{"id":1592113,"url":"https://alion.io/job/hitachi-martech-automation-specialist","title":"MarTech Automation Specialist","company":{"id":129,"name":"Hitachi","domain":"hitachi.com","url":"https://alion.io/company/hitachi","size_band":"5000+","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"Workday","truth_index":{"grade":"A","score":92,"open_postings":260,"ghost_share":0.004,"stale_share":0.477,"repost_share":0.031,"time_to_fill_p50_days":20,"computed_at":"2026-10-20T05:45:00Z"}},"role":"Operations","role_family":"Operations","seniority":"senior","employment_type":"full_time","work_mode":"hybrid","remote_scope":null,"remote_scope_basis":null,"remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Hyderabad, India","Bengaluru, India"],"countries":["IN"],"hiring_countries":[],"hiring_countries_total":0,"salary":null,"salary_estimate":{"min_usd":10500,"max_usd":25000,"period":"year","method":"role_seniority_country_remote_cell","sample_n":21},"experience_years_min":5,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[{"name":"GDPR","optional":false},{"name":"Power BI","optional":true},{"name":"SQL","optional":true},{"name":"Tableau","optional":true},{"name":"Zapier","optional":true}],"status":"live","first_seen_at":"2026-09-30T00:00:00Z","employer_posted_date":"2026-09-30","last_verified_at":"2026-10-20T17:28:52Z","board_verified":true,"closed_at":null,"days_open":20,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":20},"description":"Function\nCorporate MarketingOur Company\nWe’re Hitachi Vantara, the data foundation trusted by the world’s innovators. Our resilient, high-performance data infrastructure means that customers - from banks to theme parks ­- can focus on achieving the incredible with data.\nIf you’ve seen the Las Vegas Sphere, you’ve seen just one example of how we empower businesses to automate, optimize, innovate - and wow their customers. Right now, we’re laying the foundation for our next wave of growth. We’re looking for people who love being part of a diverse, global team - and who get excited about making a real-world impact with data.\nJob description\nMarTech Automation Specialist\nThe Team\nWe're looking for a MarTech Operations Specialist to own and optimize the marketing technology stack that powers our campaigns, data, and reporting. You'll be the connective tissue between marketing, sales, and IT, making sure our tools are properly integrated, our data is clean and reliable, and our teams can execute campaigns efficiently. This role suits someone who enjoys both the technical side of marketing systems and the operational discipline of keeping everything running smoothly.\nThe Role:\nAdminister, configure, and maintain the marketing technology stack, including [marketing automation platform, CRM, CDP, analytics tools].\nManage integrations and data flows between marketing, sales, and other business systems to ensure a single source of truth.\nBuild and maintain lead management processes, including lead scoring, routing, nurturing, and lifecycle stages.\nSet up, QA, and support email campaigns, landing pages, forms, and automated journeys.\nMaintain data hygiene through regular auditing, deduplication, segmentation, and governance.\nDevelop dashboards and reports to track campaign performance, funnel metrics, and marketing ROI.\nSupport marketing attribution and help connect activity to pipeline and revenue.\nTroubleshoot technical issues across tools and act as the go-to resource for the marketing team.\nEvaluate new tools and vendors, run proofs of concept, and manage onboarding and offboarding of platforms.\nDocument processes, maintain playbooks, and train team members on tools and workflows.\nEnsure compliance with data privacy regulations such as [GDPR, CAN-SPAM, CCPA] and manage consent and preferences.\nWhat you'll bring\n5 years of experience in marketing operations, MarTech administration, or a related role.\nHands-on experience with a marketing automation platform (e.g., [Marketo or Salesforce Marketing Cloud]).\nWorking knowledge of CRM systems, especially Salesforce.\nStrong understanding of lead lifecycle, funnel metrics, and marketing-to-sales handoff.\nExperience with data management, segmentation, and reporting.\nAnalytical mindset with the ability to translate data into actionable insights.\nStrong project management skills and attention to detail.\nGood communication skills for working across marketing, sales, and technical teams.\nPreferred qualifications\nExperience with integration tools (e.g., [Workato, Zapier, Tray.io]) and basic knowledge of APIs.\nFamiliarity with analytics and BI tools (e.g., [Google Analytics, Tableau, Power BI]).\nUnderstanding of SQL or scripting for data manipulation.\nRelevant certifications.\nAbout us\nWe’re a global team of innovators. Together, we harness engineering excellence and passion for insight to co-create meaningful solutions to complex challenges. We turn organizations into data-driven leaders that can a make positive impact on their industries and society. If you believe that innovation can inspire the future, this is the place to fulfil your purpose and achieve your potential.\nFostering innovation through diverse perspectives\nHitachi is a global company operating across a wide range of industries and regions. One of the things that sets Hitachi apart is the diversity of our business and people, which drives our innovation and growth.\nWe are committed to building an inclusive culture based on mutual respect and merit-based systems. We believe that when people feel valued, heard, and safe to express themselves, they do their best work.\nHow we look after you\nWe help take care of your today and tomorrow with industry-leading benefits, support, and services that look after your holistic health and wellbeing. We’re also champions of life balance and offer flexible arrangements that work for you (role and location dependent). We’re always looking for new ways of working that bring out our best, which leads to unexpected ideas. So here, you’ll experience a sense of belonging, and discover autonomy, freedom, and ownership as you work alongside talented people you enjoy sharing knowledge with.\nWe’re proud to say we’re an equal opportunity employer and welcome all applicants for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, age, disability status or any other protected characteristic. 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