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strategies.\n\nResponsibilities:\n\n Strategy & Execution: Develop and implement technical, on-page, and off-page SEO strategies to maximize discoverability and rankings.\n\n Research & Intelligence: Conduct continuous keyword, topic, and competitor analysis.\n\n AI & Next-Gen Search: Optimize web content for emerging AI search engines (AEO/GEO) and answer platforms.\n\n Technical Health: Monitor search engine health, crawlability, metadata, and site architecture, resolving technical issues promptly.\n\n Ecosystem Strategy: Maintain and evolve the digital platform strategy across all consumer brands.\n\n Platform Management: Oversee consumer brand websites and landing pages, ensuring speed, mobile responsiveness, accessibility, and UI/UX standards.\n\n Conversion Rate Optimization (CRO): Conduct A/B testing, map user journeys, and refine conversion paths to improve lead generation and engagement.\n\n Development & Projects: Coordinate web projects, features, and continuous improvements 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