{"id":3777320,"url":"https://alion.io/job/hyland-software-senior-field-marketer-latam","title":"Senior Field Marketer - LATAM","company":{"id":179478,"name":"Hyland Software","domain":"hyland.com","url":"https://alion.io/company/hyland-software","size_band":"1001-5000","is_staffing_agency":false,"employer_type":"direct","is_intermediary":false,"listed_via":null,"ats_vendor":"iCIMS","truth_index":null},"role":"Marketing","role_family":"Marketing","seniority":"senior","employment_type":null,"work_mode":"remote","remote_scope":"stated_countries","remote_scope_basis":"board_field","remote_working_hours":null,"hiring_geo_confidence":"structured","locations":["Bogotá, Colombia"],"countries":["CO"],"hiring_countries":["CO"],"hiring_countries_total":1,"salary":null,"salary_estimate":null,"experience_years_min":3,"visa_sponsorship":false,"relocation_package":false,"has_equity":false,"technologies":[],"status":"live","first_seen_at":"2026-11-04T23:43:13Z","employer_posted_date":"2026-11-04","last_verified_at":"2026-11-06T14:25:56Z","board_verified":true,"closed_at":null,"days_open":1,"trust":{"level":"ok","repost_count":null,"flags":[],"days_open":1},"description":"Overview\nSenior Field Marketer (LATAM)\nLocation: Colombia | Remote | Contract Type: Indefinite\nAbout the Role\nThe Senior Field Marketer is responsible for driving demand within Hyland's named account model through strategic program development and execution of top-tier marketing experiences that create pipeline and drive alignment across revenue teams. In this role, you will collaborate closely with sales leaders, sales development representatives, product marketing, solution marketing, and campaign marketing teams to plan and execute field-based demand generation programs and event campaigns that build awareness, nurture leads, and accelerate opportunities to close.Your Role Responsibilities? Here's What You'll Do:\nCollaborate with the demand generation team and sales leaders to develop regional marketing strategies aligned with overall business goals and objectives.\nDesign, plan, and execute regional field marketing campaigns and events that generate high-quality leads and accelerate pipeline growth.\nCreate targeted, high-impact account-based marketing (ABM) programs using multi-channel digital programs - including website personalization, gifting, and conversational email - to engage target accounts and drive deal acceleration.\nPlan, execute, and oversee world-class events including regional events, ancillary events, user forums, and executive roundtables and dinners, ensuring every touchpoint delivers impact.\nPartner with cross-functional teams including campaign strategy, sales, product marketing, and solution marketing to ensure consistent messaging and maximize the impact of field marketing programs.\nTrack and analyze program performance using key metrics, providing regular reporting on ROI and making data-driven recommendations for program optimization.\nTechnology Tools:\nMarketing performance analytics and data visualization\nMarketing automation\nBusiness intelligence (intent signal visibility)\nSales force automation / CRM\nContent management\nEvent management\nRole Essentials - What You'll Bring:\nThree or more years in B2B marketing, with two or more years of field marketing experience\nProven record of enabling and partnering with sales to achieve revenue goals, with a customer experience-first mindset\nExperience creating and implementing successful marketing programs that engage new prospects, accounts, and customers across a range of tactics and technologies - within budget and on time\nExcellent written and verbal communication skills paired with strong cross-functional project management abilities\nDemonstrated ability to influence, motivate, and mobilize team members and business partners without direct ownership, gaining trust and consensus across the organization\nWhat We'd Like to See - Preferred Skills:\nExperience with account-based marketing (ABM) strategies and platforms\nProficiency in marketing automation tools and CRM systems\nStrong data analytics capabilities with the ability to translate marketing performance into actionable insights\nProven experience managing regional marketing budgets and optimizing spend to maximize ROI\nFamiliarity with data privacy regulations and compliance requirements as they apply to field marketing programs\nAbout Hyland\nHyland is the pioneer of the Content Innovation Cloud™, delivering ubiquitous enterprise intelligence to organizations with solutions that unlock actionable insights and drive automation. © Hyland. All rights reserved. Trusted by thousands of organizations worldwide, including many of the Fortune 100, Hyland's solutions create the foundation for a connected, agentic enterprise, where teams harness the power of AI to redefine how they operate and engage with those they serve. For additional information on Hyland's platform and services, please visit Hyland.com.#HylandLife\nSince 1991, it has been Hyland's mission to help our employees, customers and partners exceed their potential with our industry-leading content services platform. Our employees exude a contagious energy and are passionate about what they do - whether it's helping customers succeed, raising up their fellow Hylanders, or engaging in the communities where they live and work. The #HylandLife hashtag encompasses our employee-centric culture. Our employees live our culture day in and day out by bringing their best self to work. Hyland supports them to do just that through career development resources, wellbeing programs and innovation practices. We thrive on diverse viewpoints and new ideas and believe that a positive, inclusive workplace is imperative to sustainable success. As we've grown to a company of nearly 4,000 strong, we have the opportunity to make a significant impact on our communities. We strongly support employee initiatives and align our giving campaigns and programs to organizations that are important to them.Equal Opportunity Statement\nHyland is an equal opportunity employer. We value diversity and are committed to providing an inclusive workplace for all employees and applicants. Employment decisions are made without regard to any characteristic protected by applicable laws and regulations. Information collected during the hiring process is used solely to assess qualifications, verify identity, and comply with legal requirements.","description_format":"text","description_chars":5264,"description_truncated":false,"requirements":{"experience_years_min":3,"management_years_min":null,"team_size_min":null,"manages_managers":false,"education":null,"security_clearance":false,"languages":[]},"benefits":[],"hiring_locations":[{"name":"Colombia","iso":"CO","kind":"country"}],"hiring_excludes":[],"relocation_offered":false,"industries":["Document Management","CMS & Digital Experience Platforms"],"lifecycle":[{"event":"open","at":"2026-11-04T23:43:13Z"}],"visa":[],"liveness":{"score":90,"band":"hot","label":"Hiring now","p_open":1,"p_active":0.903,"p_room":1,"age_days":1,"expected_fill_days":12,"reasons":["conf:0","velocity","win:early"],"computed_at":"2026-11-06T05:58:05Z"},"pay":null,"html_url":"https://alion.io/job/hyland-software-senior-field-marketer-latam","json_url":"https://alion.io/job/hyland-software-senior-field-marketer-latam.json","meta":{"generated_at":"2026-11-06T17:19:07Z","cache_seconds":300,"methodology":"https://alion.io/methodology","terms":"https://alion.io/terms","contact":"https://alion.io/contact","api":"https://alion.io/developers","about":"Alion is a live layer of people, companies and AI agents: who they are, whether they are real and active right now, what they do and how to work with them, readable by people and by agents and paid per call.","catalog":"https://alion.io/catalog.json","usage":{"tier":"crawler_verified","counted_by":"address","units_charged":1,"used_today":32192,"day_limit":null,"remaining_today":null,"minute_limit":300,"resets_at":"2026-11-07T00:00:00Z"}},"offers":[{"id":"company.slices","title":"One company in depth, by slice","status":"live","price":{"credits":0.02,"usd":0.002,"plus_per_slice":{"credits":0.05,"usd":0.005}},"unit":"per company, plus each slice with data","note":"the employer in depth","call":{"mcp_tool":"get_company","arguments":{"id":179478},"rest":"https://alion.io/mcp/rest/get_company?id=179478"},"human":"https://alion.io/catalog?offer=company.slices&for=job%2Fhyland-software-senior-field-marketer-latam"},{"id":"market.stats","title":"A market slice: pay, demand and time to fill","status":"live","price":{"credits":1,"usd":0.1},"unit":"per slice","note":"pay, demand and time to fill for this role and place","call":{"mcp_tool":"market_stats"},"human":"https://alion.io/catalog?offer=market.stats&for=job%2Fhyland-software-senior-field-marketer-latam"},{"id":"job.search","title":"Open jobs by role, technology, place, pay and visa","status":"live","price":{"credits":0.02,"usd":0.002},"unit":"per posting in a list","note":"similar open postings","call":{"mcp_tool":"search_jobs"},"human":"https://alion.io/catalog?offer=job.search&for=job%2Fhyland-software-senior-field-marketer-latam"},{"id":"company.verify","title":"Is this company real and active right now","status":"pilot","price":null,"unit":"per company","request":{"url":"https://alion.io/catalog/request","method":"POST","body":"{\"offer\": \"company.verify\", \"for\": \"job/hyland-software-senior-field-marketer-latam\", \"note\": \"what you need it for\"}"},"human":"https://alion.io/catalog?offer=company.verify&for=job%2Fhyland-software-senior-field-marketer-latam"}],"agent":{"mcp":"https://alion.io/mcp/jobs","mcp_open":"https://alion.io/mcp/open","next":[{"tool":"get_job","arguments":{"id":3777320}},{"tool":"search_jobs","arguments":{"company":"hyland.com","detail":"compact"}},{"tool":"match_people","arguments":{"job_id":3777320},"note":"people open to offers who fit this vacancy"}],"note":"The same data through MCP tools: https://alion.io/mcp/open needs no sign-in (compact searches, postings, people); https://alion.io/mcp with an Alion account has everything. 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