referral targets to optimize media spend and ROI.\nManage spend pacing, reallocations, discount structures, promotional campaign execution, and post-release testing and analysis.\nSteer agency, affiliate, SEO, and partner relationships, ensuring high-quality, brand-aligned creative assets.\nOwn CRO, merchandising, layout, and audits across web and app menus and product pages to improve conversion and maintain accurate customer content.\nBuild and maintain a placement calendar tracking digital campaign opportunities such as banners, in-menu messaging, and newsletter highlights.\nIdentify and scope new channels, commercial models, and growth initiatives, modeling unit economics to expand the addressable market.\nOwn end-to-end go-to-market campaigns and strategies for new products, channels, features, and partnership launches.\nYou have…\n5-10+ years of experience in growth ecommerce marketing, ideally in digital subscription or D2C food and beverage.\nProven track record of driving revenue growth, managing promotional calendars, and exceeding targets.\nStrong data analytics capability, with experience building models, performance dashboards, and managing media attribution.\nUnderstanding of conversion rate optimization, user journeys, digital copywriting, and UX best practices.\nExperience coordinating with CRM, creative, and international cross-functional teams.\nWhat you’ll get in return… \nThe chance to have a significant impact in a leading global food technology company\nFlexible working arrangements \nEgoless environment, constant learning with room for personal growth\nFree access to Headspace\nInternal learning & development \nA diverse and vibrant international environment, with offices in 18 countries\nCompany discount - 70% off HelloFresh & 40% off Youfoodz\nStart Date: Immediately available - Can wait a notice period\nDuration: Permanent full time role. You must have the right to work full-time in Australia.\nLocation: Chippendale Head Office, Sydney (hybrid)\nSalary: Competitive salary & employee benefits\n((#LI-Hybrid)","description_format":"text","description_chars":3075,"description_truncated":false,"requirements":{"experience_years_min":5,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":["Flexible schedule","Growth opportunities"],"hiring_locations":[{"name":"Australia","iso":"AU","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Online Groceries","Subscription Commerce","Prepared Foods"],"lifecycle":[{"event":"open","at":"2026-11-04T06:11:42Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":2,"expected_fill_days":41,"reasons":["conf:3","velocity","win:early","comp:brand"],"computed_at":"2026-11-06T05:58:05Z"},"pay":null,"html_url":"https://alion.io/job/hellofresh-senior-growth-marketing-manager","json_url":"https://alion.io/job/hellofresh-senior-growth-marketing-manager.json","meta":{"generated_at":"2026-11-06T14:22:18Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":26630,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-07T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":1061},"rest":"https://alion.io/mcp/rest/get_company?id=1061"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fhellofresh-senior-growth-marketing-manager"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fhellofresh-senior-growth-marketing-manager"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fhellofresh-senior-growth-marketing-manager"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/hellofresh-senior-growth-marketing-manager\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fhellofresh-senior-growth-marketing-manager"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3727143}},{"tool":"search_jobs","arguments":{"company":"hellofresh.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3727143},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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