{"id":4212364,"url":"https://alion.io/job/highlightta-seo-content-writer","title":"SEO Content Writer","company":{"id":3339,"name":"HighlightTA","domain":"highlightta.com","url":"https://alion.io/company/highlightta","size_band":"51-200","is_staffing_agency":true,"employer_type":"agency","is_intermediary":false,"listed_via":null,"ats_vendor":"Ashby","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"junior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Toronto, Canada","London, Canada"],"countries":["CA"],"hiring_countries":[],"hiring_countries_total":0,"salary":{"min":50000,"max":60000,"currency":"CAD","period":"year","gross":null,"usd_annual":42088},"salary_estimate":null,"experience_years_min":1,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"Ahrefs","optional":false},{"name":"Canva","optional":false},{"name":"Screaming Frog","optional":false},{"name":"Semrush","optional":false},{"name":"WordPress","optional":false},{"name":"LinkedIn","optional":true},{"name":"PHP","optional":true}],"status":"live","first_seen_at":"2026-11-12T19:48:14Z","employer_posted_date":"2026-11-12","last_verified_at":"2026-11-13T01:28:44Z","board_verified":true,"closed_at":null,"days_open":0,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":0},"description":"About OSG\nOSG is a national leader in workplace health and safety, delivering training, consulting, and software solutions that help organizations operate safer, smarter, and more effectively.\nWe partner with organizations across Canada to navigate complex regulatory environments, reduce risk, and build strong safety cultures that support both compliance and performance. Our approach combines practical expertise, modern learning solutions, and a deep understanding of workplace realities.\nAt OSG, we believe safety is not just about meeting requirements-it is about enabling people and businesses to thrive. Our team is driven by a shared commitment to quality, continuous improvement, and making a meaningful impact for our clients every day.\nAbout the Role\nAs an SEO Content Writer, you'll play an important role in growing OSG's organic visibility and driving revenue through search engines, answer engines, and generative AI platforms. You'll research, write, optimize, and maintain engaging, search-focused content across OSG's blogs, product pages, and website, following assigned briefs and the OSG style guide. Working closely with the Senior Digital Marketing Strategist, you'll help bring content strategies to life while expanding the reach and visibility of OSG's content through social media.\nKey Responsibilities\nNew SEO Content\nResearches assigned topics and keywords using Screaming Frog, Ahrefs, Semrush, or similar tools.\n\nWrites long-form and short-form blog posts, product pages, and product descriptions, for example, training course pages and course descriptions, from content briefs.\n\nApplies on-page SEO, AEO and GEO best practices to each piece before submitting it for review.\n\nPublishes approved content in WordPress on the content calendar schedule.\n\nExisting Content Maintenance\nAudits existing blog and site pages and recommends which to update, consolidate, or remove.\n\nRewrites and re-optimizes approved pages to current SEO best practices.\n\nIdentifies and flags website pages that may require technical SEO improvements, escalating recommendations and issues to the Senior Digital Marketing Strategist.\n\nSocial Media\nRepurposes published content into social posts, then writes, schedules, and posts them once approved.\n\nMonitors and responds to routine social media comments, directing product, service, and sales inquiries to the Client Success team. Escalates complaints and negative feedback to the Director of Marketing or Senior Digital Marketing Strategist for review and approval before responding.\n\nCMS and Creative Production\nMaintains and updates the content calendar to ensure content plans, timelines, and publishing schedules stay organized and up to date.\n\nManages routine WordPress administration tasks, including content uploads, image resizing, banner updates, limited-time offer publishing, and digital asset tagging..\n\nBuilds graphics in Canva for web and social content.\n\nTeam Support\nBooks meetings, takes minutes, and completes research for the Director of Marketing and Senior Digital Marketing Strategist..\n\nSources swag and branded clothing, helps organize events, and maintains vendor correspondence as assigned.\n\nSupports additional content production and execution as needed during periods of high team workload, based on priorities set by the Director of Marketing or Senior Digital Marketing Strategist.\n\nQualifications & Experience\nRequired\n1-2 years of SEO experience, including relevant co-op placements, internships, or academic coursework.\n\nWorking familiarity with SEO tools such as Screaming Frog, Ahrefs, or Semrush.\n\nStrong writing across long-form and short-form blog posts, product pages and descriptions, technical writing and social media.\n\nWorking knowledge of current SEO best practices, including AEO and GEO.\n\nPreferred\nEducation in marketing, communications, or a related field.\n\nFrench language skills.\n\nFamiliarity with health and safety, regulated industries, or the adult learning and education sector is a strong asset.\n\nHow We Hire\nWe use AI tools to support our recruitment process, including helping us organize applications and identify early matches based on role criteria. That said, every rejection decision is made by a human. We encourage candidates to apply authentically and avoid relying solely on AI-generated responses, especially during interviews.\nThis posting is for a current, open position within OSG.\nThis opportunity is offered through HighlightTA, the on-demand talent team supporting OSG's growth.\nConnect with us and learn more:\nOSG on LinkedIn\nHighlightTA on LinkedIn","description_format":"text","description_chars":4582,"description_truncated":false,"requirements":{"experience_years_min":1,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[{"language":"French","level":"All levels","optional":true}]},"benefits":[],"hiring_locations":[{"name":"Canada","iso":"CA","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Education"],"lifecycle":[{"event":"open","at":"2026-11-13T01:28:44Z"}],"visa":[],"liveness":{"score":52,"band":"ok","label":"Likely open","p_open":1,"p_active":0.516,"p_room":1,"age_days":0,"expected_fill_days":35,"reasons":["conf:1","agency","win:early","comp:junior"],"computed_at":"2026-11-13T03:27:19Z"},"pay":{"stated_usd_annual":42088,"is_top_pay":false},"html_url":"https://alion.io/job/highlightta-seo-content-writer","json_url":"https://alion.io/job/highlightta-seo-content-writer.json","meta":{"generated_at":"2026-11-13T03:27:19Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":7256,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-14T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.1,"usd":0.01,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":3339},"rest":"https://alion.io/mcp/rest/get_company?id=3339"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fhighlightta-seo-content-writer"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"free","price":{"credits":0,"usd":0},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fhighlightta-seo-content-writer"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.1,"usd":0.01},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fhighlightta-seo-content-writer"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/highlightta-seo-content-writer\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fhighlightta-seo-content-writer"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":4212364}},{"tool":"search_jobs","arguments":{"company":"highlightta.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":4212364},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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